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Destination, emirati hospitality, we protect our, we progress our, mice activity, abu dhabi arabic language centre announces winners of kanz al jeel award 2023.

The Abu Dhabi Arabic Language Centre (ALC) has announced the winners of the Kanz Al Jeel Award 2023, which honours creators and outstanding artistic works that focus ...

Department of Culture and Tourism - Abu Dhabi Organising 11th GCC Heritage & Oral History Conference in October 2023

The Department of Culture and Tourism - Abu Dhabi (DCT Abu Dhabi) has announced that the 11th GCC Heritage and Oral History Conference will take place on 11 and 12 O ...

Stunning Light Art Exhibition Set to Illuminate Abu Dhabis Archipelagos and Mangroves in November

Under the patronage of His Highness Sheikh Khaled bin Mohamed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Chairman of the Abu Dhabi Executive Council, Manar A ...

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Dubai Department of Tourism & Commerce Marketing

Dubai’s Department of Tourism & Commerce Marketing (DTCM) is the official tourism board and government body responsible for regulating, planning and licensing the city’s tourism and hospitality industry.

The DTCM is headquartered in Dubai but also maintains offices in many of the world’s biggest cities (London, New York, Tokyo, Beijing, Moscow, Frankfurt, etc.).

Visitor Information Bureaus

Visitors to Dubai wishing to obtain maps, brochures, public transport schedules, and general tourist advice can visit one of the DTCM’s Visitor Information Bureaus. They can be found at the airport and several shopping malls ( Deira City Centre , BurJuman , Ibn Battuta Mall , and Wafi City Mall ).

Official Dubai Tourism Websites

The DTCM maintains 2 websites:

Government of Dubai – Department of Tourism and Commerce Marketing

The official site of the DTCM offers a wealth of information in addition to general tourist advice. It features an excellent interactive map, press releases, useful tourism statistics (hotels, visitors etc.), legislation and laws, videos, a weekly newsletter, an online complaints service, electronic brochures, and more.

Definitely Dubai

This website is the official tourism portal of the city of Dubai and is very consumer focused.

The site is split into three major sections, each targeting a different audience:

This section includes information about getting to Dubai, accommodation, things to do, things to see, and places to eat.

Everything a new or existing resident of Dubai needs to know about living in the city can be found here. Topics covered include residence visas, fixed and mobile telephones, internet access, nurseries and schools, ID cards, and sponsoring a maid.

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This part of the site contains information about setting up a business in Dubai, exhibition and conference venues, free zones, employment, and more.

Comments and Additional Information

I am delighted to visit Dubai, the spectacular city is the best example of urban planning has super luxury Hotels, Big shopping Malls, beautiful buildings, conference facilities, shopping, knightlife, delicious food and so on…. would like to visit again..

Hello. I have a Christ tattoo on my body and some other tattoos.Is that a problem in public beaches in Dubai or in hotel swimming pools????

Wife wife has a cross around her neck and we have lived in Dubai for over 15 years. This is an extremely tolerant Emirate. We love Dubai and its people

No, of course not, dubai is open for everyone from all regions, religions, races, backgrounds, and walks of life, so you are free to enjoy the beautiful beaches of dubai.

When in Rome behave like a Roman , so goes the old adage.

I’m from South Africa and every country has its own roots culture and religion, I lived in Dubai for months and it was one unforgettable experience I wouldn’t trade for anything, Abide by the rules you’ll love it. Can’t wait to get an a holiday apartment there

SO just because a "kissing" in public arrest has been made? stay away? Its called respecting religion, Dubai is an AMAZING place 🙂 No offence or not tryign to argue, but thats abit silly advice John 😛

Kissing is not a crime anywhere in the world. If they want visitors to feel welcomed they also have to respect other cultures and welcome them instead of trying to force theirs customs onto others.

After the recent arrest of the two British nationals for "kissing" in public. I urge everyone to stay out of Dubai.

Dubai is independent and sovereign state. Aliens and foreigners MUST comply and respect ALL UAE laws and regulations plus traditions. If they are not happy, they should stay out of Dubai.

Uae… where their “religion” is mandatory. Very narrow minded!

they were not “kissing” in public , they were fornicating in public , in all countries worldwide = you will go to jail for such behaviour

Summer is a good time to go to Dubai. The weather is very hot but flights and hotels are a lot cheaper.

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Dubai maintains tourism growth momentum with 5.18 million international overnight visitors in first quarter of 2024

Monday, May 6, 2024 12:00 AM

Dubai welcomed 5.18 million international overnight visitors from January to March 2024, an 11% rise over the 4.67 million tourist arrivals during the same period in 2023, according to data published by Dubai Department of Economy and Tourism (DET) at the 31st edition of Arabian Travel Market (ATM).

Following a milestone year in 2023, with Dubai receiving a record 17.15 million international overnight visitors, the city’s tourism industry is building on the momentum in the first quarter of the year, driven by the visionary leadership of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai. This growth also aligns with the ambitious goals of the Dubai Economic Agenda, D33, to further consolidate Dubai’s position as a leading global city for business and leisure. Commending the achievement, His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of The Executive Council of Dubai, said: “The number of visitors in the first quarter of 2024 indicates that Dubai is on course for another standout performance this year after the emirate received a record number of visitors last year, with international visitors reaching 17.15 million.

This will ensure that the tourism sector continues its growth journey in line with the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum and in line with the objectives of the Dubai Economic Agenda (D33), which aims to strengthen its position as a leading global city for business and leisure.”

Visionary leadership

His Highness added: “Integrating diverse aspects, the blueprint behind Dubai’s success as a tourist destination is based on the vision of His Highness Sheikh Mohammed bin Rashid and it has gained the trust of visitors from around the world. Effective promotion efforts showcase the best of Dubai for tourists, but it has also invested for years in developing world-class infrastructure that serves citizens, residents, and visitors alike. The performance of various sectors has been enhanced in line with the highest international standards and best practices with the ultimate goal of becoming the smartest, most advanced and agile city, serving everyone who resides on its land or visits it as an honourable guest.”

Sheikh Hamdan praised the efforts of the DET in successfully promoting the emirate at a global level and showcasing the distinguished experience that it is keen to provide visitors, noting that its well-considered strategies are clearly reflected in the steady growth in tourist numbers. His Highness also expressed his appreciation for the efforts of all strategic partners in the private sector for their contributions in highlighting the attractiveness of Dubai and emphasised the importance of strengthening cooperation between the public and private sectors to ensure that the emirate continued to retain its lead on the global tourism map in coming years as well.

His Highness stated: “Ensuring the highest levels of tourist satisfaction translates into each visitor becoming an ambassador for Dubai, carrying to the world the image of a city that spares no effort for the happiness and comfort of its guests. We affirm our commitment to continue working to further enhance the capabilities of our tourism sector and diversify options we put at the disposal of our guests, ensuring that these always exceed their expectations. This is part of an ambitious economic strategy with a human element at its heart, the goal being to live up to every individual’s aspirations and requirements at multiple levels.”

Dubai’s exceptional performance reinforced global recognition for the destination, having begun 2024 by being named the No.1 global destination for an unprecedented third successive year in the Tripadvisor Travellers’ Choice Awards, the first city to achieve this unique accolade. Major industry events The rise in international tourists during Q1 is the result of city-wide strategies established across vital pillars in the tourism sector, including sustainability, accessibility, entrepreneurship, and innovation, while various other key factors contributed to visitation growth. The city hosted several major industry events, such as Arab Health, Gulfood and the Dubai International Boat Show, while new hotel openings included The Lana, Dorchester Collection’s first property in the Middle East; SIRO One Za’abeel, Dubai’s first fitness hotel; Marriott Marquis Dubai; and Hilton Dubai Creek Hotel & Residences. Catering to all budgets and preferences, Dubai’s diverse offerings are constantly evolving, supported by world-class infrastructure, exceptional service at all touchpoints, and continuous collaboration between the government and private sectors.

His Excellency Helal Saeed Almarri, Director General of Dubai Department of Economy and Tourism (DET), said: “Under the leadership of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, the emirate’s continued record-breaking visitation performance demonstrates the sustained commitment to delivering on our long-term D33 Agenda goals, and further solidifies the pivotal role the tourism and hospitality sectors play in propelling Dubai’s positive growth trajectory.

“In addition to our high-performing tourism ecosystem, these figures also continue to be spurred by upswings in the number of international businesses setting up, existing companies expanding business lines and catchment footprint from Dubai, a very healthy MICE sector, and an influx of new talent relocating to the city, demonstrating the wide-reaching and synergistic impact of a successful and well calibrated D33 economic blueprint.”

His Excellency Issam Kazim, CEO of the Dubai Corporation for Tourism and Commerce Marketing (DCTCM), said: “Inspired by the visionary leadership of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, and guided by the objectives of the D33 Agenda, Dubai is committed to further elevating standards across the emirate and expanding its tourism offering with innovative and distinctive world-class infrastructure, experiences and attractions.

“We will continue to drive strong global and market-specific campaigns, collaborating with our key domestic and international stakeholders and partners and taking a diversified marketing approach to promote Dubai to audiences around the world, exciting and inspiring potential new and repeat visitors. The commitment of our partners to this shared vision, including through the delivery of the highest levels of service across all consumer touchpoints, is instrumental in making Dubai the best city to visit, live and work in. We look forward to maintaining the industry’s success throughout summer and the rest of the year.”

Key source markets

Dubai’s diversified approach, built on bespoke strategies and activities in more than 80 markets, helped maintain its position as a first-choice travel destination for visitors both from key traditional and emerging markets. From January to March, the Western Europe region was Dubai’s biggest source market with 1.138 million arrivals, a 22% overall share, followed by South Asia with 869,000 visitors (17%) and CIS and Eastern Europe with 817,000 (16%). From a regional perspective, the GCC and MENA were fourth and fifth, accounting for 664,000 (13%) and 605,000 (12%) arrivals respectively. The North-East Asia and South-East Asia region recorded 470,000 arrivals into Dubai (a 9% share), followed by the Americas 344,000 (7%), Africa 202,000 (4%) and Australasia 70,000 (1%).

Hotels and hospitality

From January to March this year, Dubai’s hotels maintained a room occupancy rate of 83%, a notable achievement given the 2% year-on-year increase in overall room supply to more than 152,000. Occupied room nights increased by 2%, with 11.2 million at the end of Q1 2024, compared to 10.98 million in 2023. Average Daily Rate (ADR) rose to AED638 during Q1, marking a notable increase of 5% compared to the same period in 2023, while Revenue Per Available Room (RevPAR) increased by 4% compared to last year, from AED504 to AED527. This performance clearly indicates city hoteliers are maintaining competitive prices and revenues amid high levels of occupancy. Total available rooms in Dubai reached 152,162 by the end of March, up from 148,877 rooms in March 2023, while the number of establishments stood at 832 at the end of the first quarter, compared to 814 during the same period last year.

Dubai had a substantial total of 96,484 hotel rooms across five-star and four-star establishments, representing a significant 64% share of the overall hotel rooms in the city, with average room occupancy typically ranging from 81% to 84%. One- to three-star hotels had a 19% share of Dubai’s overall hotel market, with the category comprising 29,100 rooms and a commendable 82% room occupancy rate. The hotel apartments segment boasted a total of 26,578 keys at the end of the first quarter and maintained a strong average room occupancy ranging from 84% to 85%.

Sustainability initiatives

With the UAE’s ‘Year of Sustainability’ extending into 2024, Dubai continues its commitment to sustainability by supporting global and country-wide objectives. Dubai’s tourism and hospitality sectors are spearheading this drive, with programmes and initiatives demonstrating the city’s ecotourism strategy.

Pioneering initiatives include those under the Dubai Can umbrella. The popular ‘Refill for Life’ campaign, promoting the use of reusable bottles and encouraging people to refill via 50 water fountains established throughout the city, has already seen the reduction in the usage of an equivalent of more than 18 million 500ml single-use plastic water bottles in just two years since its launch. A second Dubai Can initiative, Dubai Reef, is the world’s largest marine reef development project and part of the city’s efforts to increase fish stocks and boost marine biodiversity. His Highness Sheikh Hamdan bin Mohammed recently inaugurated the landmark project’s pilot reef modules.

Entrepreneurship spur

DET is creating new pathways to growth beyond traditional tourism, through investment, entrepreneurship, and attracting global talent. Offering vocational training and educational programmes, Dubai College of Tourism (DCT), part of DET, is committed to developing a skilled workforce to support the growth of the tourism sector. Dubai also offers entrepreneurs and small and medium-sized enterprises (SMEs) a platform for ease of set-up and scale. Dubai SME provides financial support, mentorship, and resources to emerging entrepreneurs while Intelak Hub is the region’s only start-up platform dedicated to the travel, tourism, and aviation sectors.

Global leisure hub

Dubai’s gastronomic offering, catering to the diverse tastes of residents and visitors alike, continues to expand and is a cornerstone of the city’s tourism strategy. The city’s position as a global culinary capital was further established with 18 Dubai-based restaurants included in the 2024 MENA’s 50 Best Restaurants list, with four of them taking the top four places.

The ongoing expansion of the cruise sector is also seeing significant benefits for Dubai. In March this year, regional maritime and tourism authorities formalised the Cruise Arabia alliance – a strategic partnership that will promote the Arabian Gulf as a cruise ship destination globally and collaborate to enhance the cruise experience for passengers, attract more cruise liners, improve infrastructure at ports, and drive economic growth in the cruise tourism sector. Dubai has been a significant player in the Cruise Arabia alliance, working closely with its partners to create interconnected and integrated regional cruise services.

Dubai’s status as a global entertainment hub is being bolstered by new attractions and a year-round calendar of business, leisure, and sporting events, which continue to attract international tourists. The city’s newest major opening is Real Madrid World, an exciting theme park within Dubai Parks and Resorts, and the first to be operating under the branding of the world-famous football club. The opening of Real Madrid World follows the multi-year agreement signed in October last year between DET and Real Madrid, which will create growth opportunities for both institutions and support the D33 Agenda. Meanwhile, organised by Dubai Festivals and Retail Establishment (DFRE), some of Dubai’s biggest annual events were held during the first quarter of the year, including Dubai Shopping Festival. Currently taking place across the city until 12 May is the Dubai Food Festival, one of Dubai’s flagship events and a celebration of the city’s vibrant culinary scene.

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