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25 Instagram Foodie Travel Influencers To Follow Right Now

Whether you’re a part of generation x, y, or z, instagram has changed the social media game..

Now, more than ever, we can find travel influencers with just a touch of the screen. Looking to try new foods or looking for the best eats in your city? There’s an Instagram specialist for that.

Check out our list of 25 Instagram foodie travel influencers to follow right now.

Alexa, Eating NYC: @eatingnyc

View this post on Instagram Kinda want a summer bod kinda want pizza and pasta for lunch 🤷‍♀️ A post shared by Alexa Matthews (@eatingnyc) on May 28, 2019 at 5:00pm PDT

Ready to make a trip to NYC? You need to check out this professional eater’s Instagram account first.

She’s eaten at all of the city’s best spots including Olmsted, Casa Della Mozzarella, Au Cheval, and so many more fun foodie spots. She’s snapped photos of burgers, cheeses, ice cream, pizza, Asian foods, the best of the best!

Mel: @girleatworld

View this post on Instagram 🇫🇷 Day 2 of #TastyTravels with @hotelsdotcom in Paris! There are so much good pastry here that I've literally been eating them all day. I was so jetlagged last night that I passed out before the sun even set (which is like at 11pm here!) and consequently woke up very early at 4am. So I took the first metro at 5:45am to Eiffel Tower for sunrise. I arrived at 6am and the place was EMPTY! well, except for couples shooting their bridal photos. And of course I brought my macarons… for breakfast 😂! These are from Pierre Hermé, a crowd's favorite when it comes to macarons in Paris. I got the Rose, Ispahan and Jasmine flavor, also Jardin Andalou (not pictured but it's mandarin orange and raspberry). surprisingly Jasmine was my favorite even though I tend to not like flowery fragrant flavors, but this one was perfect! What I like the most about Pierre Hermé is that the taste of their pastries are not too overwhelmingly sweet. A must try when you are in Paris. #shotoniphone8plus #shotoniphone #eiffel #paris #macaron #pierrehermé #pierreherme #GirlEatParis A post shared by ❤️ Mel's Food & Travel log (@girleatworld) on Jun 27, 2018 at 3:57am PDT

Mel’s food and travel log will take you all over the world with her iPhone. Yep, she’s eating her way across the globe and wants you to join her! 

James: @food_feels

View this post on Instagram Mid-week meatballs 🍝 A post shared by Food Feels (@food_feels) on Apr 10, 2019 at 11:50am PDT

James is traveling the world and finding food that makes him feel. Care to join him? Check out his Instagram for a start.

Mark: @migrationology

View this post on Instagram Shrimp stir fried with stink beans (กุ้งผัดสะตอ) and chilies, and put back in its shell, amazing dish at @ruenjarung2017 with @itan and @pongtap_lunlaman – #ThaiFood #Ayuthata #เรือนจรุง A post shared by Mark Wiens (@migrationology) on Mar 8, 2019 at 3:54am PST

Mark travels for the food, it’s not just an added bonus. Oh, and he sells banana chips too!

Narcisco: @narcisco.official

View this post on Instagram Enjoying #Sunday with our delicious #cheese table, #wine and friends…what else? #Narciso #Barcelona #tastyandyouknowit A post shared by Narciso (@narciso.official) on Jun 9, 2019 at 5:58am PDT

Looking for a foodie who’s sipping on wine and ciabatta bread? Look no further than Narcisco, who calls himself the food artist.

Anna Chwistek: @anna_s_table

View this post on Instagram Roasted chicken nestled in a mixture of orzo with sun dried tomatoes, grapes and mozzarella. Have you ever tried roasting grapes? It’s something you definitely should try. Grapes will instantly upgraded your main course, when roasted they caramelize and their sweetness intensifies. The juices mingle together with the savory flavors forming a very happy marriage. What’s not to like? Recipe link in profile. . . . . . . . #nikonbelgium #nikonz6 #wholefood #cozyfood #instafood #realsimple #foodblogfeed #52grams #feedfeed #huffposttaste #buzzfeast #hautecuisines #beautifulcuisines #thekitchn #foodandwine #lifeandthyme #forkyeah #belgianblogger #eattheworld #tastingtable #tablesituation #foodfluffer #thecookfeed #easyrecipes #hocsupperclub #comfortfood #foodieblog #Lr_Taste #chicken #onepanmeal A post shared by Anna Chwistek (@anna_s_table) on Jun 12, 2019 at 1:56am PDT

Anna’s blog, Serving Dumplings , is sure to make your mouth water with the incredible photos she takes for each post.

Christine & John: @chon.eats

View this post on Instagram Would you like to try some? 🥰⁣⁣ ⁣⁣ The dumplings at Myeongdong Kyoja were delicious! This Michelin Guide restaurant can be found hidden in an alley in the Myeongdong shopping area. We tried both their dumplings and noodles and honestly liked the dumplings a lot more. This place is known for their noodles, but it was a bit plain for us.⁣⁣ ⁣⁣ What type of dumplings do you guys like? 😍 Fried gyoza is one of our favs. A post shared by Christine & John (@chon.eats) on May 27, 2019 at 10:46am PDT

Christine and John are taking over the LA, Texas, and Bay Area with their foodstagram deliciousness.

Using a Canon camera, the duo snaps pics of all their eating adventures from doughnuts and 32cm ice cream (in Korea), to dumplings and boba teas. 

Samantha: @foodiefindsauckland

View this post on Instagram My absolute favorite, the bone marrow from @saint__alice 😍😍 honestly obsessed, I feel like bone marrow is something that you either hate or love 😂 this was by far the largest serving I’ve ever gotten from Saint alice and I thoroughly enjoyed it 😍 I didn’t even have enough bread to pair it with because it was so much 😂 it tasted like melted butter packed with such delicious flavours – the capers and all the herbs just pair so nicely 😋 definitely one of my go to dishes in Auckland ✨ 10/10 . . . #saintalice#bonemarrow#viaduct#viaductfood#marrow#bar#yum#eatcentral#food#foodie#foodporn#aucklandfood#auckland#aucklandeats#aucklandfoodie#foodiefinds#nz#newzealand#newzealandfood#nzfood#foodieblog#foodblogger#eatsocialnz A post shared by Samantha (@foodiefindsauckland) on Jun 15, 2019 at 3:58pm PDT

Samantha is determined to showcase the best meals she has down under in Australia and New Zealand. Check out this pic of bone marrow from St. Alice restaurant – regional dishes are fascinating! 

Karen: @karenloveslondon

View this post on Instagram Definitely need coffee ☕️ and sugar today with these pancakes @Malibu itchenlondon 🥞 Hoping this throwback will ease my extreme post holiday blues 😭 I’m trying to practice gratitude and remind myself that I can go on amazing holidays due to having a great career (even if it stresses the hell out of me sometimes!) and I’m so lucky to be in London with all this amazing food around! Happy hump day!🐪 . . . #totastemaker #londoneats #londonbylondoners #veggie #happyhumpday🐫 #wednesday #londonfoodies #londonfoodspots #londonbrunchspots #londonrestaurants #pancakes #karenloveslondon #londonbrunch #eatingfortheinsta #instafood #igerslondon #londonfoodguide #londonlife #eatlondon #foodporn #f52grams #foodoftheday #followme #followforlike #like4like #brunch #bank A post shared by London Food Blogger 👩🏼 Karen (@karenloveslondon) on May 29, 2019 at 12:11am PDT

Looking for brunch in London? Or other parts of the world? Follow Karen’s brunch lovin’ blog and you’ll be running out the door for some of these foodie’s finds. 

Channi: @channieats

View this post on Instagram Oshi Sushi at Green Leaf!! This was my first time trying sushi at this location and I was very impressed. Super delicious sushi for a relatively decent price. This platter was $63 and had 6 different Oshi sushis. My favourite was the salmon aburi!! I would definitely go back, and I recommend making a reservation because the wait can be long. A post shared by channie | tea enthusiast (@channieats) on Mar 7, 2019 at 12:55pm PST

This food blogger from Vancouver feasts on more than just tea, but she doesn’t mind a cup now and then! Check out the amazing fun Asian food finds and other delicacies she’s tasting in Vancouver. 

Eva: @evakosmasflores

View this post on Instagram I don't often share the meals that have become a staple of our household on the blog, mainly because I've made them so many times that they've lost that new and shiny sparkle in my mind, and I'd rather try my hand at making and shooting something new. 👩🏻‍🍳 . After having these for dinner every month for well over a year, I've finally gotten around to sharing the recipe with you all on the blog. These Moroccan Meatballs come with a lemony greek yogurt sauce and roasted broccolini, which is also delightfully lemony. Everything is made on a sheet pan in the oven, and takes less than 40 minutes to make from start to finish. 🤩 . The meatballs themselves are packed full of delicious spices and aromatics, savory ground pork or lamb (your choice!), diced onion, and chopped gooey dates that becomes like little caramelized bombs inside each meatball. It's the simplest dinner staple in our house, and also one of the favorites (along with veggie tacos, which I'll share another time). 🧡 . You can grab the recipe via the link in profile, can't wait for you to dive in! 👆🏼 . . . . . . . #firstweeat #eattheworld #heresmyfood #foodandwine #foodiegram #farmfresh #eatpretty #buzzfeedfood #todayfood #farmtofork #recipeoftheday #forkfeed #tastingtable #seriouseats #foodoftheday #insiderfood #lovecooking #homemadefood #lifeandthyme #seasonalfood #feedfeed #foooodieee #drooolclub #food4thought #foodadventure #foodieblog #foragebyfolk #instafood #eatmunchies #fromscratch A post shared by Eva Kosmas Flores 🌿 Photo Food (@evakosmasflores) on May 23, 2019 at 7:16am PDT

This food photographer is going to have you seeing food in a whole new light, literally .

She shoots incredibly creative and artistic photos of her dishes, which include lots of natural ingredients and farm to table dishes. 

Jenny & Cheng: @jennychengeats

View this post on Instagram One of my favorite breakfasts in Kingston: Peter’s Place! This place has super fair prices for what you get and it’s very homey ☺️ Pictured is The Old Farm Style! – 3 pancakes, 2 eggs w bacon, ham or sausage, and home fries and toast 🥞🍳😋 A post shared by jenny 🍰 – toronto & gta foodie (@butterandjen) on Mar 23, 2019 at 8:46am PDT

You’ll love following Jenny and Cheng in Toronto and Kingston, Canada. The food blog features simple dishes like breakfast spreads, oysters, tacos, and burgers from around the area. 

Frannie: @frannieeatsmaine

View this post on Instagram Frannie’s first crawfish boil! 🦐 Happy *supposed* last Old Port Fest! Be safe, make good choices, eat good food! A post shared by Frannie (@frannieeatsmaine) on Jun 9, 2019 at 2:34pm PDT

Frannie is a born and raised Maine native who is super passionate about the growing food scene in this northern New England state. Crawfish anyone?

@hungerlady

View this post on Instagram 🛎原來多啦A夢裡面既銅鑼燒真係有嫁！你睇睇，每塊銅鑼燒仲大過隻手掌🖐🏻，每一份既內餡仲要脹卜卜，除左最正路既紅豆口味，仲有Lady們最中意既🍵抹茶口味，抹茶味甜度配得岩岩好，係茶味較濃而且係微甜戈種，岩搵埋幾個朋友仔一齊Share食！ – ✅ Follow @hungerlady 緊貼最新澳門美食情報 🔎 更多澳門小食可以搜尋 #lady小食 👈🏻 📥 美食報料歡迎DM – – – – – — — — — — — — — — — — — #銅鑼燒 #紅豆餅 #抹茶 #抺茶控 #食左先講 #吃貨日常 #吃貨 #吃貨人生 #吃貨日記 #吃貨女孩 #4foodieforfoodie #2eat2gether #fooddiary #taiwanfoodie #taiwanfood #macaufood #macaufoodie #hkfood #hkfoodie #wowmacao #discovermacau #相機食先 #相機先食 #美食分享 #hungerlady #澳門 #澳門美食 A post shared by 澳門美食 Macau Foodie 飢餓女 (@hungerlady) on Jun 15, 2019 at 5:43am PDT

Based in Macau, on the southwest coast of China, @hungerlady brings the Instagram world a whole new level of flavor with eye-opening dishes on this feed. You’ll see noodles, dumplings, and other Chinese favorites! 

Jia Guo: @foodconnectsus

View this post on Instagram Food tastes better when shared, it’s the best when shared with people who are passionate about making and eating same kind of food! We made this “Taste of Home” dinner together by everyone contributing one hometown dish, and also to celebrate the belated dragon boat festival. Eating out could be fun and convenient, but when discussing, planning, sourcing, prepping, making food, are all involved, eating together becomes a lot more meaningful and mesmerizing. Thanks for the ones who have shared your love, care and time with me over food! 😋😍 . . . . . . . #foodieblog #onmytable #eatclean #huffposttaste #cameraeatsfirst #thecookfeed #foodblogfeed #kitchn #eatyourfruits #organic #feedfeed #foodphotographer #foodconnectsus #lifeandthyme #morningslikethis #foodasart #darlingsdaily #eatpretty #darlingdaily #food4thought #foodadventure #ICWLH #thehub_food #getolympus #dragonboatfestival #seekingsimplicity #inspiringmoments A post shared by Jia Guo, Food Photography 美食摄影 (@foodconnectsus) on Jun 16, 2019 at 11:26am PDT

This food photographer and recipe developer is bringing you her all with incredible recipes and bright photos. Why not drool over the food and learn something about cooking too? 

@foodie_rooneys

View this post on Instagram red velvet pancakes 😍 • • • • #projectbrunch #projectbrunchsi #brunch #brunchnyc #redvelvet #pancakes #redvelvetpancakes #nyceeeeeats #foodiesofinstagram #food #foodie #food52 #foodies #foodgram #foody #crityk #critykvip #foodphotography #foodstagram #foodblog #blog #foodierooneys A post shared by foodie_rooneys (@foodie_rooneys) on Feb 16, 2019 at 1:38pm PST

The food bloggers at Foodie Rooney’s write about their meals on their blog which features these topics: Restaurants, Snack Attack, Quick Fire, and Dessert Goals. 

@healthymealsberlin

View this post on Instagram Summer Salad 💪 347 Kcal! Protein:48g Fat: 9g, Carbs: 13g —————————————————————— Hey Foodies, bei der Hitze gibt es doch nichts besseres als einen leichten Salat mit angebratenem Hähnchen, Brokkoli, Feta und Erdnüssen. Durch die Himbeeren ist es ein perfekter mix aus süß und salzig 🙂 ———————————————————————- Hey Foodies, healthy Summer Salad Inspiration for the next BBQ. Grilled Chicken with Broccoli, peanuts and -most importantly- Raspberries! —————————————————————— Ingredients: 150g Grilled Chicken 75g Raspberries 25g Low Fat Feta 50g Spinach 10g Peanuts 50g Black Beans 50g Broccoli —————————————————————— Have a nice day Evening A post shared by Healthy Meals Berlin (@healthymealsberlin) on Jun 13, 2019 at 8:32am PDT

This foodstagram is all about healthy eating in Berlin Germany. The plates look fantastic and just as mouth-watering as the junk food! The more colorful the better, right?!

@foodintheair

View this post on Instagram When you’re quite literally bringing home the bacon 🥓 #FITA #foodintheair #bacon 📸: @eatingthroughnyc . . . . . #beautifulcuisines #food52 #foodie #foodies #foodporn #foodgasm #travelphotography #nom #food #eatingfortheinsta #foodislife #thrillist #travel #instafood #spoonfeed #foodgawker #foodandwine #foodblogger #tastemade #foodstagram #foodlover #baconevida #baconislife #summer A post shared by Food In The Air® (@foodintheair) on Jun 17, 2019 at 10:19am PDT

If you know all about holding the best foods up in the air for everyone to see (and for the best Instagram shot), then this account is just up your alley. We’re not sure what we like better, the floating bacon or the cascading spaghetti? 

Kelsey: @eatdrinkrunrepeat

View this post on Instagram Went to the iconic Temple Bar in Dublin, but skipped the partying and went for the gelato instead😏 pretty much sums up all my travels, good food is top priority 😂 A post shared by Kelsey | Europe Food + Travel (@eatdrinkrunrepeat) on Apr 25, 2019 at 4:31am PDT

Kelsey moved to Europe for the food and she’s going to show you the best of the best as she makes her way around. 

@onehungryasian

View this post on Instagram Ile flottante (meringue on creme anglaise) looking BEAUT @stork_restaurant, where they go all in on the stork theme wherever possible! 😍 . Swipe right as well for a great grilled lamb dish that hit all the right spots 👍 The food here is sort of like 'European' dishes laced with West African components and spices, and works REALLY well 💥 . Mayfair so it's expensive, but there's a set menu of £20 for 2 courses which ticks all the boxes, and for a special meal worth considering the full menu 🔥 #invited . . . #foodgasm #foodblog #buzzfeast #vscofood #lefooding #f52grams #forkyea #foodphotography #cameraeatsfirst #eeeeeats #instaeat #eatfamous #foodstagram #vscofood #instagood #londonfood #eatmunchies #london #londonfoodie #eaterlondon #buzzfeast #foodandwine #好吃 #timeoutlondon #ileflottante #OHAMayfair A post shared by Ed T – Food & Travel (@onehungryasian) on Jun 16, 2019 at 12:57pm PDT

The creator behind @onehungryasian is making his way through London’s best eateries and restaurants. Check out his youtube channel for more food-spiration! 

Lin: @tumblinbumblincrumblincookie

https://www.instagram.com/p/BvUERyahhai/

Lin is the mastermind behind her carefully curated foodie feed, which features all your favorite desserts and then some. 

Miss Travel Foodie: @misstravelfoodie

View this post on Instagram || BISTOPPING || • Why have regular ice-cream when you can be extra?!! 💖✨ A post shared by MISS.TRAVELFOODIE 🌏 (@misstravelfoodie) on Apr 29, 2018 at 8:13pm PDT

Miss Travel Foodie has a craving for adventure and is currently based in Seoul, Korea. Would you try this ice cream? Leave us a comment below! 

@feedyourgirlfriend

View this post on Instagram I like my ice cream and milk shaken, not stirred plz! 🔫 👨🏻 #feedyourgirlfriend 👫 #newterritories . featured: Ovaltine Milkshake & Ube Milkshake A post shared by 👫Have u fed ur girlfriend yet? (@feedyourgirlfriend) on May 21, 2019 at 3:28pm PDT

The motto of this Instagram feed is, “have you fed your girlfriend yet?”

It’s her boyfriend’s mission to take her out for yummy food and she documents it! How sweet. Psst! She specializes in dessert and ice cream, based in NYC. 

View this post on Instagram Notizen📝*(aus meinem Herzen): bin heute aufgestanden, direkt mit Depression, sowie auch die Tage zuvor. Und ich habe geweint. Ja! Allein in dieser Wohnung. ALLEINSEIN. Ein unglaubliches Gefühl der Leere, Beklemmung und der permanente Wunsch nach Ablenkung. Und ich wurde gewarnt. Vor genau diesem Gefühl. Und ich? Ich wollte es nicht glauben. Ich wollte es wieder probieren. Nur meine Schuld? Der eigene Körper. Er schreit. Er schreit nach Liebe, nach was das nicht mehr da ist, nach Trost, nach mehr. MEHR. Das frisst mich innerlich auf. ICH und ALLEINSEIN. PERFEKT! Wie habe ich das in der Vergangenheit geliebt. Zeit nur für mich. An alle die denken ich sei nur noch traurig, an alle die meinen die Realität sei Märchenfilm. Das hier: DAS ist Realität. Das ist normal. Das alles ist so menschlich und dafür muss man sich nich schämen. Denn loslassen tut weh. Ja. Dieses Gefühl. Wenn man merkt, dass man etwas loslassen sollte, aber trotzdem weiter daran festhält. Weil man immer noch die Hoffnung hat, es würde alles wieder gut werden. Tja! Aber weg laufen war auf Dauer keine gute Idee. Alles auf einmal. JETZT. Viele Entscheidungen. Viele Änderungen. Eine Notbremse, die hätte niemals schlimmer sein können. Mich macht diese Zerrissenheit wahnsinnig. Die innere Balance wieder zu finden wird ein schwieriger Weg, wenn man diese irgendwo verloren hat. Ich gehe nach draußen.Der Himmel, er weint. Wie meine Seele. Vor fast einem Monat. Es war ein wunderschöner Tag. Und das hier wird mein Sommer💀. . . . 🍺 HOLY SHIT ALE. Ist das Bier zu stark, bist du zu schwach. Bei glatten 10% vol. ist hier der Name Programm und das ist genau mein Ding. Der erste Schluck, der Schock, "Jammern auf höchstem Niveau" würde ich sagen. Dieses DoubleIPA hat sehr viel Substanz. Das Bier wirkt schon beim ersten Schluck bitter mit einem Mix aus Citrus und Orange. Alles in allem ein sehr bekömmliches Tröpfchen, welches auch gut in den Kopf geht, soviel steht fest. Ein wirklich sehr gelungenes Bier. Lieber Herr Schoppe, bitte bitte machen Sie weiter so! 🤭 . . . #schoppebräu#schoppe #schoppebräuberlin #schoppymän #holyshitale #drinkcraftnotcrap #craftbeerporn #beertasting #craftbeertography #beertography A post shared by ¥•🕸 Helena 🕸•¥🔗 (@bier_love) on May 28, 2019 at 4:08am PDT

She’s finding the best beer around Deutschland and pretty much all over for you. Need we say more?

@goodbeerhunting

View this post on Instagram We sent @mulvatronn to Boulevardia this weekend to capture a legendary beer festival experience. Looks like it’s starting off just right. A post shared by Good Beer Hunting (@goodbeerhunting) on Jun 15, 2019 at 5:49am PDT

This account is all about beer brands, honest editorial, and tuning up their podcast. They send writers on adventures to try different beers! How cool! 

We hope we got your mouth watering and your wanderlust kicking with our list of travel and food influencers. So who are you following? Did we miss any? Leave us a comment below! 

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The 40 Food Instagram Accounts You Should Be Following Right Now

Between the cheese pulls and breakfast bowls, narrowing down the list can be hard. Here are some you can't miss.

Morgan Goldberg has been writing for Food & Wine since 2015. Her articles on food, wine, travel, interior design, and architecture have also been published in Travel + Leisure, Eater, Food52, Architectural Digest's Clever, and more.

Expertise: wine, travel, interior design, architecture.

Location: Los Angeles

Education: Morgan graduated from Emory University with a bachelor of arts in linguistics.

If you check Instagram as much as we do (which might be more than we care to admit), curating the right feed is very important. Whether you're following Instagram influencers or bakers making lattices almost too impressive to eat (we said almost ), it's important to choose accounts that make you happy, and hungry.

But with so many enticing cheese pulls and colorful breakfast bowls out there, figuring out which accounts to follow can be overwhelming. We see it as a Goldilocks test. Does the account post too often that it's annoying or so infrequently that you forget it exists? Is it so aspirational that it makes you kind of hate your life or is it not aesthetically pleasing enough? In order to earn a follow, the account has to be just right .

On top of that, there are new, trendy accounts coming into play all the time. Keeping up with it all can be exhausting. That's where we come in.

We've scoured Instagram for food accounts that pass the test, featuring everything from inspirational plant-based dishes to brilliantly baked sourdough. Here, in no particular order, are 40 food Instagram accounts you should follow right now.

1. Skye McAlpine: @skyemcalpine

Skye McAlpine splits her time between Venice and London, capturing dreamy, overhead tablescapes of sumptuous home cooking in both of her cities. Her first cookbook, A Table in Venice , is coming out this spring.

2. Kimberley Hasselbrink: @kimberleyhasselbrink

A master produce photographer, Kimberley Hasselbrink posts still lifes of fruits and vegetables that we would actually frame.

3. Not Without Salt: @ashrod

With a brand-new video series on outdoor cooking and stunning, simple food shots, Ashley Rodriguez is literally one to watch.

4. Lindsey Silverman Love: @dollyandoatmeal

Blogger Lindsay Silverman Love has just the right balance of greens and waffles, usually showcased atop beautiful, white marble.

5. Mandy Lee: @ladyandpups

Self-proclaimed "angry" food blogger Mandy Lee posts delicious-looking, home-cooked plates with a side of refreshingly blunt commentary.

6. Eva Kosmas Flores : @evakomasflores

This earthy, Pacific Northwest account, sprinkled with beautiful berries and baked goods, may inspire you to pick up and head west.

7. Alison Roman: @alisoneroman

The creator of those cookies (the salted butter chocolate chunk shortbread cookies breaking the Internet these days), Alison Roman—who features dishes from her super popular cookbook, Dining In , and everything else she eats along the way—belongs in your feed.

8. Ashely Alexander: @gatherandfeast

This Melbourne-based food blogger creates the most aesthetically-pleasing ingredient art for her original recipes. Her photos are the epitome of what a stylish Instagram post means these days: colorful but moody, busy but uncluttered, inviting enough that you want to jump into the scene, but artistic enough that you want to sit back and admire.

9. Julia Sherman: @saladforpresident

Julia Sherman lives, breathes and Instagrams salad. She's the creative director at Chop't, the founder of an artful blog of salad recipes and a recent cookbook author. Most importantly, however, she makes us genuinely want to eat salad.

10. Lindsay Maitland Hunt: @lindsaymaitland

Author of recently released cookbook Healthyish , Lindsay Maitland whips up bowls and bites that are healthy, but not too healthy.

11. Sarah Owens: @sarah_c_owens

If you have any bread-baking aspirations, you owe Sarah Owens a follow. Her gorgeous loaves will inspire you to get kneading.

12. Marta Greber: @whatforbreakfast

Artistically documenting the most important meal of the day, Marta Greber posts the breakfasts that will get you out of bed.

13. Dennis the Prescott: @dennistheprescott

Prescott's consistent signature aesthetic combined with his energetic Youtube recipe videos makes this a bold, bright and incredibly appetizing account to follow.

14. Gabriel Cabrera: @artfuldesperado

Speaking of bright and colorful, if this look is your jam, feast your eyes on the feed of Vancouver-based photographer and recipe developer Gabriel Cabrera.

15. Issy Crocker: @issycroker

With stunning outtakes from her food shoots, Issy Croker gives a behind-the-scenes look at the world of culinary photography.

16. Judy Kim: @judy.kim

New York City-based food stylist Judy Kim is the queen of pies, turning out some of the most stunning lattices and crust art we've ever seen.

17. Thalia Ho: @thaliaho

If you could look at close-ups of dessert all day (of course you could), then you'll want to give baking blogger Thalia Ho a follow. Her cookie shots will actually make you melt.

18. Molly Yeh: @mollyyeh

Blogger titan Molly Yeh never goes out of style with her fun, farm life recipes straight from the border of North Dakota and Minnesota.

19. Betty Liu: @bliu07

Showcasing a mix of food photography from her travels and her home kitchen, Betty Liu definitely has dumplings on lock.

20. C.R. Tan: @xlbcr

Food stylist and photographer C.R. Tan makes us want to travel to Singapore to dive right into his picturesque and unique recipes, like pandan cotton cake with fresh strawberries or double-boiled watercress broth.

21. Juliette Steen: @silverspies

If you count carbs and cats among your top interests, then you're going to want Juliette Steen's kittens and toasts in your feed.

22. Giulia Scapaleggia : @julskitchen

There's a little part in all of us that wishes we were living in Tuscany eating pizza, pasta and artichokes every day. To feed that inner desire every day, we can wistfully gaze at Scapaleggia's photos.

23. Hanna P: @blondieandrye

Full-time teacher who slings sourdough on the side, Hannah P. makes some impressive loaves in Raleigh, NC. We love that she puts the baker's percentage in her captions.

24. Sherr Reen L.: @sherreenl

Sher Reen L. has a keen eye for attractive tablescapes and restaurant interiors all over Malaysia, Singapore and more.

25. Minimalist Baker : @minimalistbaker

Minimalist Baker shares clear, straightforward photos of the simple, plant-based recipes she develops for her blog. Each recipe either requires ten ingredients or less, just one bowl or less than 30 minutes to prepare. That impressive feat has earned her one million followers.

26. Food Feels: @food_feels

There are a lot of food-loving travel Instagrammers out there, but Food Feels does it right. With naturally-lit shots of genuine culinary adventures, there's nothing not to like.

27. Half Baked Harvest: @halfbakedharvest

No gimmicks. Tieghan Gerard just makes basic, seasonal food — and it looks really, really good. While we love her chocolate creations, we look to her especially for bowl inspiration. If you can't get enough of her bright, bold recipes, check out her cookbook, which just came out in the fall.

28. Abhishek Dekate: @abhishekdekate

Toronto-dwelling Dekate's jewel-toned photos of restaurant meals, curated lattes and breakfast in bed make us seriously consider the Canadian life.

29. Michelle Gatton: @gattonmichelle

Food stylist Michelle Gatton's intensely energetic photos really pop. We never knew making nut milk with cheesecloth could look so cool.

30. Alison Wu: @alison_wu

Portland wellness blogger Alison Wu makes beautiful, floral dishes that we can't stop looking at. Have you ever seen sweet potatoes look like a piece of art? Now you have.

31. Jake Cohen: @jakecohen

Jake Cohen is undeniably the king of puns. With captions like "the twirl next door" for photos of artistically twirled spaghetti, he keeps us giggling and salivating at the same time.

32. Gille Houston: @gilliehouston

Whether you're looking for lifestyle envy or inspiration for your next meal out, Houston's feed is pretty much all you need.

33. Kimberly Espinel: @thelittleplantation

If you like styled, colorful photos of attractive bowls with food artfully scattered on the table, hit up London food photographer Espinel, who turns out consistently enticing shots.

34. Kate Wood: @katie_clova

Anyone with a sweet tooth needs to give Kate Wood a follow. This Alabama baker and blogger makes the cakes, cookies, muffins, bars, breads and buns of our dreams.

35. Emiko Davies: @emikodavies

Emiko Davies is an Australian cookbook author/Florence-transplant, and her real-life photos are simply delightful. From handmade tortellini to farmers market shots and fresh pastries, her feed is accessibly and dreamy at the same time.

36. Nik Sharma: @abrowntable

San Francisco Chronicle columnist and author of upcoming cookbook Season , Nik Sharma shares recipes inspired by his North Indian and Goan upbringing that scream temptation and show off his wide-ranging culinary know-how.

37. Anisa Sabet: @anisa.sabet

Canberra, Australia-based Sabet takes gorgeous food photos all around, but we especially favor her culinary action shots. From cheese pulls to honey drizzles to milk pours, her photos make us feel like we're part of the action.

38. Maurizio Leo: @maurizio

Software engineer-turned-baker Maurizio Leo posts his swoon-worthy carb creations and we're so glad he does. Living in Albuquerque, NM, he serves up loaves, pancakes, pizzas, canelés that will leave you ogling.

39. Brunch Boys: @brunchboys

Though Brunch Boys is seemingly just one boy, Jeremy Jacobowitz, he does an impressive job of highlighting the best of New York's weekend morning offerings. You'll see everything from mouth-watering fried oyster sandwiches and Chinese noodles to classic pancakes and eggs.

40. Signe Bay: @signebay

Dramatic, romantic food photos are the craft of Copenhagen-based photographer Bay, who truly turns meals into art with grand floral arrangements.

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45 Travel Influencers You Need to Follow in 2024

After bouncing around tech start-ups and university literature programs, Joe has finally settled down as Billo’s Head of Content. Joe now spends his days writing ads about ads, teaching clients how to craft killer content, and combing through our web copy with a bold red Sharpie.

After a five-year stint in corporate marketing in California, Lucas decided to hang up the suit and tie for a more relaxed setting. He moved to Barcelona to get his MBA and enjoy the Mediterranean lifestyle. After spending 15 months in Europe, Lucas moved back home to Reno, Nevada where he started his own digital marketing company, StratMark. When he is not working, Lucas is out skiing, rock climbing, mountain biking, and just enjoying the outdoors.

Travel influencers have emerged as the new compasses for adventurers, wanderers, and culture enthusiasts around the globe. They have transformed how we see travel. They make far-off lands feel near on our screens. They do this through stunning visuals, immersive stories, and engaging content. They inspire us with their journeys. They also offer tips, and hidden gems that traditional travel guides might miss.

The rise of social media platforms has played a pivotal role in catapulting travel influencers to the forefront of the industry. YouTube, Instagram, and TikTok have unique formats and audiences. They are the primary stages for these influencers to show their adventures. The influence they wield is undeniable, shaping travel trends, destinations’ popularity, and even the way travel brands market themselves.

This article aims to showcase a diverse range of travel influencers who shine on key social media platforms. We prioritized follower count and engagement rates. But, we also valued content quality and the distinct value each influencer offers to their followers.

While some names on this list may be familiar, others could be hidden gems, ready to inspire you with their unique take on travel. Our goal was to go beyond mere popularity. We aimed to bring attention to both established icons and emerging voices making their mark on the digital travel landscape.

Best Multi-Channel Influencers

Travel influencing is broad and diverse, featuring creators who excel in engaging audiences across various platforms. These multi-channel influencers leverage their diverse content to inspire wanderlust, share invaluable travel tips, and bring global cultures to the forefront.

Here’s a closer look at the top 5 who excel in engaging with their followers on various social media channels, including links to their most impactful platforms.

Drew Binsky

YouTube: 4.1M Followers, Drew Binsky

TikTok: 716.6K Followers, @drewbinsky

Instagram: 1.2M Followers, @drewbinsky

Drew combines storytelling prowess with a genuine curiosity about the world, which is evident across his YouTube and TikTok channels, complemented by his engaging Instagram posts. His goal to visit every country and his respect for cultures resonate with a broad audience, making his travel narratives both enlightening and entertaining.

Kara and Nate

YouTube: 3.76M Followers, Kara and Nate

TikTok: 334K Followers, @karaandnate

Instagram: 1M Followers, @karaandnate

Kara and Nate’s approachable style and transparent portrayal of the nomadic lifestyle across YouTube, TikTok, and Instagram have built them a strong, engaged community. Their blend of aspirational travel with practical tips offers valuable insights, making their adventures both relatable and inspirational.

Louis Cole (FunForLouis)

YouTube: 2M Followers, FunForLouis

Instagram: 1M Followers, @funforlouis

TikTok: 8686 Followers, @funforlouis

Louis’s content is a blend of adventure, sustainability, and cultural exploration, capturing his audience’s imagination across multiple platforms. His energetic personality and high-quality production make his travel explorations both inspiring and engaging, encouraging a deeper understanding of the world.

The Bucket List Family

YouTube: 1.2M Followers, The Bucket List Family

TikTok: 500K Followers, @thebucketlistfamily

Instagram: 2.9M Followers, @thebucketlistfamily

Blog: Bucket List

Traveling as a family, they share heartwarming and authentic adventures, resonating with viewers on YouTube, TikTok, and Instagram. Their unique perspective on family travel and storytelling creates a strong connection with their audience, showcasing the joys and challenges of exploring the world together.

Eric & Allison (The Endless Adventure)

YouTube: 600K Followers, The Endless Adventure

Instagram: 70K Followers, @theendlessadventure

Blog: The Endless Adventure Blog

Eric and Allison’s journey through food and unique accommodations is shared with engaging storytelling and authentic experiences across YouTube and Instagram, complemented by detailed posts on their blog. Their focus on culinary adventures and unusual places to stay attracts viewers interested in a deeper, relatable exploration of travel.

YouTube Travel Influencers

YouTube remains a powerful platform for travel influencers to share in-depth stories, comprehensive guides, and breathtaking cinematic experiences.

Here are 10 unique travel influencers on YouTube, each offering viewers a different perspective on the world through their engaging and informative content.

Mark Wiens  – 10.4M Subscribers

Mark explores the world one bite at a time, focusing on street food and local delicacies.His genuine passion for food and culture, combined with an engaging presentation style, makes his culinary adventures incredibly popular.

Eva zu Beck  – 1.23M Subscribers

Eva focuses on off-the-beaten-path destinations and immersive cultural experiences. Her adventurous spirit and in-depth storytelling showcase less-visited locales, captivating an audience eager for authentic travel experiences.

Sam and Audrey  – 422K Subscribers

This travel duo shares their experiences through travel guides, food vlogs, and road trip adventures. Their friendly demeanor and practical travel tips make global travel seem accessible and fun for everyone.

Hey Nadine  (Nadine Sykora) – 510K Subscribers

Nadine provides informative travel guides, tips, and personal travel vlogs. Her success lies in her relatable personality and practical travel advice. She combines informational content with personal stories, making travel planning accessible and fun.

Jon Olsson  – 1.49M Subscribers

Jon shares his luxurious lifestyle and travel adventures, including yachting and skiing in exotic locations. His high-energy vlogs and behind-the-scenes look at a life of adventure and luxury engage viewers looking for escapism.

Fearless & Far  (Mike Corey) – 2.59M Subscribers

This crazy adventurer showcases his exploration of bizarre, remote, and extreme travel experiences. Mike’s willingness to immerse himself in unconventional adventures captivates his audience. His content stands out for its boldness and the high-quality cinematography that brings rare experiences to life.

Lost LeBlanc  (Christian LeBlanc) – 1.4M Subscribers

Christian’s channel focuses on world travel, adventure, and digital nomad life, offering a mix of vlogs and cinematic travel films. His detailed guides, stunning cinematography, and transparency about the digital nomad lifestyle attract viewers interested in long-term travel.

Gone with the Wynns  – 584K Subscribers

Jason and Nikki Wynn share their sailing adventures around the world, focusing on sustainable living and off-grid travel. Their commitment to eco-friendly travel and the captivating storytelling of life at sea engage viewers interested in alternative lifestyles.

Bald and Bankrupt  (Benjamin Rich) – 4.07M Subscribers

Benjamin’s channel features adventurous travels through lesser-known regions, with a focus on the local people and their stories. The straightforward, humorous approach and genuine interactions with locals provide an authentic and often unseen perspective on travel.

Sailing La Vagabonde  (Riley Whitelum & Elayna Carausu) – 1.89M Subscribers

This couple’s life is all about sailing adventures around the globe, showcasing life at sea and the beauty of the ocean. Riley and Elayna’s adventurous spirit and sustainable travel approach resonate with viewers. Their detailed storytelling and breathtaking visuals of life at sea provide a unique perspective on travel.

Instagram Travel Influencers

Instagram, known for its visually compelling content, hosts a plethora of creators whose stunning imagery and engaging captions inspire millions to explore the world.

Below are 10 unique influencers who excel on Instagram, offering diverse perspectives on travel through their captivating photos and stories.

Chelsea Kauai ( @chelseakauai ) – 1.1M Followers

Chelsea’s content is a breathtaking blend of adventure, mindfulness, and environmental consciousness. Her stunning photography and thoughtful captions inspire followers to explore nature responsibly and embrace the beauty of the outdoors.

Lee Litumbe ( @spiritedpursuit ) – 209K Followers

Lee focuses on storytelling through her travels across Africa and beyond, offering a fresh perspective on destinations often overlooked by mainstream media. Her vibrant imagery and narratives celebrate the diversity and beauty of African cultures and landscapes.

Daniel Kordan ( @danielkordan ) – 2.2M Followers

Daniel, a renowned landscape photographer, shares mesmerizing photos from his expeditions around the globe. His ability to capture the magical interplay of light and nature draws followers into a world of awe-inspiring beauty.

Liz Carlson ( @youngadventuress ) – 211K Followers

Liz’s content combines humor with stunning visuals, documenting her adventures in New Zealand and beyond. Her candid storytelling and tips for solo female travelers offer both inspiration and practical advice for exploring the world.

Max Muench ( @muenchmax ) – 593K Followers

Max, a German photographer and adventurer, captures the essence of remote landscapes and cultures. His unique compositions and storytelling invite followers to venture beyond the familiar and discover the extraordinary.

Max Muench – Instagram

Nicole Isaacs ( @nicoleisaacs ) – 324K Followers

Nicole blends luxury travel with culinary exploration, offering followers a taste of the world’s most exquisite destinations and dishes. Her polished visuals and insider tips make her a go-to source for those seeking the finer side of travel.

Travis Burke ( @travisburkephotography ) – 727K Followers

Travis’s adventurous spirit and exceptional photography skills shine through his content, highlighting his van life travels and extreme sports ventures. His dedication to capturing and sharing the planet’s beauty encourages followers to embrace adventure.

Kiersten Rich ( @theblondeabroad ) – 514K Followers

Kiersten’s vibrant feed offers a mix of luxury and adventure travel, with a particular focus on female solo travel. Her engaging content and practical travel tips empower women to explore the world safely and stylishly.

Chris Burkard ( @chrisburkard ) – 4M Followers

Chirs’s Instagram is a blend of adventure and landscape photography with a focus on remote, wild places. His ability to capture the untamed beauty of nature and his passion for adventure resonate with followers. Chris’s dedication to conservation and the environment adds depth to his breathtaking imagery.

Renan Ozturk ( @renan_ozturk ) – 1.4M Followers

Renan’s feed is a testament to his life as a mountaineer, photographer, and filmmaker. His stunning imagery from the world’s most rugged and remote locations captures the beauty of the natural world and the human spirit’s resilience.

TikTok Travel Influencers

Now, let’s explore the vibrant world of TikTok Travel Influencers, where short-form videos reign supreme. These creators have mastered the art of captivating audiences with quick, engaging content that ranges from stunning travel clips and cultural insights to travel hacks and humorous observations.

Here are 10 TikTok influencers who stand out for their dynamic approach to sharing the world with their followers.

Alex Ojeda ( @alexojeda ) – 8.5M Followers

Alex loves to showoff his fun and energetic travel challenges and adventures. His high-energy videos and creative travel challenges keep his audience entertained and engaged. Alex’s willingness to try anything and his infectious enthusiasm make his content stand out.

@mgtenazas  (Mikki Tenazas) – 1.5 Million Followers

Mikki is renowned for his tropical escapades, showcasing some of the most beautiful beaches and luxurious ocean-side hotels. His clean and inviting TikTok feed makes viewers feel as though they’re experiencing these idyllic locations firsthand.

@explorerssaurus  (Raquel & Miguel) – 963K Followers

This travel couple enchants with their romantic and breathtaking travel videos. Their content often features stunning landscapes, couple goals, and tips for traveling together, inspiring followers to explore the world with their partners.

@jess.wandering  (Jess Dales) – 93.6K Followers

Jess captures the majesty of the outdoors with her breathtaking nature and adventure travel content. Her passion for conservation and exploration is contagious, motivating followers to seek out and respect the natural world around them.

@backpackerben  (Ben) – 89.4K Followers

Ben shares his backpacking adventures around the world, focusing on budget travel, hidden gems, and sustainable practices. His practical advice and friendly demeanor make his content relatable and helpful for fellow budget travelers.

@juliiathompson  (Julia Thompson) – 3.5 Million Followers

Julia Thompson takes her followers on a breathtaking journey through some of the planet’s most stunning landscapes. From the serene sunsets in Namibia to the tranquil hot springs of Costa Rica, her content is a vibrant tapestry designed to spark wanderlust and inspire future travels.

@jordentually  (Jorden Tually) – 3.7M Followers

Jorden’s energetic and fun personality shines through his travel videos, which often include dance, challenges, and humorous takes on travel experiences. His content is a reminder that travel is not just about places, but also about joy and laughter.

@ybsbrodie  (Brodie Moss) – 7.3M Followers

Brodie’s love for the ocean and adventure sports is at the forefront of his TikTok channel. His thrilling encounters with marine life and remote beach explorations offer a unique perspective on adventure travel.

@terplanet  (Terrence and Karen) – 1.7M Followers

Terrence and Karen, an Italian couple in their mid-30s, embody the essence of luxury travel on TikTok. Their feed is a collection of extravagant moments from around the globe, including hot air balloon rides in Cappadocia and lounging at opulent resorts in Dubai.

@theworldpursuit  (Natasha Danielle) – 684.9K Followers

Natasha, initially known for her solo travel insights, has transitioned to creating content that appeals to traveling couples. Her TikTok feed, filled with captivating scenery and practical travel advice, offers a blend of inspiration and guidance for those looking to explore the world, either alone or with a partner.

Websites and Blogs

Wrapping up our exploration of travel influencers across various platforms, let’s spotlight those making waves with their own websites and blogs. This diverse group includes influencers who enrich the travel community with in-depth guides, stunning photography, thought-provoking narratives, and invaluable travel tips. Their work spans beyond the visual, delving into the nuances of travel experiences, cultural insights, sustainability, and more.

Nomadic Matt  (Matt Kepnes)

Matt’s blog has become a bible for budget travelers worldwide, offering comprehensive guides, tips, and resources for traveling cheaper, longer, and smarter. His straightforward and actionable advice helps readers plan their adventures meticulously.

Oneika The Traveller  (Oneika Raymond)

Oneika’s focus on inclusivity and her efforts to highlight the experiences of travelers of color add important voices to the travel conversation. Her insightful articles and social media posts inspire and inform a diverse audience.

Expert Vagabond  (Matthew Karsten)

Matthew shares his adventures around the world with vivid photography, engaging stories, and practical advice. His blog covers everything from adventure travel to photography tips, appealing to a wide range of travelers.

The Points Guy (Brian Kelly)

Brian’s expertise in maximizing travel rewards has made his blog a go-to resource for anyone looking to travel smarter. His straightforward advice and updates on travel deals provide tangible benefits to his audience.

YTravel Blog  (Caz and Craig Makepeace)

Caz and Craig’s blog is a comprehensive resource for family travel, offering insights into traveling with kids, destination guides, and tips for making travel accessible and enjoyable for families.

Legal Nomads  (Jodi Ettenberg) – Blog

Jodi’s blog combines her passion for food with deep dives into the cultures she explores. Her thoughtful posts offer more than just travel tips; they provide a window into the soul of the places she visits.

A Luxury Travel Blog  (Dr. Paul Johnson)

Paul’s blog focuses on the finer aspects of travel, featuring luxury accommodations, gourmet dining, and exclusive experiences. His insights cater to travelers looking for high-end travel inspiration and advice.

World of Wanderlust  (Brooke Saward)

Brooke’s blog offers a mix of travel tips, destination guides, and personal reflections, inspiring readers to seek adventure and explore new cultures. Her beautifully written and well-researched posts reflect her passion for travel and discovery.

Be My Travel Muse (Kristin Addis)

Kristin’s blog is an excellent resource for solo female travelers, with a focus on off-the-beaten-path destinations and adventure travel. Her personal stories and practical advice empower women to explore the world on their own terms.

Hand Luggage Only (Yaya and Lloyd)

This blog is packed with travel hacks, destination guides, and beautiful photography, making it a go-to resource for travelers seeking inspiration and practical tips for their next trip.

Key Takeaways

This comprehensive overview of travel influencers across YouTube, Instagram, TikTok, and blogs showcases the wide range of content and perspectives within the travel community.

Whether through stunning visuals, engaging videos, or insightful articles these influencers inspire us to explore the world, seek new experiences, and understand the beauty and diversity of our planet. Their work not only entertains but educates and encourages us to approach travel with curiosity, respect, and an open mind.

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Best Travel Influencers To Follow & Learn From in 50 Niches

Last Updated on May 31, 2024 by The Digital Travel Expert

Curious to discover the ultimate guide to uncovering the great travel influencers across 50 diverse niches for inspiration and valuable insights?

In recent years, the rise of social media has led to the emergence of a new breed of content creators known as social media influencers. These individuals have garnered large followings on platforms like Instagram, YouTube, and TikTok, where they share their experiences, recommendations, and insights related to travel and exploration.

What is the importance of travel Influencers in the travel and hospitality industry?

Instagram travel creators play a crucial role in shaping consumer preferences and driving engagement within the travel and hospitality industry. Their authentic and visually appealing content inspires and influences their followers, often leading to increased brand awareness, bookings, and revenue for hotels, airlines, tour operators, and destinations.

The purpose of this guide is to provide a comprehensive overview of the various types of travel influencers operating in the industry. By understanding the characteristics, content focus, target audience, and examples of each type, brands can better identify and collaborate with influencers that align with their marketing objectives and target demographics.

Types of Travel Influencers on Instagram

A. Adventure Seekers Adventure seekers are thrill-seekers who thrive on adrenaline-pumping experiences such as hiking, rock climbing, skydiving, and scuba diving. They appeal to an audience passionate about outdoor activities and off-the-beaten-path destinations. Examples include @AdventureEmily and @TheNomadicBoys.

B. Luxury Travelers Luxury travelers showcase lavish accommodations, fine dining experiences , and exclusive destinations. Their content exudes opulence and caters to affluent individuals seeking upscale travel experiences. Examples include @LuxuryTravelDiary and @TravelPStyle.

C. Budget Travelers Budget travelers focus on cost-effective travel tips , budget-friendly accommodations, and affordable destinations. They resonate with frugal travelers seeking to maximize their experiences while minimizing expenses. Examples include @NomadicMatt and @ThePoorTraveler.

D. Family Travelers Family travelers cater to parents looking for family-friendly destinations , accommodations, and activities. They offer practical tips, reviews, and insights to help families plan memorable vacations together. Examples include @TheTravelHack and @YTravelBlog.

E. Sustainable Travelers Sustainable travelers promote responsible and eco-friendly travel practices, including minimizing carbon footprint, supporting local communities, and preserving natural habitats. They appeal to environmentally conscious travelers seeking to make a positive impact. Examples include @EcoWarriorPrincess and @GreenGlobalTravel.

F. Food and Culinary Influencers Food and culinary influencers focus on gastronomic experiences , highlighting local cuisines, street food, and dining hotspots. They engage food enthusiasts and inspire travelers to explore destinations through their taste buds. Examples include @migrationology and @EatingEurope.

G. Digital Nomads Digital nomads combine work and travel, showcasing remote work setups, co-working spaces, and nomadic lifestyles. They appeal to freelancers, entrepreneurs, and remote workers seeking location-independent careers and travel inspiration. Examples include @DigitalNomadGirls and @ChrisTheFreelancer.

How to Identify the Right Influencer for Your Brand

A. Understanding Your Brand’s Audience Identify your target demographic and their preferences to align with influencers who resonate with your brand values and messaging.

B. Analyzing Influencers’ Content and Engagement Evaluate influencers’ content quality , engagement rates, audience demographics, and brand partnerships to ensure alignment with your brand image and goals.

C. Evaluating Authenticity and Credibility Assess influencers’ authenticity, transparency, and credibility by reviewing their past collaborations, audience interactions, and reputation within the industry.

D. Considering Collaborative Opportunities Explore various collaboration opportunities, including sponsored posts, ambassadorships, giveaways, and content partnerships , based on your campaign objectives and budget.

E. Negotiating Terms and Compensation Negotiate terms, compensation, deliverables, and performance metrics with influencers to ensure mutual understanding and a successful partnership.

Leveraging Influencer Marketing Strategies in the Travel and Hospitality Industry

A. Creating Engaging Content Collaborations Collaborate with influencers to create compelling and authentic travel content that showcases your brand’s unique offerings and resonates with their audience.

B. Hosting Familiarization Trips (FAM Trips) Invite influencers on familiarization trips to experience your destination or property firsthand and share their experiences with their followers.

C. Offering Discount Codes and Promotions Provide influencers with exclusive discount codes, promotions, or perks to incentivize their audience to engage with your brand and make bookings.

D. Partnering for Social Media Takeovers Allow influencers to take over your brand’s social media accounts temporarily to provide their audience with an insider’s perspective and drive engagement.

E. Organizing Meetups and Events Host meetups, events, or workshops featuring influencers to create memorable experiences for their followers and foster brand loyalty.

Measuring the Impact of Influencer Campaigns

A. Key Performance Indicators (KPIs) Define key performance indicators, such as reach, engagement, conversions, and return on investment, to measure the success of your influencer campaigns.

B. Tracking Reach and Impressions Monitor influencers’ reach, impressions, and audience demographics to gauge the exposure and visibility of your brand’s messaging .

C. Analyzing Engagement Metrics Evaluate engagement metrics, including likes, comments, shares, and click-through rates, to assess the level of audience interaction and interest generated by influencer content.

D. Assessing Conversion Rates Track conversion rates, bookings, and sales attributed to influencer-driven traffic or promotional campaigns to measure their impact on your bottom line.

E. Gathering Feedback and Reviews Collect feedback, reviews, and testimonials from influencers and their followers to gain insights into their perception of your brand and areas for improvement.

Best Practices and Tips for Successful Collaboration

A. Establishing Clear Objectives and Expectations Communicate your campaign objectives, expectations, and guidelines clearly with influencers to ensure alignment and accountability.

B. Maintaining Open Communication Channels Maintain open communication channels with influencers throughout the collaboration process to address any issues, provide feedback, and foster a positive working relationship.

C. Providing Creative Freedom to Influencers Empower influencers to express their creativity and authenticity by allowing them creative freedom and flexibility in content creation.

D. Building Long-term Relationships Invest in building long-term relationships with influencers based on trust, mutual respect, and shared values to cultivate brand advocacy and loyalty.

E. Adapting to Changing Trends and Platforms Stay abreast of evolving trends, algorithms, and platform updates to adapt your influencer marketing strategies and remain relevant in an ever-changing landscape.

Case Studies and Success Stories

A. Case Study 1: Brand X’s Collaboration with Adventure Travel Influencer Y Brand X partnered with Adventure Travel Influencer Y to promote their outdoor adventure tours, resulting in a 30% increase in bookings and positive feedback from Y’s engaged audience.

B. Case Study 2: Luxury Resort Z’s Partnership with Family Travel Influencer A Luxury Resort Z collaborated with Family Travel Influencer A to showcase their family-friendly amenities and activities, leading to a 25% rise in family bookings and enhanced brand visibility.

C. Case Study 3: Sustainable Tourism Organization’s Campaign with Influencer B A Sustainable Tourism Organization collaborated with Influencer B to raise awareness about responsible travel practices, resulting in increased donations, volunteer sign-ups, and positive media coverage.

Table of Contents

6 Reasons to Follow Top Instagram Travel Influencers

Following the most popular travel influencers can offer several benefits and insights for anyone looking to replicate their success in influencer marketing. Here’s why you should consider following them and what to look for:

1. Inspiration and Creativity : Top travel influencers often showcase stunning destinations, unique experiences, and creative content that can inspire your marketing strategies. By following them, you can stay updated on the latest trends in travel content creation and gain fresh ideas for your influencer campaigns.

2. Audience Engagement Techniques : Successful travel influencers know how to engage their audience effectively through captivating storytelling, interactive posts , and genuine interactions. By observing their engagement strategies, you can learn valuable techniques for building rapport with your target audience and fostering meaningful connections with potential customers.

3. Content Quality and Aesthetics : Top travel influencers maintain high standards for content quality and aesthetics, which contribute to their appeal and credibility. Pay attention to their photography skills , editing techniques, and overall visual branding to understand what resonates with their followers. Incorporating similar quality standards into your influencer marketing content can enhance its impact and credibility.

4. Partnership Collaborations : Many travel influencers collaborate with brands and tourism boards to create sponsored content and promotional campaigns. By following them, you can gain insights into successful collaboration models, negotiation strategies , and effective ways to integrate brand messaging seamlessly into content. Analyze their partnerships to identify potential opportunities for your own influencer marketing business.

5. Authenticity and Transparency : Authenticity is key to building trust and credibility in influencer marketing. Top travel influencers often share authentic experiences, honest reviews, and transparent disclosures with their audience. Pay attention to how they maintain authenticity while collaborating with brands, and strive to replicate this genuine approach in your influencer marketing endeavors.

6. Engagement Metrics and Analytics : Monitoring the engagement metrics and analytics of top travel influencers can provide valuable insights into audience demographics , content performance, and effective marketing strategies. Analyze their engagement rates, follower demographics, and post analytics to identify patterns and trends that can inform your own marketing decisions.

Overall, following best-performing travel influencers can offer valuable lessons, inspiration, and practical insights for replicating their success in influencer travel marketing . By observing their content, engagement techniques, partnership collaborations, and authenticity practices, you can enhance your own influencer marketing business and drive meaningful results for your brand or clients.

The Best Travel Influencers You Should Check!

Best Instagram influencers often specialize in adventure travel, luxury travel, or budget travel, catering to different audiences seeking unique experiences. To build a strong brand in adventure travel , focus on showcasing daring expeditions, outdoor activities, and off-the-beaten-path destinations, fostering a sense of exploration and adrenaline.

For luxury travel, emphasize premium accommodations, gourmet dining, and exclusive experiences, while budget travel niches can be navigated by sharing money-saving tips, budget-friendly destinations, and affordable yet enriching travel itineraries. Leveraging Strategic Instagram Travel Marketing is key to achieving this.

Here are some Influencers to learn from

Instagram Influencers Featuring African Travel Destinations

Here are 25 Instagram travel content creators among the top 100 travel influencers who focus on African destinations in their content.

• @theblondeabroad (Kiersten Rich): Known for her stunning photography and travel tips, Kiersten explores various destinations in Africa, from safaris to urban adventures.
• @travelnoire: This account features a diverse group of travelers exploring Africa and sharing their experiences, providing inspiration and practical advice for African travel.
• @hlophe_africa (Gugu Hlophe): Gugu shares her adventures across Africa, highlighting lesser-known destinations and promoting sustainable travel practices.
• @theafricangypsy (Anele Mdzikwa): Anele documents her travels across the African continent, showcasing its beauty, culture, and people through captivating images and stories.
• @theafricatravelguru (Desiree Paisley): Desiree is passionate about promoting travel to Africa and shares her experiences exploring the continent’s diverse landscapes, wildlife, and cultures.
• @luxury__traveler (Luxury Traveler): This account features luxurious African destinations, resorts, and experiences, appealing to affluent travelers seeking exclusive and high-end experiences.
• @traveltomtom (Tom Grond): Tom travels extensively throughout Africa, sharing his adventures and providing practical travel tips, including budget-friendly options and off-the-beaten-path destinations.
• @travelafricastory ( Travel Africa Story ): This account shares inspiring stories and breathtaking images of African destinations, showcasing the continent’s rich cultural heritage and natural beauty.
• @spiritedpursuit (Lee Litumbe): Lee’s Instagram feed is filled with stunning images of her travels across Africa, capturing the essence of each destination and celebrating its unique charm.
• @landlopers (Matt Long): Matt explores Africa’s diverse destinations, from ancient ruins to vibrant cities, sharing his experiences and insights along the way.
• @mylifesatravelmovie (Alyssa Ramos): Alyssa documents her adventures around the world, including many trips to Africa, where she experiences everything from wildlife safaris to cultural festivals.
• @theblogabroad (Gloria Atanmo): Gloria shares her travel adventures and cultural experiences in Africa, inspiring others to explore the continent with an open mind and heart.
• @amilliontravels (Alessia and David): This couple travels the world and shares their experiences on Instagram, including their adventures in Africa, where they explore hidden gems and remote landscapes.
• @traveltoblank: Jaz Harb & Stevie document their travels on Instagram, showcasing their experiences in Africa, from adrenaline-pumping adventures to serene beach getaways.
• @theadventurefaktory (Nour and Paul): Nour and Paul are avid adventurers who explore Africa’s natural wonders and adrenaline-fueled activities, sharing their experiences and tips with their followers.
• @dipyourtoesin (Jessica and Hai): This couple travels the world and shares their experiences on Instagram, including their adventures in Africa, where they immerse themselves in local cultures and cuisines.
• @thetravelmanuel (Vaughan and Lauren): Vaughan and Lauren share their family travel adventures on Instagram, including their explorations of Africa’s diverse landscapes and wildlife.
• @globetravelcouple (Brogan and Emma): Brogan and Emma showcase their travels as a couple, including their experiences in Africa, where they seek out unique destinations and immersive cultural experiences.
• @blackgirlstraveltoo: This community platform celebrates and empowers Black women travelers, sharing their stories and experiences exploring Africa and beyond.
• @africanoverlandtravel (Kurt and Lesley): Kurt and Lesley document their overland adventures across Africa, showcasing the continent’s beauty and diversity through their stunning photography.
• @thetravelista (Jess Gibson): Jess shares her luxury travel experiences on Instagram, including her trips to Africa, where she indulges in upscale accommodations and unique cultural encounters.
• @travelwiththesmile (Jure and Andreja): This couple travels the world with a smile, sharing their adventures on Instagram, including their explorations of Africa’s breathtaking landscapes and wildlife.
• @wildluxe_misha (Misha Gillingham): Misha specializes in luxury travel and shares her glamorous adventures on Instagram, including her visits to Africa’s most exclusive resorts and wildlife reserves.
• @theworldpursuit (Cameron and Natasha): Cameron and Natasha document their global travels on Instagram, including their journeys through Africa, where they seek out authentic cultural experiences and epic adventures.
• @passionpassport (Passion Passport): This community-driven platform features travel stories and photos from around the world, including many captivating tales from travelers exploring Africa’s diverse destinations.

These Instagram travel influencers showcase the beauty, culture, and adventure that Africa has to offer, inspiring their followers to explore the continent and experience its wonders firsthand. They provide valuable insights, tips, and recommendations to help travelers plan African adventures.

20 Instagram Solo Influencers and their Travel Niches

• @expertvagabond – Matthew Karsten shares breathtaking photos and captivating stories from his solo adventures around the world, inspiring others to break free from the conventional and embrace the nomadic lifestyle.
• @theblondeabroad – Kiersten Rich combines stunning imagery with practical travel advice, showcasing her solo journeys to exotic destinations and empowering women to explore the world fearlessly.
• @glographics – Gloria Atanmo uses her platform to promote solo travel as a means of personal growth and self-discovery, sharing empowering insights and vibrant snapshots from her global adventures.
• @lostleblanc – Christian LeBlanc creates cinematic travel vlogs that transport viewers to picturesque landscapes and off-the-beaten-path destinations, fueling their wanderlust and desire for exploration.
• @hopscotchtheglobe – Kristen Sarah shares her solo adventures through colorful and engaging videos, highlighting unique cultural experiences and promoting sustainable travel practices.
• @jessicanabongo- Jessica Nabongo is on a mission to visit every country in the world, documenting her solo travels with beautiful photography and insightful reflections on culture and diversity.
• @drewbinsky – Drew Binsky explores the world solo, uncovering fascinating stories and hidden gems in every corner of the globe, while fostering a sense of global unity through his travels.
• @thebudgetmindedtraveler – Jackie Nourse proves that solo travel is accessible to everyone, sharing budget-friendly tips and inspiring stories from her own adventures around the world.
• @jacob – Jacob Riglin’s stunning photography showcases the world’s most picturesque destinations, inspiring solo travelers to seek out their own adventures and capture unforgettable moments.
• @suitcaseandi – Chelsie Kumar shares her solo travel experiences with authenticity and humor, offering practical advice and refreshing insights into life on the road as a solo female traveler.
• @josieldn – Josie Lloyd’s Instagram feed is a visual feast of solo adventures, featuring dreamy landscapes, vibrant cityscapes, and empowering messages about living life to the fullest.
• @mylifesatravelmovie – Alyssa Ramos documents her solo travels with wit and charm, sharing her experiences as a digital nomad and offering valuable tips for solo female travelers.
• @gettingstamped – Hannah and Adam share their solo adventures as a couple, offering practical advice and stunning imagery that inspires others to embark on their own journeys of discovery.
• @shivya – Shivya Nath ‘s Instagram is a celebration of solo trekking and outdoor adventures, inspiring others to connect with nature and embark on their own journey of self-discovery.
• @thebudgetsavvytravelers – Christina Guan shares her solo travel experiences on a budget , offering practical tips and inspiration for exploring the world without breaking the bank.
• @solotraveler – Janice’s Instagram is a treasure trove of solo travel tips and inspiration , encouraging others to step out of their comfort zones and embrace the freedom of solo exploration.
• @thirdeyetraveller – Sophie Pearce’s Instagram is a visual diary of her solo travels, featuring stunning imagery and detailed guides to help others plan their own adventures .
• @theblondenomads – Robyn and Tracy share their solo adventures as a family, proving that travel is possible at any age and encouraging others to create lifelong memories on the road.
• @Imvoyager18 – Sandy N Vyjay ‘s Instagram is a source of inspiration for solo travelers seeking authentic cultural experiences and off-the-beaten-path adventures.
• @wandertooth – shares their solo adventures as a couple , offering practical advice and inspiration for fellow travelers looking to explore the world together.

50 Influencer Travel Niches To Consider in 2024 and Beyond

Considering influencer travel niches that match your passion, profitability, and skills ensures that you’re not only doing what you love but also maximizing your potential for success in the field.

• Adventure Travel: Featuring extreme sports, trekking, and adrenaline-inducing activities in exotic locations.
• Solo Travel: Sharing insights and tips for those exploring the world independently.
• Family Travel: Catering to families looking for child-friendly destinations and activities.
• Luxury Travel: Showcasing opulent resorts, fine dining, and exclusive experiences for affluent travelers.
• Sustainable Travel: Promoting eco-friendly practices and responsible tourism initiatives.
• Digital Nomad Lifestyle: Offering insights into working remotely while traveling to various destinations.
• Cultural Immersion: Delving deep into local cultures, traditions, and customs around the world.
• Wildlife and Nature: Focusing on wildlife encounters, safaris, and conservation efforts.
• Food and Culinary Travel: Highlighting gastronomic experiences, local cuisine, and culinary adventures.
• Historical Travel: Exploring historical sites, landmarks, and ancient civilizations.
• Photography Travel: Showcasing stunning travel photography and tips for capturing the perfect shot.
• Budget Travel: Providing tips and hacks for traveling on a shoestring budget.
• Road Trips: Documenting epic road trip adventures and scenic routes.
• Luxury Train Travel: Featuring luxurious train journeys and elegant travel experiences.
• Island Hopping: Sharing experiences and recommendations for exploring multiple islands.
• Backpacking: Catering to budget-conscious travelers seeking backpacking adventures.
• Wellness Retreats: Highlighting rejuvenating retreats, spas, and wellness-focused destinations.
• Glamping: Showcasing glamorous camping experiences and unique accommodations.
• Volunteer Travel: Promoting volunteer opportunities and community service projects abroad.
• Adventure Sports: Focusing on specific adventure sports such as diving, rock climbing, or skiing.
• Destination Weddings: Providing inspiration and tips for couples planning destination weddings.
• Hidden Gems: Uncovering lesser-known destinations and hidden gems around the world.
• Travel with Pets: Offering advice and recommendations for pet-friendly travel.
• Cruise Travel: Showcasing luxury cruise experiences and popular cruise destinations.
• Train Travel: Exploring the charm and convenience of train travel in various regions.
• Winter Wonderland: Highlighting snowy destinations, winter sports, and festive celebrations.
• Wine and Vineyard Tours: Featuring wine-tasting experiences and vineyard tours around the world.
• City Escapes: Exploring vibrant cities, urban culture, and cityscape photography.
• Digital Detox Retreats: Promoting destinations and experiences focused on unplugging and relaxation.
• Fashion and Style Travel: Showcasing travel outfits, fashion trends, and stylish destinations.
• Luxury Yacht Travel: Featuring extravagant yacht experiences and sailing adventures.
• Art and Design Travel: Exploring art galleries, architectural landmarks, and design-centric destinations.
• Literary Travel: Discovering destinations inspired by famous literature and authors.
• Music Festivals: Documenting experiences and recommendations for attending music festivals worldwide.
• Health and Fitness Travel: Showcasing destinations and activities focused on health and fitness.
• Agritourism: Exploring farm stays, agricultural experiences, and rural lifestyles.
• Film and TV Tourism: Visiting locations featured in popular films and television shows.
• Sustainable Eco-lodges: Featuring eco-friendly accommodations and sustainable lodging options.
• Mountain Escapes: Highlighting mountain retreats, hiking trails, and alpine experiences.
• Desert Adventures: Documenting experiences in desert landscapes, sand dunes, and oases.
• Honeymoon Travel: Providing inspiration and recommendations for romantic getaways.
• Motorcycle Tours: Showcasing motorcycle journeys and biker-friendly routes.
• Aviation Enthusiasts: Focusing on aviation-related experiences, airplane spotting, and flight reviews.
• Tea and Coffee Tourism: Exploring tea plantations, coffee farms, and cultural aspects of tea and coffee.
• Astro-tourism: Showcasing destinations ideal for stargazing and astronomical observation.
• Diving and Snorkeling: Featuring underwater adventures, marine life encounters, and dive spots.
• Hot Air Ballooning: Documenting hot air balloon rides and aerial views of scenic landscapes.
• Heritage Tourism: Discovering UNESCO World Heritage Sites and cultural landmarks.
• Adventure Photography: Focusing on capturing breathtaking moments and landscapes.
• Eco-Adventures: Promoting sustainable adventures and outdoor activities.

Influencer Travel Niches FAQs

What are influencer tourism niches.

Influencer tourism niches refer to specialized areas within the travel influencer industry where content creators focus their efforts and expertise to attract specific audiences with unique interests or preferences.

How Can I Monetize My Influence in a Tourism Niche?

Monetization strategies for influencers in tourism niches include sponsored content collaborations with brands, affiliate marketing, selling digital products (e.g., e-books, presets), offering consulting or coaching services, hosting paid workshops or tours, and leveraging platforms like Patreon for subscription-based content.

A. Recap of Key Points Travel influencers play a vital role in shaping consumer behavior and driving engagement within the travel and hospitality industry. By understanding the different types of influencers and implementing effective collaboration strategies, brands can leverage their influence to achieve their marketing objectives and reach their target audience.

B. Future Trends in Travel Influencer Marketing The future of travel influencer marketing is likely to be characterized by emerging technologies, such as virtual reality, augmented reality, and live streaming, offering new opportunities for immersive storytelling and brand engagement.

C. Final Thoughts on Harnessing the Power of Influencers in the Travel and Hospitality Industry Influencer marketing will continue to evolve as an essential component of travel and hospitality marketing strategies, providing brands with a powerful tool to connect with consumers, drive brand awareness, and inspire travel experiences around the globe. By embracing authenticity, creativity, and collaboration, brands can harness the power of influencers to create meaningful connections and drive tangible business results in the ever-changing landscape of the travel industry.

Additional resources on how to get started once you’ve identified your travel niche.

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Many thanks for sharing such good content on your blog.

Your approach to unveiling the intricacies of photography turns your posts truly engaging.

Please keep on delivering such quality content, and thank you for expanding our knowledge of photography. Kindly, Anja

Thanks a million for the kind words! I’m thrilled to hear you’re enjoying the photography journey – stay tuned for more captivating content, fueled by the love for travel and photography! Keep exploring with us!#digitaltravelexpert 📸 #travelphotography

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Top 30 Travel Influencers on Social Media

Explore the world through the eyes of THE best travel influencers. Whether you're planning a budget-friendly getaway or a luxurious vacation, these creators have got you covered. So, sit back, relax and get ready for your next adventure ✈️

Travel influencers have taken the social media world by storm, providing a unique blend of inspiration, entertainment, and information to those who follow them. These content creators have built strong communities on platforms such as Instagram, YouTube, and TikTok by showcasing their travels to exotic locations, highlighting the best hotels, restaurants, and activities, and offering tips and tricks for the perfect vacation.

One of the key reasons that travel influencers have become so popular is that they offer a unique perspective on travel that can't be found in traditional guidebooks or travel blogs. They provide an inside look into the destinations they visit, showing their followers what it's really like to be there, and offering a more authentic and relatable view of the place.

Another driving force behind the popularity of travel influencers is their ability to cultivate an aspirational lifestyle for their followers. They showcase dream locations and wonderful experiences, encouraging their audience to book their next trip. They also conduct thorough research on their destinations and offer valuable insights and advice on how to make the most of a vacation, making them a reliable source of information for planning travel.

And most of the time, travel influencers also have a strong sense of community. They engage with their audience, they host meetups and they love collabs! Most of them appreciate the value of partnerships with other content creators, as it allows them to produce a diverse range of entertaining and informative content, providing new and exciting perspectives for their followers to enjoy.

Now that you have a good understanding of travel influencers, let's take a look at some of the top accounts on Instagram, TikTok and Youtube!

10 Travel Influencers on Instagram

Instagram is one of the most popular platforms for travel influencers to share their experiences and inspire others to explore the world. It is probably the best place for travel enthusiasts to discover new destinations and get inspiration for their next trip. There are countless travel influencers on Instagram, each with their own unique perspective and style. However, some stand out from the rest for their engaging content, relatable storytelling, and informative tips and tricks.

Here are some of the best travel influencers on Instagram:

1. Brinda Sharma - @brindasharma

This talented creator has not only caught our attention, but also that of Forbes, as they have included her in their creators ranking. Her content takes you on a journey through a variety of environments, from rustic camping cabins to rooftop oases and luxurious hotel rooms. Her writing style is engaging and evocative, immersing you in the experience. Not to mention her warm personality and positive attitude that shines through in every post, making her content not just informative but also enjoyable.

2. Julia Gal - @juliagal_

If you're searching for romantic escapades around the globe, this is your go-to account. Alongside her boyfriend, she takes her audience on a journey to the most picturesque, welcoming, and romantic destinations. From delicious breakfasts surrounded by lush greenery to starry nights in breathtaking locations, Julia's travels are nothing short of extraordinary. Her attention to detail and ability to capture the essence of each destination make her travel experiences truly unforgettable.

3. Ankit Bhatia - @ankitbhatiafilms

If you seek a true travel creator, look no further than Ankit. He is a master of capturing the beauty of the destinations he visits around the world through his expert use of a camera. His videos offer a comprehensive look at the amazing places he travels to, providing an immersive experience for viewers. But Ankit doesn't just showcase the destinations, he also shares valuable travel tips and information that allow you to plan your own journey with ease. With Ankit as your guide, you'll have a truly enriching travel experience.

4. @gypsyinsneakers

5. @alexandratravellover

6. @joaocajuda

7. @daniele. cc

8. @larissa_wlc

9. @garrettgee

10. @whatthechic

10 Travel Influencers on TikTok

TikTok has quickly become one of the most popular social media platforms, with users tuning in to watch short, creative videos on a variety of topics. One of the most popular categories on the platform is travel, with users sharing their adventures and experiences from all around the world.

The main value of TikTok travel influencers is their ability to inspire viewers to travel. They often share their personal experiences and adventures, making it easy for viewers to envision themselves experiencing a destination. And of course, they have this ability to showcase a destination in a fun and relatable way. Their videos are creative, fun entertaining and informative at the same time!

Let’s take a look at some of the best TikTok travel influencers who are sure to inspire your next trip:

1. Amber Rought- @amberrought

If you're searching for a solo traveler who embraces adventure, Amber's account is a must-see. This content creator showcases the stunning natural beauty of the world through her captivating, short videos. What sets Amber apart is her comprehensive recaps of each trip, where she includes all the essential information such as costs, accommodations, itinerary and tips that will help you plan your own adventure. Amber's account is not only visually pleasing but also informative, making it a valuable resource for those looking to explore the world on their own.

2. Mark - @markonthemove

Mark's TikTok account is a true fusion of travel and adventure, showcasing some of the most surreal and breathtaking landscapes the world has to offer. From towering mountains to tropical beaches and cascading waterfalls, Mark's content takes you on a journey to some of the most awe-inspiring locations. His boundless energy for travel and his passion for adventure is evident in every video, and it's impossible not to be inspired to plan your next backpacking trip after watching his content.

3. Kyle Hunter - @kylehunter__

For those who believe that romance and travel go hand in hand, Kyle's account is the perfect destination. He showcases the most idyllic and picturesque locations in the world, providing an endless source of inspiration for romantic getaways. Whether you're looking for dreamy landscapes or tips on how to make your trip extra special, Kyle's account has got you covered. With Kyle as your guide, you'll be able to plan the most romantic trip of your life.

4. @iislakerr

5. @elenataber

6. @saltyluxe_

7. @jeff_hyer

8. @juliiathompson

9. @aviranisha

10. @laxtoluxury

10 Travel Influencers on YouTube

YouTube is a go-to destination for many people looking for travel inspiration, and there are countless influencers creating content that will take you on virtual journeys to far-flung places. These influencers offer a unique perspective on travel, often sharing personal stories and experiences that are relatable and informative. They often use high-quality cameras and drones to capture the beauty of a place, providing viewers with a virtual tour of the destination. They also often use storytelling techniques to make their videos more personal and relatable, allowing viewers to feel like they are experiencing the destination through the influencer's eyes.

By documenting their trips day by day, youtube content creators give a very broad idea of the main characteristics of each destination. Some of them focus on cultural aspects, others talk about restaurants and some take the time to prepare guide videos on how to plan a trip, step by step. They produce extremely varied content in terms of format and approach, but they tend to give a very detailed view of each destinations they visit.

Here are some of the best travel influencers on YouTube that you should be following:

1. Vanwives - @vanwives

If you're looking for a fun and adventurous take on vanlife, then the "Vanwives"  is a must-watch Youtube channel. With two charismatic and relatable content creators at the helm, this channel promises a wealth of exciting adventures and valuable tips for anyone looking to explore the great outdoors. It shows the lifestyle of living in a van, making it a great source of inspiration and information for those who want to hit the road and go on an adventure. From their fun and humorous approach to their expertise in surviving in nature, the Vanwives are sure to make your vanlife experience an enjoyable one.

2. Catherine Gregory - @CatherineGregoryAdventures

Catherine is a true adventurer, but what sets her apart is her solo approach to travel. Accompanied only by her trusty truck, Catherine sets out on adventures no matter the season, whether it's the heat of summer or the depths of winter. Her YouTube channel serves as a guide for those who wish to explore the great outdoors on their own, providing valuable tips and advice on how to survive and thrive in nature. Catherine's passion for adventure is contagious and her content will inspire you to embark on your own solo journey and experience the beauty of nature.

3. Leave Her Wild - @LeaveHerWild

Family travel is an exciting and fulfilling experience, and this account is dedicated to showing just that. Follow a couple and their young child as they embark on adventures in their motorhome, providing a unique perspective on travel with children. This account is not only an inspiration for families who want to travel, but also a valuable resource for those who want to plan their own trip with children. From DIY tips to make the journey more comfortable to the heartwarming moments that come with traveling as a family, this account will make you want to pack up your motorhome and hit the road with your loved ones.

4. Drew Binsky - @drewbinsky

5. Gypsy in Sneakers - @gypsyinsneakers

6. Emy & Johan in the Philippines - @EmyJohan

7. Forrest Lee - @ForrestLee

8. WITY TRAVELS - @WITYTRAVELS

9. Luvs 2 Travel - @Luvs2Travel

10. The Bucket List Family -@TheBucketListFamily

About the author

Carolina Guimarães

The big winner of the Nationality Oscar (Portuguese, Brazilian and French!), and new Right-Hand of the CEO is full of joy. In her 2022 vision board you will find: dance, Blair Waldorf’s wardrobe, lots of ice cream and an excel board of the future! #IceCreamAddict🍦 #SciencePo🎓

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Top 35 Travel Influencers in the U.S.

Top Adventure Travel Influencers U.S.

Top luxury travel influencers u.s., top youtube travel influencers u.s., top instagram travel influencers u.s., top tiktok travel influencers u.s., why work with the best travel influencers in the u.s..

Influencer marketing has become an indispensable tool for travel brands, enabling them to reach new audiences, enhance brand recognition, and boost conversions.

While traditional branded posts have their place, a whopping 60% of brands collaborate with a minimum of 10 influencers for their campaigns, driven by the pursuit of more followers, increased engagement, and higher conversion rates.

By partnering with the right influencers, travel businesses can tap into their vast and highly engaged audiences, attracting new customers and nurturing brand loyalty.

The Social Shepherd ’s list of the top 35 travel influencers in the U.S. is designed to give you insights into social media followers, relevance, and content quality.

And, since an impressive 49% of Americans are gearing up for more travel adventures this year, there is no time like the present to market your services with the right travel influencers.

So, if you aim to bolster your brand's travel presence or reach fresh audiences, these influencers offer an excellent starting point for your journey.

1. Eric Stoen

@travelbabbo

Instagram: 378K followers

Meet Eric Stoen, a renowned figure in the world of adventure travel. With an impressive list of accolades to his name, he's truly a force to be reckoned with. Forbes ranks him as the world's fourth most influential traveler, and Fodor's hails him as the world's best family traveler. Eric's travel escapades know no bounds, as he's set to conquer all seven continents in 2023.

An ambassador for Unbound Merino, G1G, and AFAR, Eric's journey into the travel sphere was a natural evolution. Formerly employed in healthcare, his not-so-secret addiction to exploring the world led him to share his family trips on Facebook, aiming to inspire others to embark on their adventures.

In 2014, he took the plunge, leaving his job to establish a family travel blog, igniting the wanderlust of countless more. Eric's achievements include the Society of American Travel Writers (SATW) Bronze Photographer of the Year 2022 and the Feedspot #3 Luxury Travel Influencer for 2023.

2. Renee Hahnel

@reneeroaming

Instagram: 894K followers

Introducing Renee Hahnel, the spirited soul behind Renee Roaming. Hailing from Australia but now rooted in Seattle, Renee is a dedicated advocate for outdoor exploration and adventure. Her mission is clear: to motivate travelers and thrill-seekers to lead a life filled with intention, cherishing experiences over possessions.

Above all, she strives to spread the message of joy in exploring our beautiful world. Renee's passion shines through in her book, "Roaming America," and her photo preset collection, alongside her travel and outdoor guides. Her story is an inspiration for all those yearning to embrace the wonders of our planet.

3. Lauren Gay

@outdoorsydiva

Instagram: 41.1K followers

Lauren Gay is a dynamic figure in the travel and outdoor adventure scene. As a versatile blogger, podcaster, and TV travel expert, she wields her influence to empower Black women through travel and outdoor recreation. Based in Tampa, Florida, Lauren is not only an enthusiastic adventurer but also an advocate for diversity and inclusion in these domains.

Her work extends to crafting captivating digital media campaigns that promote travel destinations, attractions, and activities. Additionally, she is a sought-after public speaker, focusing on discussions related to diversity and inclusion within outdoor recreation and adventure travel.

4. Brayden Hall

@braybraywoowoo

Instagram: 460K followers

Meet Brayden Hall, a nomadic photographer with a penchant for chasing the perfect burrito while roamin' in his trusty truck camper. Splitting his time between Seattle and Vancouver, Brayden is a lifestyle, adventure, and travel photographer driven by an unquenchable thirst for exploration.

His journey began in 2014, embarking on a six-month backpacking odyssey through Latin America, where he discovered his twin passions for travel and photography.

Hailing from the stunning landscapes of British Columbia, Canada, Brayden's unique talent lies in seamlessly blending outdoor lifestyles with picturesque landscapes. He's worked with esteemed brands like Google, The North Face, Hyundai, and Airbnb.

Brayden's storytelling comes to life through striking imagery, often captured in challenging and remote locations.

5. Zenovia Stephens

@blackadventurecrew

Instagram: 13.4K followers

Zenovia Stephens is on a mission to inspire black families through outdoor adventures and travel. Based in Alabama, she's not just a wife and mother but also the founder of Black Kids Adventures, Inc., a non-profit organization dedicated to empowering children. Together with her college sweetheart, she's raising three sons to be bold, courageous, and ready to tackle life's challenges.

Zenovia's journey from a stay-at-home mom to a work-from-home mom has always been guided by her and her husband's beliefs and values. They instill in their family a foundation of creativity, exploration, exposure, and adventure. Zenovia's message is clear: Don't wait for far-off destinations to find adventure; embrace the adventure in your own surroundings and live for today.

6. Nathanael Billings

@nathanaelbillings

Instagram: 159K followers

Nathanael Billings, the outdoor photographer extraordinaire, hails from Seattle, Washington. Over the past decade, he's embarked on adventures across the globe, following his passion for exploration. His photographic journey began while documenting his travels during a year-long adventure in Australia.

Whether a quick escapade to Washington's Alpine Lakes Wilderness Area or an extended expedition through Alaska's rugged Talkeetna Mountain Range, Nathanael is always ready for the next adventure. His extensive portfolio includes notable clients like Visit California, Tourism South Dakota, REI, Eddie Bauer, Big Agnes, Mazda, Barbour, Budweiser, and many more. His lens captures the essence of the great outdoors and showcases the beauty of nature in all its glory.

7. Kyana Miner

@blackadventuremom

Instagram: 31.2K followers

Kyana Miner is fueled by her passions for life, travel, family, and adventure. Her mission is to share her family's escapades with the world, inspiring other families to embark on remarkable journeys across the globe. She's appeared on Good Morning America, showcasing her expertise.

Based in Colorado, Kyana and her family have embraced the mountainous landscapes and natural beauty of the region. They've traversed the U.S. and explored the far reaches of the world. Her Instagram page shows gorgeous photos of their awe-inspiring trips, including Yellowstone's geothermal wonders and the snow-capped splendor of Breckenridge. Beyond her adventures, Kyana offers businesses valuable insights on leveraging Instagram to attract customers, brands, and media attention.

8. Jhamil Bader

@jhamilbader

Instagram: 110k followers

Meet Jhamil Bader, your friendly neighborhood nature lover and a seasoned expert in the social media landscape. With over seven years of experience in the social space, he has honed his skills in content creation, platform building, and brand development. He's your go-to guide for navigating the complexities of social media, website creation, brand deals, sales pitches, and content creation.

Jhamil focuses on helping businesses establish their brand identity, streamline their workflow, and maintain their unique voice and ethos. With a knack for identifying and solving challenges in the creator business, he possesses a deep understanding of social trends and how to tailor them to suit your audience. If you're ready to take your brand to the next level, Jhamil is a trusted partner on this exciting journey.

9. Kait VanHoff

@kaitvanhoff

Instagram: 102K followers

Kait VanHoff is a passionate advocate for intentional living, deeply rooted in outdoor adventure and travel. She extends her mission to empower women worldwide through her digital fitness studio and inspiring global retreats. With over ten retreats hosted in exotic locations from Bali to Hawaii, Kait has played a significant role in helping women embrace more intentional, adventurous, and revitalized lives.

Her journey is one she cherishes daily, living her dream of fostering intentional time spent in the great outdoors. Kait founded Live Revitalize and has garnered support from acclaimed brands like CamelBak and Backcountry, further amplifying her commitment to this transformative lifestyle.

10. Sarah Royall

Instagram: 572k followers

Sarah Royall brings joy and inspiration to the world of luxury travel. With a mission to empower others to live their best lives consciously, she shares her insights on travel, life, sustainability, and wellness. Sarah's escapades have taken her to enchanting destinations like South Africa, Doha, Amalfi, Sicilia, Corfu, and beyond.

As an award-winning luxury travel creator, she's a true connoisseur of opulent adventures. Sarah's passion extends to preserving our oceans, making her a dedicated environmental advocate. Her travel repertoire combines luxury, adventure, and sustainability, creating a harmonious blend that captivates and motivates her audience.

11. Catarina Mello

@professionaltraveler

Instagram: 643k followers

Catarina Mello is your go-to guide for the world of luxury travel and breathtaking destinations. With a background at Google and features in prestigious publications like Business Insider, Forbes, and The Wall Street Journal, she's a recognized influencer in her own right.

Catarina's mission is to help fellow creators forge successful influencer careers. She excels in building brands, cultivating engaged audiences, and creating content that ignites passion. Her expertise extends to securing partnerships with dream brands, allowing influencers to lead a fulfilling life while getting paid for doing what they love. Catarina is a true influencer mentor, empowering others to thrive in the industry.

12. Christina Haisfield

@jetsetchristina

Instagram: 101k followers

Christina Haisfield, the creative force behind Jetset Christina, is not your average luxury travel blogger. Born and raised in California, she's turned her love for beautiful places, fine wine, and swimwear into a captivating resource with over 2 million devoted readers. Based in Charleston, South Carolina, Christina's journey started in 2012, offering honest travel and lifestyle advice.

Featured as the #1 luxury travel Instagram influencer by Travel & Leisure, she's explored 61 countries and partnered with top-tier brands, creating an ever-growing Jetsetter community. Christina's background in digital and brand marketing, including her role at Google, ensures authentic and valuable recommendations for her audience and high ROI for brands. She ranked as the #1 top-performing influencer for Revolve Clothing Boutique in 2022.

13. Angie Villa

@missangievilla

Instagram: 549k followers

Angie Villa is a prominent luxury travel content creator with an active following on Instagram and TikTok. She and her partner embarked on a transformative journey by shedding material possessions to explore the world. Starting with modest stays and treating them as media opportunities, their experiences not only enriched their knowledge but also forged a remarkable content portfolio. As their business expanded, they invested in superior equipment to improve their content quality.

Working with over 200 of the world's top luxury hotels and resorts, Angie gained unparalleled expertise in the luxury travel industry. Their success led to numerous inquiries from followers seeking advice on traveling and content creation, inspiring the creation of The Creator Retreat, a platform to mentor individuals in achieving social media success.

14. Michelle

@michutravel

Instagram: 421k followers

Michelle, a passionate travel content creator, is utterly captivated by pristine islands, stunning beaches, and mesmerizing sunsets. Her heart melts for delectable cuisine and adorable puppies. Her journeys have taken her to idyllic destinations like Bora Bora, Antarctica, Alila Maldives, Maamunagau, Dhigali, and more.

Michelle's love affair with the Maldives began in 2004, and she's since explored over 40 island resorts in the archipelago. Her extensive expertise and collaborations with trusted brands have enabled her to offer competitive pricing for many fantastic resorts. With a proven track record of helping others plan their dream Maldives vacations, Michelle is a reliable guide for those seeking an unforgettable island escape.

15. Jeremy Flores

@jeremyaustiin

Instagram: 762k followers

Jeremy Flores, a prominent figure in the luxury travel content creation space, is the partner to Angie Villa. With a staggering 1.6 million TikTok followers and 762,000 Instagram followers, he has made a substantial impact on the social media landscape.

His travels have led him to enchanting destinations such as Crete, Milan, Lake Como, Croatia, Paros, Bodrum, and many more. Jeremy's ability to bring these exquisite locations to life through his content has solidified his status as a leading luxury travel influencer, offering his audience a front-row seat to some of the world's most captivating destinations.

@darling_traveler

Instagram: 139k followers

Kathy, a luxury #TravelGirl hailing from the bustling streets of NYC, is a dedicated source of inspiration for travelers worldwide. Her Instagram feed serves as a visual diary of her globe-trotting adventures, taking her audience on virtual journeys to picturesque destinations like Siena, Italy, the enchanting streets of Mykonos, Greece, the historic wonders of Mostar in Bosnia and Herzegovina, the stunning cityscape of Dubrovnik, Croatia, and the tropical paradise of Key West, Florida.

With a keen eye for luxury travel, Kathy's vibrant posts and stories kindle wanderlust and encourage her followers to explore the world's most beautiful corners.

17. Eric & Allison Bieller

@Theendlessadventure

YouTube: 587k subscribers

Meet the dynamic duo, Eric and Allison Bieller, a wanderlust-driven travel couple who embarked on a quest to uncover the world's most fascinating places and delectable cuisines. They've traded the security of steady paychecks and a permanent home for a life of exploration and adventure, a journey they eagerly share with their YouTube audience.

With new travel videos uploaded every Monday, Wednesday, and Friday around 1 PM CST, they invite viewers to join them in pursuing adventure. Don't miss a moment of their globetrotting escapades – subscribe to their channel and journey alongside Eric and Allison as they traverse the planet's wonders.

18. Renata Pereira

@RenataPereiraTV

YouTube: 299k subscribers

Renata Pereira is a go-to source for travel inspiration. Her YouTube channel features some of the finest travel videos and advice on navigating the globe. Renata's travels provide a firsthand look at the digital nomad lifestyle, exploring destinations that may well be on your bucket list.

As full-time travelers, her channel offers glimpses of global adventures, road trips, and the daily thrills of life on the move. Questions and comments are always welcome on her videos and social profiles. Renata's channel is a treasure trove of the best places to explore, and she shares fresh videos from her travels every Saturday or Sunday. Plus, with titles, descriptions, and subtitles available in over 50 languages, her content is accessible to a diverse global audience. Your support is truly appreciated as she continues to bring the world to her viewers.

19. Travel Ruby

@TravelRuby

YouTube: 276k subscribers

Travel Ruby is the ultimate guide to all things Vegas. This YouTube channel covers a comprehensive range of topics, including free activities, tips to avoid scams and rip-offs, advice on where to stay, and money-saving strategies for your trip to the vibrant city.

Whether you're advertising for seasoned Vegas visitors or first-time travelers, Travel Ruby's insights and advice can enhance their Sin City experience (and create awareness for your brand). From hidden gems to practical advice, this channel offers valuable information to make the most of Las Vegas adventures, ensuring visits are not only memorable but also cost-effective.

20. Jay Jay Maniquis

YouTube: 101k subscribers

Join Travel Host Jay Jay Maniquis on an exciting journey with Jaycation! As he explores the world, followers can discover local cultures, uncover invaluable travel recommendations, and immerse themselves in his experiences with local cuisine, restaurants, and traditions. Jay Jay's vacation tips ensure travelers are well-prepared for their adventure.

From in-depth insights about San Diego, California, to the vibrant city of Barcelona, Spain, in "Filicanish," Jaycation offers a feast of content covering food, travel tips, recommendations, and more. Venture beyond to cities like Las Vegas, Los Angeles, Manila, the Philippines, and more.

21. Ian & Ana Ryan

@ian.and.ana.

YouTube: 253k subscribers

Meet Ian and Ana Ryan, the adventurous couple behind The Other Side Vlog, a dynamic YouTube channel. Their journey is a testament to their unwavering dedication to exploring the world. Amid the challenges posed by the pandemic, they boldly decided to embark on a cross-country van life adventure, currently living on the road.

Their content spans a variety of topics, from van life insights to travel guides and glimpses into their daily lives. For businesses in the travel industry looking to collaborate with seasoned influencers, Ian and Ana offer a compelling platform to showcase their offerings and elevate their brand presence through the lens of an extraordinary journey.

22. Jacob Moon

@moonmountainman

Instagram: 533k followers

Jacob Moon, a versatile digital creator and storyteller based in Utah, embarked on his extraordinary journey after graduating in Nursing. His life-changing experience on his first mountain hike, combined with a newfound love for photography, ignited a profound passion for the outdoors. This led him to Instagram in 2016, quickly amassing followers and new opportunities.

A year later, he left nursing to pursue photography full-time, evolving his career into photography, social media influence, videography, writing, public speaking, modeling, acting, and adventure leadership. Jacob's diverse skills span mountain climbing, backpacking, packrafting, and more. He often shares these adventures with his family, making him an enticing influencer for businesses seeking a multifaceted perspective on extraordinary experiences.

23. Jess Dales

@jess.wandering

Instagram: 944k followers

Jess Dales, a Seattle-based photographer, has a keen eye for life's small wonders that make it truly grand. Her passion for travel, hiking, and gear is evident in her blog, Jess Wandering. Through captivating stories, she unveils bucket-list destinations and off-the-beaten-path experiences worldwide.

Some of her featured blog posts include guides to cozy Pacific Northwest cabins for rent, the best camping spots in Yosemite, and an ultimate beginner's guide to backpacking. Jess Dales' blog is a spectacular find for travel enthusiasts seeking inspiration, information, and guidance on making unforgettable journeys near and far.

24. Savannah

@savannah.somewhere

Instagram: 357k followers

Meet Savannah, the adventurous soul behind "Adventures with Luna." Based in Seattle and a flight attendant by profession, she's on a mission to inspire others to embrace the great outdoors. With her trusty companion, Luna the dog, by her side, she shares her passion for backpacking, love for fantasy books, fascination with turquoise waters, and a penchant for pondering life's mysteries.

Her shared adventures span across breathtaking destinations like Colorado, Utah, Idaho, Washington, Oregon, Algarve, Madeira, and many more. Savannah's feed is an invitation to explore, connecting with fellow nature enthusiasts and wanderers.

25. Bree Rose

Instagram: 488k followers

Bree Rose, the intrepid traveler, bought a one-way ticket to South America in 2018 and never looked back. Her journey began with a dream of full-time travel and has since transformed into a remarkable reality. Overcoming obstacles and building an impressive portfolio, she is now a dedicated full-time traveler and photographer.

She invites you to accompany her as she embarks on backpacking adventures around the world, capturing her travels to inspire others never to cease pursuing their dreams. Her journey is a testament to the power of determination and a source of motivation for those seeking to follow their own path of wanderlust and exploration.

26. Kelsey Johnson

@heykelseyj

Instagram: 216k followers

Kelsey Johnson, a Seattle-based photographer and model, defies conventions with her vibrant, ginger-haired spirit. As a Canon USA creator, she blends creative photography and travel to craft captivating visual narratives. In 2018, Kelsey bravely left her 9-to-5 job at a PR agency to embark on a full-time world-travel adventure. Her wild expeditions to distant lands are beautifully immortalized through her lens.

What began as a hiatus from the traditional "real job" quickly became a thriving entrepreneurial career. Today, Kelsey is a versatile lifestyle and travel content creator, commercial photographer, model, on-camera talent, podcaster, and online educator. Her unwavering passion lies in storytelling, fostering community, and nurturing creativity.

27. Claire & Peter

@claireandpeter

Instagram: 328k followers

Claire and Peter, the adventurous duo hailing from North Carolina, took a gap year to travel and then decided to extend it indefinitely. In March 2022, they left their corporate jobs armed with $45,000, determined to explore the world for a year. Their inaugural year saw them visit 19 countries across four continents, igniting a passion for adventure that kept them going.

As their global journey continues, they meticulously track their experiences and expenditures, sharing it all to inspire, guide, and empower others in their travel dreams. Claire and Peter's story inspires those who yearn to break free from the corporate grind and explore the world.

28. Melissa Miller

@miss.rover

Instagram: 112k followers

Melissa Miller, a Pacific Northwest content creator based in Portland, Oregon, is a passionate advocate for adventure travel. Balancing her life with part-time van living, she embarked on her journey as an adventurer and guide. Her initial travels and hikes left her seeking inspiration and information, leading her to challenge the exclusivity of travel platforms.

Travel blogs were big in her quest for extraordinary destinations and essential hiking insights, like the Leave No Trace Principles. Melissa's commitment to making travel more accessible shines through her inspirational content, encouraging others to embark on memorable journeys while fostering her own dreams of exploration.

29. Samantha McClendon

@sammcclendon

Instagram: 116k followers

Samantha McClendon, a versatile digital creator, curates bucket list-worthy travel experiences, highlights luxury hotels, and offers lifestyle inspiration through her online presence. As the host of girls' group trips under the banner of Scout Escapes, Samantha creates memorable journeys for fellow travelers.

She also brings her expertise to the luxury travel advisory sphere, working with Avenue Two Travel and Virtuoso Ltd. Samantha has a commitment to providing inspiration, travel recommendations, and top-tier experiences, whether it's through her digital content or as a luxury travel advisor.

30. Quin Gable

TikTok: 1.1MM followers

Quin Gable, accompanied by her feline companions, Atlas and Otto, shares her passion for hiking and travel on TikTok. Her unique twist on van life with cats and her whimsical cat dress-up adventures add a charming and relatable aspect to her travel content.

Whether she's exploring the great outdoors or embarking on adventures, Quin's TikTok channel showcases her love for both travel and her adorable cats, creating a delightful and engaging experience for her audience.

31. Trent & Sarah Anderson

@riotravelers

TikTok: 706k followers

Meet Trent and Sarah Anderson, known as RioTravelers, an adventure travel couple who excel in crafting short-form video content on platforms like TikTok and Reels. As passionate storytellers, they embark on global adventures, curating the finest bucket list experiences to present to their audience.

Their collaborative spirit extends to working with brands to create captivating content for their own accounts and businesses, delivering tailor-made solutions that align perfectly with the brand's essence and message. Trent and Sarah bring their enthusiasm and creativity to every destination they explore, making them a perfect choice for travel brands seeking impactful influencer collaborations.

32. Annie Jiang

@goanniewhere

TikTok: 87.7k followers

Meet Annie Jiang, a travel enthusiast based in Atlanta, Georgia, who serves as your guide to uncovering hidden gems and must-visit travel destinations across the USA. Annie's journey, rooted in her Chinese heritage and American upbringing, resonates deeply with her Southern roots. With an unwavering passion for travel, she shares comprehensive travel guides and invaluable tips to empower others to explore the world.

Her love for history inspired her wanderlust, propelling her to visit sites she had previously only read about. Annie embarked on her first travel adventure during a study abroad program in 2016, and her passion for exploration has continued to flourish, taking her to over 20 countries and across six continents.

33. Asya Olson

@asyatravels

TikTok: 66.6k followers

Asya Olson, a dedicated photographer and explorer, shares the beauty of California and beyond through her lens. Her journey in photography began long before the era of social media, with her passion taking root at the tender age of six when she received her first analog camera.

After relocating to California in 2018, Asya, alongside her husband Ben, embarked on a captivating journey across the U.S., capturing the inspirational sights they encountered. Her adeptness in collaborating with brands is evident in her ability to create tailored, unique content for each campaign. Asya welcomes engagement and the opportunity to collaborate on projects that resonate with her creative spirit.

34. Emily Krause

@amomexplores

TikTok: 94k followers

Emily Krause is a dedicated mother of four and a travel blogger. As an average family of six, they maintain a regular lifestyle with kids attending school and participating in extracurricular activities. However, their shared passion for travel knows no bounds. Emily's blog serves as a resource for families looking to maximize their travel experiences while accommodating school schedules.

She offers valuable insights on flying with babies, toddlers, and young children, road trip activities, vacation destinations suitable for families, and reviews of family-friendly hotels. Emily caters to both budget-conscious travelers and those looking to indulge in luxury family travel experiences, making her a valuable asset for travel brands.

35. Dev Walker

@walkwithdevwalker

TikTok: 389.3k followers

Meet Dev Walker, a 33-year-old finance risk analyst hailing from NYC, where he grew up from Coney Island, Brooklyn to Staten Island. While his earlier life had been city-centric, everything changed in 2015 after earning his master's degree and ending a long-term relationship. A trip to Miami with his sister ignited a newfound passion for travel and exploration.

Dev's videos are a go-to resource for those with travel questions, misconceptions, and curiosities. He shares insights on funding travel adventures and balancing work and life commitments. Travel has been instrumental in Dev's personal growth, providing invaluable lessons and self-discovery. Join him on his never-ending journey of exploration and self-growth – Walk With Dev Walker.

Collaborating with top travel influencers in the U.S. can be a game-changer for your brand. These influencers offer a powerful platform to connect with your target audience in an authentic and engaging way. From showcasing your travel destination to endorsing your products or services, influencers have a substantial reach and impact.

The benefits of partnering with travel influencers extend beyond their expansive reach. They provide a human touch to your brand, allowing for genuine, relatable content that resonates with potential customers. Their ability to craft compelling narratives and visually stunning content can elevate your brand's storytelling.

If you're looking for a top influencer marketing agency , contact us at The Social Shepherd.

We have a dedicated Influencer Marketing team that offers talent research, management, and strategy for various brands. By working with us, you can harness the immense potential of influencer marketing to help your brand grow.

Want to see other top influencers in the US? See from our list below:

• Top Beauty Influencers in the US
• Top Food Influencers in the US

Or maybe you're interested in the Top Travel Influencers in the UK?

• Top Travel Influencers in the UK

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Home Blog 40 Top Travel Influencers of the Year

40 Top Travel Influencers of the Year

From the world’s most stunning coastlines, rejuvenating getaways, and steamy colorful springs, to beautiful cityscapes and dreamy starry night skies – discover the world alongside these passionate travel influencers.

What more could your wanderlust need?

How about a dose of fashion-loving travel bloggers hopping to island festivals in style? Ice cream and summer-loving in the Maldives. Santorini in a cherry dress. Sunkissed holidaying in Hawaii. And under mystical waterfalls in a beautiful red dress.

This great lineup of adventurous travel influencers of the year is the perfect companion for all your destination planning and exploration around the world.

And in addition to that, (for all your brands) , these travel influencers are ready and keen to collab!

So if you need a stylish influencer (or two) with a tremendous passion for travel to jump on board your marketing campaign, then we have the perfect candidates for you!

Afluencer’s talent scouts have dug up some of the most passionate and stylish travel bloggers and content creators that will inspire all the wanderlust in you.

From spectacular travel destinations to stylish outfits, let’s take a look at what these fashionable travel influencers have to offer.

But first, here’s a sneak peek at every travel influencer and blogger that we will be featuring:

Colleen Roden – @colleen.travels

Tasha ryland – @tasharyland, lisa niver – @lisaniver.

• Crystal Gordan – @vanhalla_adventures

Ariele Rachel – @arielerachel

Eric gamble – @theblpblog, kailah fredette – @nowhereonearth, nicole baez – @motheranddaughterabroad, francislaine santos – @travelloverfran33, arner adventures – @arneradventures.

• Emily Bell – @emilyjbell_

Geeves – @realgirlreview

• Magdalena Lok – @magddelene

Melissa Jimenez – @delrosario.adventures

Anamaris hernandez – @anamarishl, jessica haynie – @jesslivingabroad, gian luca sgaggero – @viaggiaescopri, from colmar to the moon – @fromcolmartothemoon, jamison murray – @jamison_murray2, ruth rieckehoff – @tanama_tales, suzanne jones – @thetravelbunny, jackie mesa – @jackiemesa, ava roxanne – @spatravelgal, haley dasovich – @haleytakesontheworld, stefano cicchini – @stefano_cicchini, wendy song – @wenwensong, alizee paradis – @electricalizee.

• Best Beaches in The World – @worlds_beaches

Vale – @vval_e

Sofia – @sofiakrarad, crystal egan – @castawaywithcrystal.

• Yariella – @beautybackpckr
• Fahira Fazlic – @zlicc
• Darling Coco – @darlingcoco
• Chelsey PeCoy – @chelseypecoy
• Monisha B – @aqualibrantraveler
• Chris Burkard – @chrisburkard
• Chelsea – @chelseakauai
• Eric Rubens – @erubes1
• Jannik Obenhoff – @jannikobenhoff

40 Most Passionate Travel Influencers Coming at You in Style

So are you ready for these influencers, bloggers, and content creators to inspire you with amazing travel adventures and stylish fashion choices?

Wanderlusting from Wisconsin, USA, is a macro-influencer and travel lover Colleen Roden that leaves no adventure waiting.  Because you’ll find her exploring the world with hashtags like #bucketlist, #exploremore, #islandlife, #instatravel, and #worldtravel .

Feel inspired, pack your bags, and get ready for your next fun travel exploration with Colleen.

Join Colleen’s beautiful free spirit at Red Rocks Park and Amphitheatre.  Let her welcome you to fabulous Las Vegas.  Get lost somewhere in the middle of Hudson, Colorado, in a Teepee.  Experience an enchanting chapel in the woods.  Set your happiness into the skies with summer sunsets and hot air balloons. And discover what could be the clearest water in the USA at Lake Tahoe.

She’s so much fun too.  Step into The Office with Colleen in Chicago and capture your own #TheOfficeExperience.

Because travel and food are awesome together, alongside Colleen’s adventures, she shares good food and dining tips with her followers like where to go for the freshest fish.

Colleen’s Instagram feed gives her followers a passenger’s seat into her adventures—not leaving you behind but giving you so much inspiration to join her travel-loving spirit.

From travel hacks and must-have beauty products to support a healthy immune system on the go—Colleen shares all-inclusive content about her travel lifestyle.

Colleen is a great match for brands looking to reach travel, lifestyle, beauty, and wellness influencers with a large audience.

From British Columbia, Canada is adventure-loving travel and lifestyle influencer Tasha Ryland.

She’s a nurse with a lively spirit for the outdoors and a love for fashion that loves sharing her travel activities with her followers.

With an inspiring Instagram bio that reads “you belong somewhere you feel free” and a moving quote “it’s already yours” – The Universe, Tasha is an instant inspiration to go out on an adventure and live your life in fullness.

With the motivating travel hashtag #getoutside, she’ll inspire you with East Coast Trail ocean views, paradise in British Columbia, scenic mountain views, river reflections, snowy walks, trails in the woods, and wherever her wanderlust takes her.

Tasha’s Instagram profile feels like a gallery of beautiful landscape postcards—from river rapids to roads less traveled in a spectacular white winter wonderland.  You wish you were there.

Whether grand or small, followers will always be inspired to explore and find happiness in simple things like “a fresh cup of coffee and your favorite book” .

Tasha will truly inspire you to “live a life you will remember” .

With a fantastic engagement rate of 7% and a following of mainly 25 to 34-year-olds, Tasha Ryland is an ideal micro-influencer match for travel and lifestyle brands.

From the USA, Lisa Niver is an impressive award-winning travel expert and writer that has explored 102 countries and 6 continents.

One of her recent accomplishments was her nomination as a finalist for the 64th Southern California Journalism Awards including the 2021 Online Technology Reporter of the year, bringing her total number of nominations as a finalist to 20 and wins to 5!

She is also an on-camera host at KTLA TV where she talks about travel.

Lisa has sailed the seas to exotic locations for 7 years, and she has also embarked on a self-reinvention journey to discover herself as she backpacked through Asia for 3 years.

With such an outstanding profile, Lisa is a notable influential travel professional.

Did we mention that after just 3 months of being on TikTok, Instagram Reels, Facebook Reels, and YouTube Shorts, Lisa had over 500,000 views? Let’s take a look at the impressive content that’s only increasing in popularity.

On Instagram, Lisa’s content is organically presented – sharing her life travel experiences with thoughtful and inspiring captions.

From cultural experiences with local children in Indonesia, a visit to the world’s biggest Buddhist monument, temples in Cambodia, skiing in Utah, to brave snorkeling with jellyfish in Palau.

With images and videos, Lisa’s travel content will certainly captivate you enough to inspire interest to explore these places and live these experiences for yourself.

For more depth into Lisa’s global adventures, visit her We Said Go Travel blog.  Here is where the strength of her travel influence can be found.  Home to her blog are stories, adventures, and travel info. Like her “ Tell Me More About ” series, and posts like “ I Remember When:  We Went Cruising ”, and “ My Sonoma Adventure:  Redwoods, Hiking & Wine ”.

On her YouTube channel, Lisa shares a series of stylish videos on each place she visits – providing aspiring travelers with more than enough inspo on where to go, what to do, and where to stay.  You bet videos like “ Dive with Volcano Island Divers ” will influence your own adventure to Tanna, Vanuatu.

Among many features, Lisa has been published in top travel publications.  Such as American Airways, National Geographic, Robb Report, Saturday Evening Post, Scuba Diver Life, Sierra Club, and Ski Utah – just to name a few. It’s no wonder she made it to our list of top travel influencers!

Want Trusted, Top-Notch Influencers to Promote Your Travel Gear?

Sign up with afluencer and to connect with travel influencers who have what it takes to pull in the crowds., crystal gordon – @vanhalla_adventures.

Representing the USA are Crystal and Brian. This lovely couple quickly grew tired of living the usual “ordinary” life and decided to make road-tripping a full-time thing. They sold *everything* and built their off-grid tiny house on wheels – aka Beatrice The White Whale. Now, constant travel is their reality and it doesn’t look like they’ll grow tired of this lifestyle any time soon…

Why should they? Based on their exciting content, being on the road full-time looks like a good way to spend your days – there is never a dull moment!

Can we just say that their content looks like a series straight out of the Travel Channel? It’s high-quality and expertly captured. From van life hacks to beach life to being pulled over by Mexican police and every other nail-biting wanderlust-inducing moment, this is one duo of travel influencers who know how to capture their audience.

Crystal and Brian make sure they only promote brands or products they use personally and love themselves. Their authenticity is definitely a plus with their following. You don’t want to miss out on a Collab opportunity with Vanhalla Adventures™.

She may be based in New York but Ariele’s love for travel has inspired her to create content that is a useful resource for travel and lifestyle tips and tricks to make your life better.

On her Instagram page, Ariele does a great job of giving travel tips, detailed captions, and options for what to see or do at certain travel spots.

Her Facebook page – American Woman – has a slight twist to it. This page is dedicated not only to travel but to giving women more lifestyle tips to help them become better versions of themselves. Whether that’s tips on skincare, being an influencer, what to wear when traveling, recipes, or insightful information on travel destinations, Ariele is able to tap into different topics while still maintaining relevance in the travel niche.

What’s on your bucket list? Eric and his wife, Darcee, are sure to inspire you to tick some things off… guiding you along the way with some excellent resources and tools they’ve tried and tested themselves.

It’s great to watch travel influencers tick things off their bucket lists. What’s even better, though, is being informed on how you can tick things off your bucket list as well.

From camel rides in Morocco to wine tasting in Liechtenstein, flyboarding in Panama to horse-drawn carriage rides in their backyard of Louisiana, Eric and Darcee do a great job of covering a wide variety of potential bucket list items. Hey, not every item on your list has to be adrenalin-inducing!

The Bucket List Project is always sure to organically mention where they are and tag the places, activities, tour guides, and people wherever they check off a bucket list item. If you Collab with these #adventurepartners, your brand is sure to be known and may even make it to their followers’ bucket lists!

Kailah and her family are on a mission to experience authentic adventure and obtain financial and locational independence… and they’re doing it!

With 2 kids in tow, no less. If there’s one way to convince families that their travel dreams don’t have to end, it’s to show them yourselves.

Active on Instagram, Facebook, and YouTube, their followers can find a good mix of content. Instagram – the visual travel bug (warning – you WILL get bitten). Here you’ll find amazing videos and imagery that will awaken the wanderlust within you.

Facebook – Here you can find more informative content, including links to their travel vlogs.

YouTube – It’s all about the details that you might miss on Instagram and Facebook.

Kailah is no stranger to brand partnerships. As @nowhereonearth Kailah and her family have partnered with brands in travel and fashion, to name a few. As you’ll quickly find, there are so many opportunities for a Collab beyond travel.

Let’s keep the family ties rolling with this mother-and-daughter duo seeing new places and creating memories together.

If you think traveling with your mom is a snooze fest, think again! This duo has been to concerts, repelled down a cenote in Mexico, and even been to Vegas together! They’ve been globe-trotting together for a long time now and clearly share a passion for travel.

Their Instagram page is a refreshing combination of awe-inspiring travel scenery and a wholesome mother-daughter bond that you don’t come across often.

A look at their Instagram stats will not only show you a pretty good engagement rate but you’ll notice that the majority of their followers fall within the 18 to 44-year-old age bracket. Wow!

If you’re looking to partner with travel influencers who attract a wide age demographic, Nikki and Pam should be at the top of your list for a Collab.

Up next are Fran and her husband Bruno. Together these 2 have a goal to visit 100 countries together, sharing advice on budget, luxury, and couple travel along the way.

If you need inspiration to book a ticket with your partner, look no further than Fran’s page. This is the stuff travel dreams are made of.

The scenery is EPIC.

Her captions are detailed and oftentimes motivational.

The love between these 2? Undeniable.

This sounds like the perfect recipe for amazing content.

What does their comment section look like? Let’s take a peek.

“Okay, this is just incredible.”

“This is so dreamy.”

“How adorable you guys.”

“This does look perfect!”

With a growing follower count and a fantastic engagement rate of 8.5%, Fran is another of our travel influencers worth reaching out to.

Based in North Carolina, Gerry and Shannon Arner (and their dog BettyWhite) are the definitions of travel inspiration. After owning their own business, they grew tired of the daily grind and decided a lifestyle change was needed! So they sold *almost* everything and moved to the beach to begin a life of adventure…. And haven’t looked back!

If you’re looking for another wholesome travel influencer duo to grace your feed, you gotta follow these two!

They are living their best life and giving us a glimpse into their new lifestyle… which, by the way, looks AMAZING. #noregrets for them, we’re sure.

Whether they are relaxing at home on their porch or in a distant land somewhere, their content is super relatable and authentic.

Gerry and Shannon are no strangers to partnering with brands, having a few Collabs under their belt. These travel influencers are injecting new life into their everyday… let them do the same for your business.

Emily-Bell – @emilyjbell_

Let’s head over to Canada where Emily-Bell has been bitten by the travel bug and has a love for all things outdoor and adventure!

Constantly in search of her next adventure, Emily-Bell’s Instagram page looks like a storybook. From mountain tops to sandy beaches, lakes, and vineyards, Emily-Bell does not shy away from a chance to explore. Many times she’s exploring local Canadian sites… proving that you don’t need to go far to find adventure. Other times she’s in a foreign land soaking it all in.

She also has a love for photography (her pictures are amazing btw) and hiking.

This solo traveler takes on travel with confidence like no other. Her trips have taken her to mountain peaks… imagine what a Collab with Emily-Bell could do for your brand…

Based in the United States, this travel influencer (who also says she’s no influencer) and self-proclaimed life enthusiast, and huge foodie is just a real girl, giving real reviews of her travel destinations. Tell you what… we love people who keep it real.

Food and travel… kind of go hand-in-hand. That’s where Geeves comes in.

She openly confesses to not being able to churn out a blog every day. Why? Because she’s out there enjoying the experiences she will eventually write about. Now that’s real.

Not only does she give reviews, but she gives practical advice too such as:

“Wear comfy shoes, you are going to want to walk the vineyard trails.”

“Give yourself a rest day … even on vacation… do nothing.”

Geeves also approaches travel with undeniable confidence and passion which draws you (and her ever-growing following) in. You’ve gotta Collab with Geeves if you’re looking for influencers with the gift of creating awesome travel content!

Magdalena Lok – @magddalene

Meet Magdelena. She’s traveled the world and finally found her place in California, USA.

While she’s found somewhere to call home, that has not stopped her from continuing to pursue her love for travel. Blink and you’ll miss her! Boom! She’s in Mykonos. Boom! Santorini. Boom! Vegas.

Amongst her travel content, you will also find fashion inspo (everything from sweats to beachwear) and food… Magdalena loves the food scene in LA.

How does all this content work so well? Magdalena says it best:

“The secret ingredient is passion…”

Plus, we think it also has a little something to do with her unique personality.

This travel influencer stays true to herself, and in doing so has managed to capture and steadily grow her influence. With a fantastic engagement rate of 6.6%, there’s no doubt that a Collab here could be a boost for your brand.

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Meet your new travel BFF, Melissa. No, really. This travel influencer loves exploring so much that she founded a travel group for women – @travelbff.

Over on @delrosario.adventures, you’ll find highlights of Melissa’s many exciting trips – both with women from her travel group and on her own personal adventures.

@travelbff features content strictly to do with her continuously growing female community of travelers. Here you’ll find highlights of their trips, where their meetups will be, what to look forward to, and so much more.

Whether on her personal trips or as a travel BFF, Melissa captures it all – from romantic sunsets to Melissa and her girls diving off yachts and everything in between.

We love that she’s created a community for women who may want to travel but do not want to travel alone – which opens up a whole new demographic for your brand to explore. A Collab with Melissa should not be missed out on.

Anamaris is a mom and wife with a passion for travel and lifestyle. She loves sharing tips on these and other topics, including parenting.

Travel and parenting… as our other travel influencers in this list have proved, it can be done! Anamaris further proves this point—by documenting her family’s travels and sharing tips to help make the ride smoother.

She also gives great reviews for travel products – all traveling parents take note! With Anamaris, your life of adventure will be that much easier. Yes to travel hacks!

Anamaris has already been busy Collabbing on Afluencer, will your brand be next in line?

A lover of all things Southern and Samurai, Jessica spends her time between two cities – Atlanta and Tokyo, fully immersing herself in both cultures.

Who would have thought that Southern and Samurai would make for one cohesive body of content? Whatever Jessica is doing, she’s doing it well. Her engagement rate currently sits at a mind-blowing 23.3%. What?! Clearly, she’s bringing a whole new personality to the travel influencer scene.

A quick scroll through her Instagram reveals beautiful imagery – the pictures she captures are stunning. You’ll find epic views, unique to Atlanta and Tokyo.

Jessica is also quite the comedian, bringing humor to the cultural differences in her two cities.

Jessica’s Collab game is on point, having already partnered with brands in travel. She has a unique selling point, not to be missed out on if you’re in search of creative travel influencers!

Meet one of the few men to make this list – Gian Luca. He is based in Italy, has been a travel blogger since 2010, and has a passion for sharing his adventures and inspiring his followers.

His posts may be in Italian, but you don’t need to speak the language to appreciate the scenes he’s managed to capture.

As you will see from his posts, this travel influencer has a love for architecture and art. His captions are very detailed, pointing out the key features and historic importance of these landmarks. We’re loving the angle Gian Luca takes with his travel content.

If you’re looking for an Italian-speaking travel influencer to Collab with, Gian Luca is your guy!

Based in Paris, this multi-lingual travel influencer brings the world to all 20k+ of her followers. We couldn’t be more grateful.

Sometimes, passion shines through your work. That’s what we see here. A woman whose passion for travel and zest for life is embodied in the content she creates.

She does a great job of showing us what to do in Paris, besides the Eiffel Tower.

You can also find highlights of her adventures – from Costa Rica to Hungary and many a place in between.

A lover of food and fitness too, this travel influencer presents a variety of Collab opportunities for the right brand – which could be you!

If there’s an epic travel buddy that you’ve got to take on your next adventure, it’s got to be Jamison Murray.  If not, he better be on your social media feed—especially if the US is on your itinerary.

From New York, USA, Jamison is an adventurous adrenaline junkie with a passion for travel.

From scenic views to fun trips and thrilling activities—Jamison’s Instagram profile is an inspiring gallery of someone living the most out of his life.  And just as he says, “I live for living” , Jamison will certainly inspire you to do the same.

With his feel-good organic posts on social media that connect you to his life, Jamison feels like a friend you always want to check in on for some adventure inspo.

Rainy days at a pumpkin orchard, scenic views at Owasco Lake, sunsets in Cali, storms in Palm Desert, Hollywood walk of fame, and skydiving in California.  Jamison’s travel spirit is nothing short of exciting and definitely worth story-telling.

You can only love Jamison more as you discover his passion for promoting sustainable brands—from environmentally-friendly outdoor clothing to “Save the Fishes” water bottles.

Based in Southern California, Ruth is an explorer and blogger that loves inspiring meaningful experiences.

She also has a love for wild beaches, piers, and ethnic neighborhoods.

Ruth is a relaxed traveler, that’s for sure.  Sightseeing and easy-going is how she rolls – a pleasure indeed for those that enjoy seeing the world this way.

On Instagram, Ruth shares travel experiences and activities in and around Southern California.  If you’re in this area, she’s a must-follow for inspo on things to do and places to see.

But she’ll also venture beyond the seas and oceans to Euro destinations like Germany and the Czech Republic.

Museums, architectural sites, “lunch over the canal”, tower views, bridges, and also charming “riverside houses in Frankfurt”.

Her posts will certainly stir new travel interests and get you googling up these stunning places.

Curious followers can indulge in more of her content on her Tanama Tales blog.  With intriguing posts such as “ Easy Day Trips from Palm Springs, California ”, “ Things to Do in the Salton Sea, California ”, and “ Things to Do in the Little Tokyo, Los Angeles ”.

Ruth’s recent Collabs have been with top brands known for working with travel influencers such as USA State Parks and Everyday Wanderer.

From the UK, Suzanne Jones is an inspiring influencer in all things travel, food, and adventure.

Amazing destinations, culinary experiences, and thrilling adventures.  Suzanne’s love for travel captures your heart as you indulge in her Instagram pictures and stories.

Crooked houses, cobbled roads, a 12th Century old haunted inn, an enchanting lighthouse, a walk into mystical woods, dreamy sunsets in Santorini, European historical architecture, cultural heritage sites, and a retreat on a yacht in Spain.

Traveling through Suzanne’s eyes will stir up a unique sense of mysterious adventure.

Suzanne does more than satisfy her followers with just a standalone destination post.  Instead, she shares the depth of her experiences in each location with multiple posts at a time.  Allowing her followers to absorb inspiration from many views of travel.

Let your wanderlust carry you away into Suzanne’s blog with irresistible posts like “An Epic 2-Week Vietnam Adventure”, “The Art of Armchair Travel”, and more.

Suzanne is a great fit for brands looking for travel influencers to promote destinations, tourist sites, and unique places and activities.

From Florida, USA, Jackie Mesa is a fun and adventurous travel and lifestyle influencer that is passionate about sharing the things and experiences that she truly loves.

Jackie is all the magic you need to feel on an exciting travel Instagram feed.

Her lively outgoing youthful energy is an instant love at first post.

From posing at Hollywood studios to epic Jurassic shots at the Island of Adventure—Jackie’s content creativity will get you hooked and scrolling for more.

She’s a talented creator and influencer—sharing valuable travel info videos like “Visiting All Four Disney Parks in Orlando” , “Best Places For Pictures at Magic Kingdom” , “Visiting Key West Florida ”, and more.

And you’ve got to love Jackie’s whimsical Disney-themed content—from castles to her impressive Mickey Ears collection.  She certainly knows how to make magic on social media.

You simply can’t get enough of her fascinating Instagram feed that’s full of her travel and lifestyle experiences.

With an Instagram profile so bubbly, you’ve got to check Jackie out on TikTok too.

Jackie is an awesome match for lifestyle and travel brands looking for fun micro-influencers.

She also has an Amazon shop—perfect for Amazon Collabs too.

From the USA, Ava Roxanne is a seasoned luxury travel explorer inspired by the finest spa experiences across the world.

Ava is also a USA Today Spa Expert and a travel writer.

Top destinations, luxury spas, fluffy robes, fine dining, and also not forgetting those spectacular views.  Ava’s Instagram profile is a rich showcase of her luxury travel experiences.

Eating a Quiche Lorraine on a French canal cruise. Pampering spa days in VIP lounges. A perfect soak in an infinity pool. A high-class afternoon tea in a grand hall overlooking the breathtaking mountains of Switzerland. Serene sunsets in paradise. And the ultimate private island experience.

Travel with Ava is nothing short of extraordinary.

On Ava’s blog, followers can explore more of her experiences and knowledge on spa travel, luxury travel, and wellness travel.

Some of Ava’s Brand Collabs as an influencer include the likes of Travel Birds, and Babbel, as well as a number of hotel brands.

Based in California, Haley Dasovich is an accomplished YouTuber, impeccable content creator, and an inspiring go-getter with an adventurous heart for travel.

And she happens to be quite the techie too.

With a profile as rich as hers, it’s no surprise that Haley’s enthusiasm for lifestyle challenges has a contagious effect on those that catch a glimpse of her exciting world.

Whether she’s exploring the exotic coast of Mexico, breathtaking lagoons in the Maldives, majestic Giza Pyramids or a dreamy oasis in Tunisia—Haley’s travel content is a master composition of beautiful images and videos with charming captions.

And it doesn’t stop there because her stirring background story of how she left her 6-figure salary to pursue her passion will leave you feeling motivated and empowered.

“You’re always one decision away from a totally different life” – Haley.

This seasoned macro-influencer definitely has a talented hook on her followers.

YouTube Channel

598K+ subscribers later and Haley Takes On the World has undeniably lived up to her YouTube channel name.  From airline reviews, must-know destination travel tips, “How to Travel the World for FREE” , to “4 Jobs You Can Do From Anywhere” —Haley’s YouTube presence is loaded with hot travel content.

From travel and hospitality companies to lifestyle products—Haley is a talented macro-influencer match for brand collaborations that fall within her interests.

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Featured as one of the 250 Best Italian Content Creators by Buzzoole (a top marketing agency in Italy) , Stefano Cicchini is a seasoned travel and food blogger with compelling creative storytelling talents.

Stefano’s flattering dusty-toned Instagram profile is enriched with lively sparks of what travel is typically all about.

From connecting with the locals in Thailand, diving into the icy Baltic Sea, dining over the beautiful cityscapes of Bangkok, to strolling along the banks of the Danube in Budapest.

Beyond his appealing images, Stefano documents and shares practical destination tips that travelers would find valuable.  Like where to go for breathtaking views if you’d like to skip the long lines to the London Eye.

Stefano is, without a doubt, a bookmark source for all the practical details of your travel plans.

Stefano’s content is mostly in Italian.  But I must admit that his posts are so fascinating that you’ll be tempted to translate. Especially once you discover the hidden nuggets of info.

If you’re thirsty for more beautiful pics and stories about his travel and food experiences, then visit the Stefano Cicchini blog.  Indulge in captivating posts like “ The City That Breathes Music ” and “ Christmas in London: 10 Things You Absolutely Must Do ”.

Stefano has teamed up with multiple European tourism bodies.  One notable sponsorship was a campaign that he took part in for the first Formula E Grand Prix based in Rome.

Based in Los Angeles, Wendy is a travel photographer with a passion for the outdoors and sustainability.

Travel in the eyes of a photographer always feels like an adventure.  And that’s exactly what you get when you’re on Wendy’s Instagram.

Her love for the outdoors couldn’t get any more inspiring.  From hiking up the Canyon Falls Trail, catching fading bioluminescence, toasting up at Sunset Beach in Malibu, view gazing from the Desert View Watchtower in Grand Canyon South Ruin, touring the Los Angeles County Museum of Art, to the classical dreamy starry night sky in California.

Exploring the world through Wendy’s camera lens is certainly a wonder.  But her profile feels delightfully organic and not all full of “picture-perfect” shots.  She posts some personal snaps of herself with blog-like captions – storytelling and also sharing travel info along the way.

Wendy’s travel explorations are detailed in her blog with destinations including America, Maldives, and Iceland.  “ Exploring Grand Canyon ” and “ Hunting for the Northern Lights ” are just some of the adventurous posts you can expect from her.

Alizee Paradis is a gorgeous model influencer who will take you on her travels around the world this year with fashion and music at heart.

But there’s so much more to Alizee.  She’s a retired pro and D7 tennis player, she has a master’s degree in finance and she’s also an owner of a seasonal Italian hotel.  Alizee certainly comes with a pretty impressive profile, doesn’t she?

With a smile so bright and a bikini body so perfect, you’ll catch her on a luxury yacht, soaking in stunning ocean views, sipping on cocktails by the beach, or buzzing at an island festival.  Of course, all in style – just as a fashion-loving entertainment adventurer does.

Pulling in audiences across the U.S., Canada, and Italy, Alizee has a blooming social media influence with a noteworthy engagement rate of 4.57%.

Some of her collaborations have been with big-name brands such as LA Fashion Week and Louis Vuitton X Museum, all of which love working with stylish travel influencers and bloggers.  She’s most certainly your 2020 influencer girl for those sleek and stylish paid partnerships.

Social Media

While Alizee’s main influence is on Instagram, she does also have a presence on Facebook, Twitter, and Snapchat.

Best Beaches in The World (by Leonid) – @worlds_beaches

For the ultimate experience of the world’s most stunning coastlines, Best Beaches in The World is love at first sight.

Warning:  you may suffer from a serious case of wanderlust.  But that’s ok, ‘cause it’s nothing that a holiday to any one of these amazing beach destinations can’t fix.

Sandy beaches, blue oceans, colorful beach umbrellas, and all the sunshine your soul could ever need.

From sunbeds on white sandy beaches in Mexico, thatched cabins in the Philippines, beautiful Barbados, resort-perfect Fiji, crystal blue waters in Puerto Rico, vibrant coastal lines of Kenya, and calming rocky beaches of Seychelles to the ultimate beach life in the Maldives.

Hawaii, Anguilla, Cook Islands, Thailand, Cayman Islands, US Virgin Islands, and any other perfect paradise – Best Beaches in The World will take you there.

Picture perfect beach landscapes and drone footage that will wow you away.

“ Take me there ” is all you’ll be feeling, post after post.

The Best Beaches in The World is an ideal match for brands looking for top travel influencers to help reach the global audience of beach lovers.

Holistic life-loving fitness explorer and writer, Vale @vval_e.

Based in the United States, Vale is your girl that will inspire you to live your best life.  She’s a certified holistic lifestyle coach that is passionate about finding harmony. A harmony that motivates her to escape to revive local sites.

From beachside meditations, lakeside yoga, and hiking through the mountains to retreating to unreachable cabins and also wandering through the woods.

Her mindfulness takes her as far as her nature-loving desire will take her.  Even if it’s to hug a giant tree log in the most beautiful way you could imagine.

Her local travel retreats combined with her health enthusiasm will surely influence you enough to live a better, balanced life.

Wellness seekers can be filled with life-improving messages and stories found on her blog.

Our inspiring travel influencer promotes mostly health and wellness products on her social media channels – some of which include CBD products.

Want to know more about Vale? Then go look up Vale’s Instagram handle, @vval_e.

Traveling the world for a living as a flight attendant, Sofia lives the life that most only dream of.  But “always chase your dreams”, she says.

Travel, beauty, makeup, and lots of FOMO.

Sofia’s Instagram profile is a tasteful spread of experiences around the world.  While she may not mass publish content like other mainstream influencers, Sofia’s posts are full of quality and nothing less.

Skiing through snowy mountains. Scouting Switzerland from the sky in a chopper. Camel rides through a safari. Beach tanning. Bubbling through colorful Morocco. And how about those iconic experiences like a spa soak in the Dead Sea and a mesmerizing dip at Tibumana Waterfall in Bali?

Wherever the skies take her, you’ll certainly have that I-need-to-book-that-trip feeling as she shares the highlights of her amazing adventures.

Sofia has had success with her Collabs as a travel influencer with a number of tourism companies and restaurants in Saudia Arabia.

From Australia, Crystal Egan is a travel blogger that loves to inspire the extraordinary power of travel.

Crystal also calls herself an animal whisperer and tree hugger among many other charming titles – all invoking curiosity to know more.

Crystal’s Instagram profile is a calming and reviving source of slow travel.  Soaking in outdoor and cultural experiences wherever she goes.

Incredible hiking trails, beautiful highway passes, steamy vivid colorful springs, remote road trips, tiny uninhabited islands, and not to mention those unusual destinations.

Crystal will certainly inspire you to experience places beyond mainstream tourism.  Soak in the awe-inspiring handcrafted floral motifs on the interior walls of the Taj Mahal.  Wander through enchanting lantern markets in Turkey.  And then set yourself free under a hidden waterfall in Mexico.

Soulful travel couldn’t feel any more rewarding than this.

For more about her meaningful travel adventures, visit Crystal’s blog.  Here you’ll get advice on deals, guides, adventures, cheap travel, eco-tourism, culture, and more.

Explore many places and learn about interesting things like “ How to See Turtles Nest And Hatch in Mexico ” and so much more.

Crystal quite rightly deserves a feature spot amongst the other top travel influencers, having partnered with great brands that include Red Lodge and Sudio.

Yari – @beautybackpckr

From London, Yari is an uplifting solo traveler who loves sharing destination guides and beauty tips from around the world.

Trips and lipsticks are what Yari’s itinerary is all about.

Global destinations, chilling spa breaks, and also everyday beauty and makeup are the highlights of her Instagram profile.

From unforgettable sunsets in Costa Del Clapton, picturesque landscapes in Norway, and artistic streetwalls of Brooklyn to the mystic Taj Mahal in India.

And if there are colorful crumbling walls and doors insight, Yari certainly won’t miss snapping one of her signature shots.

Could you be any more inspired to travel solo?

On Yariella’s The Beauty Backpackers blog, entertain your wanderlust with hot blog posts such as “ The Ultimate Packing List for Backpacking Your Way Around the World ”.

Yari’s adventures get more exciting on her YouTube channel, especially when she creates video content like “ A Backpackers Paradise ” and “ Amazon Rainforest ”.

For travel and tourism brands looking to Collab with top nano travel influencers, Yari is indeed the perfect match for you.

Are You Ready To Collab With Top Travel Influencers?

Join the afluencer family to connect with adventurous influencers who know how to create amazing content and inspire engaged audiences., fahira fazlic – @zlicc – fashion mixed with adventures.

Fahira Fazlic is where fashion and travel lifestyles create a beautiful feed of adventures worldwide.  And seriously, more than enough FOMO to make you visit booking.com about your 2020 dream getaway.

From France, Fahira is also the founder of an online gift service business, LuvBox Paris.

Someone, please wake me up. I must be dreaming. Because I feel like my heart has just traveled the world with our influencer, Fahira.

Fahira will charm your summer-loving soul with ice cream in the Maldives; she’ll dazzle you with city skyscrapers in Moscow; warm your heart with elephants by a waterhole in Sri Lanka; give you a cultural taste of Nepal; and so much more.

Doing it all in gorgeous swimsuits and stunning dresses.

Fahira’s latest paid partnership was with Jungle Travel (no stranger to working with influencers) , where she promoted several travel features.

Darling Coco – @darlingcoco – Fashion Blogger Goes Travel

Darling Coco is your professional photographer of the year turned fashion blogger with a passion for travel.

From travel guides to style finds, Darling Coco turns these two worlds into one with her charming social media presence .

With a bright cherry red dress, the classic Santorini white resort could not look any more gripping with Coco.  She’ll take you on a travel exploration into the city of Barcelona, to the top of NYC, or to the Grand Canyon in beautiful style.

From relaxing in an exotic nest in Mexico, getting lost in sand dunes, to chasing waterfalls in Yosemite – Coco will make your wanderlust heartbeat.

With soft neutral color tones to her feed plus her sophisticated style, Coco’s social media profile is a breath of fresh air to the modern mature audience.

On her website, she blogs about her travel adventures, her style passions, and also other interesting stories about her lifestyle – like her latest journal entry about her proposal story.  Followers can also shop in her closet, too.

And if you’re a brand looking to collab with passionate travel influencers,

Chelsey PeCoy – @chelseypecoy -Hawaiian Fashion & Travel Blogger

Leisure travel, vegan lifestyle, and a whole lot of sunshine – Chelsey PeCoy is this year’s freelance model influencer with so many happy and fun vibes to offer.

Currently based in Los Angeles, Chelsey is growing her modeling career while fulfilling her passion for travel.

From holidaying in Hawaii with funky flare jeans, sunkissed swimsuit beauty, and lovely casual boho style by the beach, to cowboy vibes in Arizona.  Chelsey is an adventurer in her style just as much as she is in travel.

“Where is this?” and “OMG those pants” is how she gets her commenters buzzing about her content.

Then her bubbly personality comes all out on her YouTube travel vlog where some of her posts include “My Weekend in Mexico City” and “Moving to LA alone”.

Monisha B – @aqualibrantraveler – Travel & Fashion Blogger

Monisha B is a devoted travel blogger with a very stylish and vibrant fashion sense.

Based in Boston, Monisha certainly knows how to make her content pop and wow her followers away.

With spectacular destination images in eye-popping color styles, it’s rather difficult not to notice Monisha’s posts. And it’s difficult not to like or drop a comment either. Her high content engagement rate of 9.49% certainly says it all.

Monisha, in a gorgeous red outfit under a mystical waterfall. A pretty vintage dress in an old town. Flowing long summer dress in an ocean cave in Puerto Rico. And a stunning sheer black dress at the beach. From hiking spots to mountain cabins.

Dresses and dresses. Wanderlust and wanderlust.

Her followers react with, “what a spectacular place” and “absolutely stunning”. Charmed by her travel adventures and charmed by her vibrant style.

You have to see her travel posts for yourself and you’ll fall in love with this vibrant influencer.

Chris Burkard – @chrisburkard – Photographer Extraordinaire

Earth-loving awe-inspiring traveling photographer, Chris Burkard.

From the U.S.A, Chris is an award-winning photographer and also a social media influencer . Traveling through all corners of the world, all year round, his mission is to visually capture stories to inspire people to connect and love the earth.

He also passionately advocates the preservation of the wild.

Followers of Chris see the beauty of the earth like never seen before.

Breathtaking natural landscapes will move your heart and probe you to want to see more.

Rare magnificent sunsets in New Zealand. Canoeing through the energetic mountains of Italy. Flying over glacial rivers in Iceland. Overlooking the enchanting arctic sky. Parachuting through waterfalls. Erupting Raikoke volcano in Russia. And a magnificent family portrait of whales that will flood your heart with emotion.

These are just a few of his many remarkable explorations.

Some are so incredible that this inspiring influencer will even share raw travel footage off his phone, good enough to blow you away.

His images speak volumes. But that’s no surprise coming from a professional photographer .

Followers can shop for some of the best images from his website as well as get info on his upcoming workshops and events.

Chris certainly deserved to be on our list of travel influencers that inspire, having collaborated with big-name sponsors such as Sony, prAna, PolarPro, Medterra, and SmugMug.

Chelsea – @chelseakauai – Hawaiian Explorer

Water-loving adventure traveler, Chelsea.

Diving. Surfing. Snorkeling. Hiking. Plus captivating photo and video memories across 53 countries worldwide.

Based in Hawaii, Chelsea is the adventure-seeking traveler who will give you enough FOMO to book that once-in-a-lifetime holiday you’ve always dreamed about.

Hammocks. Rainbows. Treehouses. Deep ocean blues. And exotic tropical greens.

From snorkeling through coral reefs under waves in French Polynesia, swimming in Bora Bora with the most eagle rays your eyes could ever see, observing a baby humpback whale, water diving in the Philippines, to desert dancing and stargazing in Indonesia.

Chelsea’s images are pretty surreal. And her drone video footage gives her followers a real sense of her adventures.

She’s daring enough to walk on the edge of a building in an exquisite dress for a mesmerizing shot of the Eiffel Tower like you’ve never imagined. And her playful pics with giraffes shows enough of her quirkiness to make you smile.

If you seek more inspiring travels, then our awesome influencers’ well-presented influencer blog will satisfy your craving. Followers can also catch her on her growing Youtube channel.

Some of Chelsea’s sponsors include Canon and Adobe while her latest paid Brand Collaboration is with American Express.

Eric Rubens – @erubes1 – California Dreaming

Mesmerizing photographer and videographer, Eric Rubens.

Based in South Carolina, Eric’s skillful photography plus his passion for travel has seen him make big lists like Business Insider’s Top Instagram Travel Influencers at #3.

Mesmerizing moments. Pretty cool travel experiences.

Winter wonderlands in the mountains. Camping in the middle of nowhere under the mystical milky way. Canoeing through the caves of Croatia. Exploring the beautiful sunrise coastlines of New Zealand. Lost in fall cabins in New Hampshire. And approaching the edge of cliffs.

Where else would you rather experience the wow factor of all that travel has to offer?

Following Eric only gets more captivating when you visit his growing Youtube channel where he shares some of his stylish video travel campaigns.

Eric’s work features some big-name brands in the travel industry such as Ritz-Carlton Hotels, Air New Zealand, American Express, and T-Mobile as well as photography sponsor, Sony.

He has produced some outstanding campaigns from Visit Jordan, Conrad Bora Bora, Sony Alpha Collective x British Virgin Islands, and Travel Alberta – just to name a few.

Eric’s work is certainly nothing short of a high standard.

Jannik Obenhoff – @jannikobenhoff – German Roamer

Peculiar German photographer roamer, Jannik Obenhoff.

One of the 14 members of German Roamers, the biggest photography community in Europe, Jannik loves to share the diversity of the world in a not-so-typical way.

His different perspectives of the world will certainly have you moved by the unexpected beauty of the earth.

From a lonely tree in the grand mountains of Altai Krai in Russia, unreachable lava valleys, chilly cabins of Norway, endless rainy bridge walks to misty mountains and cloudy landscapes.

This amazing influencer will inspire you to see and travel the world in a different way and certainly inspire unconventional experiences.  Something his European audience is charmed by.

If you need to live more of his experiences, then check out his Youtube channel for some of his inspiring travel memories.

Some of his travel work features Iceland Travel, Visit Abu Dhabi, and Visit South Tyrol.

You can also find out more about Jannik’s inspiring influencer work on his travel website.

Want To Collab With Brands But You Don’t Have Millions of Followers?

Many brands, big and small, look towards micro-influencers to promote their products and services. so sign up with afluencer today because these brands want you on their campaign., get alerts on new programs, related posts, 20 italian influencers commanding our attention.

Next stop, Italy! Here you’ll find multi-talented Italian influencers who seem to instinctively know how to create feeds that are pleasing to the eye. Beauty, fashion, music, lifestyle, travel, and so much more! There must be something in the water… whatever it is, you will certainly want these guys on your team. Collaborate with Italian […]

Best Way to Grow a Virtual Assistant Business

Growing a virtual assistant business can feel like a juggling act. You’re managing clients, deadlines, and trying to find new ways to stand out in a crowded market. What if there was a game-changing strategy that could skyrocket your growth? Enter micro-influencers. These dynamic personalities have the trust and attention of niche audiences, making them […]

How to Increase Subscription Box Sales with Micro-influencers 

Let’s talk about subscription boxes. They’re like little gifts to yourself, showing up at your door each month filled with surprises. But here’s the thing—no matter how fantastic your box is, getting it into the hands of more customers can feel like cracking a secret code. The answer? Micro-influencers. Micro-influencers might not have the celebrity […]

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Top 5 up-and-coming travel and food influencers

Food and travel are blossoming as digitally native millennials prioritize experiences over belongings. Naturally, who doesn't want to eat Spaghetti alle Vongole in its native home of Naples, Italy? Marketers within these industries are always looking for ways to authentically scale their content to relate to consumers. Fortunately, with social media and influencer marketing , marketers are finally getting the answers they've been looking for. Learn how these up-and-coming travel and food influencers built niche communities of followers who are passionate about experiences and see what marketers stand to learn from their success.

Jen Morilla

With a mission, "to create incredible possibilities of transformation for humankind to live lives of impact, purpose, and badassery," Jen Morilla is always on the go. Visiting the most beautiful places on the planet, such as Costa Rica and Scotland, Jen strives to make a social impact and learn about the many nuances of cultures throughout the world. As well as backpacking for a living, she has a blog where she gives meaningful insight to her community of followers regarding essential packing lists for travel and how-to-travel guides to the best tourist locations. Jen explains that her audience is a mirror of herself, and brands that she works with need to reflect that as well.

"I work with socially, sustainable, and eco-conscious brands. I am an Impact Traveler, which means that for the last 4 years, I've been traveling with clean water-filters to developing countries and creating content/stories around social issues and purposeful travel."

With a growing Instagram community of 23.6K, Jen continues to travel the world dispensing clean water to in-need communities and gain unique cultural experiences. Her mission-driven message is one that helps brands connect with her passionate community.

Luisa Ruocco

Luisa Ruocco, otherwise known as the #HungryTraveler , is taking food to the next level. Luisa spends her time traveling the world, where she enjoys delicious meals at unique trendy restaurants and shares her findings with her 51 thousand Instagram followers. Luisa has explored different food options from London to Bali and is constantly on the move to discover more hidden gems.

Luisa offers some sage advice to brands seeking to work with influencers: "...find someone who really resonates with the brand image you are trying to get across to your audience and know their worth. In my opinion, a brand would be better off paying a little more to an influencer who has a cult-like following than someone who has a large follower count but low engagement rates."

Whether it be a gourmet chicken recipe or the best chili fries around, Ruocco is determined to seek out the tastiest dishes in the world and share them with her community while working with brands who share her values.

Kimia Kalbasi

Kimia Kalbasi has built a personal brand for herself revolving around tasty food and cool restaurant spots. From exquisite sushi rolls to indulgent slices of pizza, Kimia is determined to find the best places to eat for her community of food lovers. Not only does Kimia showcase delicious foods, but she blogs about her favorite healthy recipes and shares with her readers how they, too, can indulge in guilt-free goodies.

Becoming an influencer isn't easy, as Kimia shares her community-building journey: "The time and dedication are the most challenging as you're juggling countless other projects, campaigns, meetings, etc. Communities are not based on the ''build it and they will come mentality.'' Communities need to be nurtured and cultivated in order to grow healthily, but always have to remember the rewarding fulfillment it brings."

Specializing as a San Franciscan food enthusiast, Kimia loves to work with hip young brands, such as David's' Tea and Sejoyia Coconut Bites. So, if you're a Bay Area brand with a food-driven mission, Kimia may be the perfect match to seek out your target customer. With 17.8K followers on Instagram ,  Kimia continues to connect with people through her journey of finding the most delicious bites.

Emily Fanning

Imagine if visiting quaint boutiques, enjoying Rosé, or visiting gorgeous beach scenery could actually turn into a hobby that puts cash in your wallet. Luckily for Emily Fanning , her community of Instagram followers has made this dream her reality. Emily fangirls over cutesy feminine brands, such as Pink Blush and Madewell that resonate with her community of "brunchers". Emily showcases a brand's products in some of the best tourist locations, like Cape Cod or Santa Cruz.

Emily advises a cautious approach to brands looking to work with influencers. "Numbers are not the end-all-be-all. Fortunately, many brands have caught on and are starting to pay attention to engagement as well as follower count, but they should still be careful - it's far too easy to buy likes , which will feed into vanity metrics."

With authenticity as the backbone of her following, Emily is working on organically growing her number of 7.5K Instagram followers. If aesthetically pleasing shops and dainty vacation spots are your things, be sure to hit Emily with the follow button, and if you're an elegant yet chic boutique, antique shop, or cafe, definitely consider partnering with this influencer.

Lauren Mims

Lauren Mims encompasses all things, Colorado. Lauren spends a lot of time in the outdoors of her beautiful state, where she goes on scenic hikes and hangouts out with her best friend, Coco (her adorable dog). As well as hiking trails, she shares with her followers some of her favorite #foody meals, such as cauliflower pizza or churro doughnuts that are to die for.

If you're looking to tap into a localized audience in Colorado, Lauren is your go-to girl! She advises brands: "Do your research (on influencers) and don't take it lightly. A huge follower count is so alluring, but could easily be inflated. Check their entire sphere – even use specific platforms for making sure an influencer's' engagement is legitimate. You should work with influencers that are on-brand and authentic or you will never see the return you're looking for."

At a following of 17,000 on Instagram, Lauren hopes to continue and grow the size of her community to work with brands that resonate with her brand of travelers and site-seers. In the meantime, her localized personal can help brands strategically understand a curated local audience.

As influencers continue to connect with niche audiences and build authentic relationships with consumers, embracing influencer marketing is absolutely imperative for brands. Instead of running into pesky ads, consumers are open to influencer content that highlights a variety of brands, from retail labels to household products, making the content trustworthy and organic. Travel and food brands can connect more closely with their audience by embracing influencers.

User-generated content creates a story for travel destinations and restaurant experiences, giving travel and food brands the perfect channel for improving brand-customer relationships and loyalty. Influencers are trusted by their community of followers, and this helps build social proof for brands and brings awareness to tourist locations and food joints. So, whether you're a hotel chain, trendy diner, or beach resort, welcome influencers into your market strategy and watch your conversions grow.

‍ Isabella Tarantino is a senior at the University of California, Riverside and a marketing Intern at Pixlee. Majoring in Administrative Studies with a marketing emphasis, she is excited about marketing trends in the digital age.

Editor'sr's Note: This article was originally published on pixlee.com. Any statistics or statements included in this article were current at the time of original publication.

By : Pixlee TurnTo (now Emplifi)

ARTICLE PUBLISHED : JULY 30, 2019

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25 travel influencers to reignite your passion for travel (2024 edition).

Dec 14, 2023

By Rachel Lapointe

Top 25 influencers that will reignite your passion for travel (2024 edition).

These days, influencers can easily accumulate their following by going viral, seemingly overnight! But when it comes to the travel industry, it’s a slow and steady climb to the top. The best travel influencers have years of experience, authentic personalities, and captivating stories to share with their audience. The influencers you allow into your life should add value to your every day and motivate you to accomplish your goals. Choose the travel influencers you follow like you choose your friends ⁠— they should inspire you to be and do better, and to live the life you’ve always dreamed of!

The Top 25 U.S. Travel Influencers to Follow Around the Country!

Here are the top 25 influencers that will reignite your passion for travel!

View this post on Instagram A post shared by Kate McCulley (@adventurouskate) on Jun 13, 2019 at 8:34am PDT

1 | Kate McCulley (Adventurous Kate) | Kate’s nearly 100,000 followers love her for her authenticity and genuine passion for adventure! When she was 26 she quit her job to explore Asia for 6 months. Nearly a decade later, Kate has visited all 7 continents and established herself as a Forbes Top 10 Travel Influencer.

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View this post on Instagram A post shared by Kiki | The Blonde Abroad (@theblondeabroad) on Sep 4, 2019 at 12:43pm PDT

2 | Kiersten Rich (The Blonde Abroad) | This California-based traveler has showcased her signature blonde locks at bucket-list landmarks all around the globe. Her travel diaries have a warm, effortless feel that inspires wanderlust in all who follow along with her adventures.

View this post on Instagram A post shared by Jennelle Eliana (@jennelle.eliana) on Oct 1, 2018 at 7:49pm PDT

3 | Jennelle Eliana | Get ready to be transported to the summer of ’69! Jennelle lives out of and travels the United States in her converted Toyota Hiace van. It’s insanely well-decorated and cozy with vintage vibes. Make sure to check out her YouTube channel to receive expert tips on how to live your best van life!

View this post on Instagram A post shared by Brian Kelly (@briankelly) on Apr 17, 2020 at 1:46pm PDT

4 | Brian Kelly | A true travel professional, Brian is the founder and CEO of @ThePointsGuy ⁠— an account dedicated to sharing tips and tricks on how to use points and reward systems to travel the world and earn free flights! In between the top-notch advice, Brian sprinkles in humor and personal touches that make him one of the best in the biz.

View this post on Instagram A post shared by Oneika Raymond🇨🇦🇯🇲 (@oneikatraveller) on Aug 10, 2020 at 10:31am PDT

5 | Oneika Raymond | Oneika is all about using travel to empower, educate & explore. As a host on various travel channels, she uses her platform to discuss topics related to motherhood, life and travel, including social justice issues, cultural differences,and beauty norms. Plus, she always makes sure to provide must-do lists, tips and tricks for each place she visits.

View this post on Instagram A post shared by Jen (JKV) (@jenkvieira) on Oct 28, 2019 at 7:37am PDT

6 | Jen Vieira | Looking for some fashion-inspo before a big trip? Jen makes looking incredibly chic and fashionable while traveling look easy. This Orlando-based blogger has visited some unique places across the US and abroad and offers stunning photo presets to help you edit all of your vacay pics!

View this post on Instagram A post shared by Jessie | Solo Travel Blogger (@jessieonajourney) on Sep 10, 2018 at 10:32am PDT

7 | Jessie on a Journey | Join Jessie on her journey of empowering curious solo female travelers to go beyond their guidebooks for more meaningful and fulfilling travel experiences! Though she recently got married to her forever travel buddy, Jessie wants women to know that you don’t have to wait for a partner (or an overflowing bank account) to see the world.

View this post on Instagram A post shared by ChrisBurkard (@chrisburkard) on Jul 16, 2020 at 10:37pm PDT

8 | Chris Burkard | A talented photographer, Chris captures landscapes in a unique and captivating way that is sure to make you want to book a flight and see the world through a new lens. If you’re inspired by the vast and immense beauty of our planet ⁠— Chris is just the guy you need to follow.

View this post on Instagram A post shared by Kara and Nate (@karaandnate) on Mar 10, 2020 at 7:37am PDT

9 | Kara and Nate | This Tennessee-based power couple doesn't actually spend much time in Tennessee ⁠— they’ve been traveling full-time for the last 4 years and have stepped foot in over 100 countries! Never a duo to shy away from adventure, Kara and Nate have taken their followers to some pretty incredible destinations, from a campsite in Antarctica to the edge of an active volcano!

View this post on Instagram A post shared by Christine | Travel Blogger (@liveloveruntravel) on Jun 18, 2019 at 12:44pm PDT

10 | Christine Wheeler (Live Love Run Travel) | Most of her travel shots are washed in dreamy hues of pink and lilac, and they focus more on the beauty of the destination than on Christine herself ⁠— meaning her back faces the camera in most shots. If you’re a sucker for a beautiful sunset, Christine is your girl!

View this post on Instagram A post shared by Jones Family Travels (@jonesfamilytravels) on Sep 30, 2019 at 2:15pm PDT

11 | Jones Family Travels | If you need some inspiration for your family’s next adventure, the Jones family travels over 200 days of the year— er, when we’re not in a pandemic of course. Tim and Allison are passionate about sharing their story with others, including how they chose to quit their 9-to-5 jobs to homeschool their kids and travel for a living!

View this post on Instagram A post shared by Chelsea Watson (@styledbymagic) on Jan 22, 2020 at 5:16pm PST

12 | Chelsea Watson (Styled By Magic) | From Orlando to Anaheim to Tokyo— Chelsea from Styled by Magic is your ultimate source for all things Disney and glamour! A self-proclaimed red lipstick connoisseur, Chelsea doesn’t know a casual day at the parks. And, lucky for us, she never runs out of magical outfit ideas!

View this post on Instagram A post shared by @ZachHonig (@zachhonig) on Mar 23, 2020 at 7:03am PDT

13 | Zach Honig | If you have dreams to travel first class, follow Zach for the motivation and knowledge you’ll need to make it happen! Zach is a private plane and drone pilot offering insider tips on how to best get to your destination to his 118,000 followers. After all, it’s about the journey right?!

View this post on Instagram A post shared by Cindy | Foreign Fresh & Fierce (@foreign_fresh_fierce) on Sep 11, 2020 at 11:54am PDT

14 | Foreign Fresh Fierce | If you close your eyes and envision lush landscapes and turquoise waters then Cindy’s profile is the stuff of your dreams! Her bright, vibrant sense of fashion, coupled with the beautiful destinations she visits, is sure to add a pop of color to your feed that will make you stop mid-scroll.

View this post on Instagram A post shared by Aubrie Bell ✈ Travel & Style (@globetrotting_gingertravel) on Jul 22, 2020 at 9:39am PDT

15 | Aubrie Bell (Globetrotting Ginger Travel) | Aubrie’s fiery red hair and adventurous spirit shine through each of her photos! Whenever she visits a new place, she makes sure to update her blog with sample itineraries and detailed must-do lists that will have you eager to start planning your next getaway.

View this post on Instagram A post shared by Makepeace Family Travel (@ytravelblog) on May 14, 2020 at 4:00am PDT

16 | Y-Travel Blog | With 22 years of global travel under their belt, Caroline and Craig Makepeace are proof that travel doesn’t stop after kids. The Makepeace family is known for discovering new ways to travel and share these insider tips at conferences and events! If that’s not inspiring enough, they were even invited to the White House to attend a travel summit for top digital travel influencers in the world!

View this post on Instagram A post shared by ALEX SHANNON | Sleep + Travel (@followthenap) on Nov 25, 2019 at 4:55pm PST

17 | Follow the Nap | Follow the Nap has been featured in Time, Vanity Fair, Glamour, and the New York Times— and it’s clear to see why! Alex expertly showcases some of the most luxurious beds from resorts around the world without ever even opening his eyes! Give him a follow if you can see yourself waking up from a nap like this…

View this post on Instagram A post shared by Amy Seder ☼ Travel + Fashion (@amyseder) on Aug 31, 2020 at 12:59pm PDT

18 | Amy Seder | If you’re looking to add some seaside destinations to your travel bucket list, you need to follow Amy Sedar. Based in California, Amy has visited some of the most beautiful beaches in the world from Fiji to Jamaica ⁠— and she’s taking you along for the ride.

View this post on Instagram A post shared by Eric Stoen | Family Travel (@travelbabbo) on Jun 28, 2020 at 8:06am PDT

19 | Eric Stoen (Family Travel) | Eric often captures the joys of exploration through the eyes of his children...he has visited 97 countries total and 67 with his two young ones! Most parents want to give their children the world, Eric takes it to the extreme.

View this post on Instagram A post shared by CALLIE + LEO | Los Angeles (@thelacouple) on Jul 17, 2020 at 9:35am PDT

20 | The LA Couple | Callie and Leo offer more than just travel inspiration, often opting to share their advice on life and love! Sprinkled in between shots of luxurious accommodations and breathtaking views is an authentic love story that has captivated their nearly 92,000 followers.

View this post on Instagram A post shared by Jake Matthews | Nashville (@jakesvisuals) on Sep 15, 2020 at 8:05pm PDT

21 | Jake Matthews | Jake has a talent for capturing the human spirit with his photography. He deviates from the typical influencer route of posting popular tourist destinations and hotel rooms. Instead, focuses on the cultures he experiences and the people he meets throughout his travels.

View this post on Instagram A post shared by Black Travel blogger 🌎 Tomiko (@passportsandgrub) on Jul 26, 2020 at 9:17am PDT

22 | Passport and Grub | Tomiko, the influencer behind Passport and Grub, aims to shift the culture of diversity within the travel industry, all while sharing her favorite drinks, desserts and dishes from her travels. She’s sure to inspire a hunger in you— it’s a good thing calories don’t count on vacation!

View this post on Instagram A post shared by Kate | Family Travel Blogger (@havediaperswilltravel) on Sep 24, 2019 at 7:38am PDT

23 | Have Diapers Will Travel | Nervous about traveling with your toddlers? Winter Garden travel blogger, Kate, has perfected the art of traveling with little ones, and loves to share their global adventures through the perspective of her two boys. Kate has proven that traveling with children doesn’t need to be scary and can be a lot of fun!

View this post on Instagram A post shared by GABI+SHANNA 🏳️‍🌈 LGBTQ TRAVEL (@27travels) on Apr 25, 2020 at 9:25am PDT

24 | 27 Travels | LGBTQ+ travel couple, Gabi and Shanna, spread love across the globe by combining their passion for pride and traveling! Through their inclusive message and rainbow filled posts, they prove that love, and traveling, truly has no bounds!

View this post on Instagram A post shared by Scott Eddy (@mrscotteddy) on Jun 27, 2020 at 6:32am PDT

25 | Scott Eddy | Scott Eddy defines himself as a “visual storyteller.” As a host for LifeTime TV, Scott Eddy has stayed at some of the best hotels in the world and he shares a great mix of affordable, mid-range, and luxury accommodations. Check out his stunning drone shots!

Final Words for Travel Inspiration

How lucky are we to live in a world where life-changing inspiration is available right at our fingertips?! Use your screen time wisely and learn from the wealth of expertise that these 25 influencers have compiled through many years (and miles) of travel. Remember that many influencers today offer their knowledge in many forms, not just Instagram! Check to see if they have corresponding YouTube channels or blogs for more in-depth information on their travels.

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USA TODAY 10Best

Places to go in 2024: Let these top 10 travel influencers inspire you

March 20, 2024 // By Sarah Sekula

By Sarah Sekula March 20, 2024

If you have a long list of travel adventures that keeps getting longer, you do what everyone else does: Follow top travel influencers who post gorgeous photos from their adventures on social media.

I'm not talking about just ogling pretty pictures from random people — although show-stopping photos will always get me daydreaming of my next vacation. I follow content creators who offer travel tips and advice, too.

Here are some top travel influencers and their top 10 picks on where to go in 2024 and beyond, from hiking popular destinations like Banff National Park in Canada to arctic surfing in Iceland.

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Banff National Park, Canada

"I'm a sucker for a good view and cool wildlife, and Banff has both of those in abundance," says travel influencer and photographer Jasmine Alley ( @jasminealley ). "One of my favorite Banff experiences is driving down the Bow Valley Parkway with a black bear walking alongside our car and incredible mountain views ahead of us.

" Lake Louise is one of the most beautiful lakes in Banff National Park. You're treated to turquoise, glacier-fed waters framed by mountains and a hanging glacier. Banff has become quite the hot spot in the summer, so it's best to visit in the winter months ," she adds. "Another great way to avoid crowds is to explore Banff's lesser-known nature spots, like Lake Minnewanka and Johnston Canyon.”

Glacier National Park, Montana

Photographer Hope Kauffman Ambroze ( @hkcameraface ) shoots around the world for clients like Danner and Hugo Boss. But Glacier National Park , about 30 minutes from her home in Whitefish, Montana, is her favorite spot.

“I feel like the luckiest lady alive getting to travel around the globe to take photos and create content! However, it might surprise you that my absolute favorite place is my backyard, Glacier National Park," says Ambroze.

"We are happy to welcome so many guests during the summer, but the park's rising popularity has made fall a more appealing time to head into the park and explore the surroundings. It’s a massive difference in overall experience."

Oahu, Hawaii

Mitch Bergsma started his travel influencer career by posting GoPro tutorials on YouTube. Today, his channel ( @MicBergsma ) has more than 500,000 followers.

“Oahu holds a special place in my heart, thanks to its breathtaking hikes, vibrant North Shore surf culture, and picturesque landscapes adorned with soaring valleys, all within a short flight from my home island of Maui," says Bergsma. " Oahu offers a diverse array of experiences , including the renowned Kualoa Ranch, a recreational haven offering activities such as zip-lining, UTV adventures, horseback riding and guided tours of iconic movie sets."

Wanaka, New Zealand

Wanaka is "such a dramatic yet peaceful place," says Chelsea Yamase, a model, photographer, and travel influencer with more than 1 million followers on Instagram ( @chealseakauai ). It's long considered one of the most beautiful places on New Zealand's South Island .

"As someone who loves breathtaking landscapes and outdoor adventures, Wanaka stole a little piece of my heart on my last trip. This lakeside gem is nestled amidst the Southern Alps and near Mount Aspiring National Park, a UNESCO World Heritage site, giving it so much access to world-class hiking, kayaking, mountain biking, skiing, and photography," she says.

"One of my highlights was going for a day ride with Samantha, the owner of a small outfitter called Wanaka Horse Trekking . We swam the horses in a crystal clear bay and galloped through meadows surrounded by dramatic snow-capped mountains. It is pristine, so if you visit please do so with the highest level of leave-no-trace ethics."

Adventure photographer and visual artist Karl Ndieli ( @Karl_Shakur ) is a wanderer at heart. He's drawn to the planet's less-trodden paths, like Oman.

"Oman’s true wonder? The open road. Every unplanned stop is a postcard scene. World-class views that, elsewhere, would be swarming with tourists," says Ndieli. "This epitomizes the Omani adventure — unparalleled, serene, vast, and yours to discover."

Valdez, Alaska

"Alaska is one of the most adventure-dense places I've ever been," says Andrew Muse ( @andrew__muse ), an adventure photographer and travel influencer. "I like to spend every spring living out of a tent or trailer just outside of Valdez . The plan is to access some of the world’s most incredible backcountry skiing via snowmobile.

"One day on our way out to go ski, we came across the toe of this glacier," he says about one of his favorite photos above. "The opening looked completely collapsed, but I decided to climb anyway, navigating the big blocks of ice and squeezing through tight spaces. Eventually, we saw the glow of a light source deep in the cave."

Sapa, Vietnam

Jeff Jenkins ( @chubbydiaries ), host of National Geographic's " Never Say Never with Jeff Jenkins ," says Vietnam tops his list. He's particularly fond of Sapa in Northern Vietnam.

"People describe this area as Thailand 20 years ago, before the heavy tourism and development, making it ideal for travelers who don’t want to be a part of all the hustle and bustle," says Jenkins. "The views are unmatched with cascading mountains, some even have rice fields on them, giving this unique eye-popping view.

"The city feels like a small town, but with lots of personality, giving you a burst of energy. Also visiting the black Hmong villages is a cultural experience that I recommend anyone to partake in! Don't miss out on canyoning to waterfalls . Or be a thrill-seeker like me and cross a suspension bridge over a mile in the sky.”

Antarctic Peninsula

Rachel Rudwall ( @rachelroams ), an Explorers Club fellow and travel influencer who has visited more than 75 countries, says every expectation you have of Antarctica is likely wrong.

"You imagine Antarctica’s large, but 'large' doesn’t do it justice. It’s a behemoth, swallowing the horizon with glaciers, rocky peaks, and untouchable beauty. You imagine it’s cold, but you’ll find it’s not just cold; it’s varied and temperamental, one moment boasting a brilliant blue sky, and the next, dropping flurries on your nose as the wind whips through your woolen layers," says Rudwall.

"You may also imagine that the wildlife will be as you’ve seen on TV or at your local zoo: cute, in limited numbers, and just outside your reach. However, Antarctica’s wildlife is teeming, omnipresent, and at finger length, no matter where you go," she adds. "For all those reasons and more, the Antarctic Peninsula is one of my favorite places on Earth."

Northern Iceland

Connor Trimble ( @connortrimble ), a travel influencer and Hawaii-based photographer who shoots for Hurley and Billabong, heads to northern Iceland for exceptional arctic surfing and stunning surroundings.

Trimble says of surfing in Iceland: “A dedicated group of Arctic surfers chase these frigid waves in extremely fickle conditions but are rewarded with uncrowded lineups and the rare day with perfect conditions. Luckily, there are so many hot springs , or as they call them, hot pots, to quickly thaw out after a freezing surf."

About his favorite photo, he say: "The water temperature was 32 F. With the thickest wetsuit, booties, and gloves I ever wore, it was still a shock to get in the water. Every time my head went below the surface, it was a brain freeze; the waves hitting me in the face felt like a snowball smashing me over and over. It is not for the faint of heart, but luckily there was a hot pot nearby, and we were able to warm up.”

About Sarah Sekula

When Sarah's not zigzagging around the planet — swimming with sea lions in the Galapagos Islands, scaling glaciers in Iceland or roaming through remote jungles in India — she's writing about her adventures, fitness, health/wellness and extraordinary people. She's been writing and producing video content for USA TODAY and its magazines since 2009. So far, her assignments for CNN, ESPN, Smithsonian Magazine, Lonely Planet and Frommer's have taken her to more than 40 countries spanning all seven continents.

Read more about Sarah Sekula here.

Connect with Sarah via: Website | Instagram | Twitter | LinkedIn

Top 25 Food Influencers and Best Practices for Working with Them

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Food influencers are some of the most open-hearted social media personalities on the planet. They are curious, creative, and scientific, all at the same time.

If your brand is considering partnering with food influencers, here is our line-up of the best ones to watch out for and some best practices to consider when working with them. 

Choosing the right food influencers

Choosing the right partner is the most critical part of your strategy. Here are a few questions to ask yourself during the process.

What are my influencer marketing goals?

Do you want your audience to buy your product directly from an influencer’s post? Or do you prefer to raise brand awareness? Will your influencer be testing your product/service to provide a glowing review to consumers? Whatever your goals, identifying them first will help you find the best food and beverage influencers for your brand.

Does my audience align with the influencer’s audience?

Audience alignment between your brand and the influencer is key to generating the highest ROI from your influencer campaign . Pay attention to the lifestyle and demographics of your prospective influencers before you recruit them.

Does this food influencer have excellent engagement metrics or only vanity metrics?

Unfortunately, some influencers boast a substantial social media following, but cannot generate engagement from their audience. Followers and likes are known as vanity metrics because they don’t measure authentic engagement. Instead, note your influencers’ post comments and shares. The excitement of the influencer’s audience will reveal itself through these metrics.

Ideal Minimum Influencer Engagement Rates

An infographic depicting ideal influencer engagement rates by platform and size of creator.

Instagram engagement rates:

• 5% for nano influencers 
• 3.5% for micro influencers
• 2% for macro influencers
• 1% for mega/celebrity influencers 

YouTube engagement rates:

• 3.5% for nano influencers 
• 3% for micro influencers
• 11.5% for mega/celebrity influencers 

Facebook engagement rates:

• 2% for nano influencers 
• 1.5% for micro influencers
• 1.25% for macro influencers
• 1% for mega/celebrity influencers

Twitter engagement rates:

• 1% for nano influencers 
• 0.75% for micro influencers
• 0.5% for macro influencers
• 0.5% for mega/celebrity influencers  

TikTok engagement rates:

• 18% for nano influencers 
• 12% for micro influencers
• 8% for macro influencers
• 4% for mega/celebrity influencers  

Best practices for brands wanting to leverage food influencers

At the end of the day, the quality of your campaign comes down to integrating your products in a way that fits the creator’s style and approach. When planning your next campaign with food creators, keep the following tips in mind:

1. Make your content visual and appetizing.

If the food looks appealing, then fans are more likely to enjoy and engage that content positively. Even if your product isn’t the final dish in a creator post, remember that the visual appeal of the dish and your product will have a major impact on how people react to your brand.

2. Make sure that your creators understand product best practices, uses, etc.

Your creator partners should help you put your best foot forward. Make sure to set them up for success when using your appliance, adding your spices, etc. How you onboard your influencers and the campaign guidelines you give them are key to achieving this goal.

3. Give as much free product as possible.

It is critical that you find creators who love your product and genuinely want to endorse your brand. To do this, you will want to be generous with product gifts. While operating within your budget, do your best to make sure that your creator partners are well-supplied for their campaign and beyond.

4. Consider alcohol restrictions for certain regions/audiences.

Some audiences, regions, and platforms do require posts and paid campaigns to disclose age restrictions when promoting alcoholic beverages. Be aware of any restrictions that might impact your marketing efforts and inform your influencers what those restrictions are.

5. Be open to product/brand pairing that compliments your brand.

Many food influencers love to incorporate multiple brands into their sponsored posts. These tactics don’t merely let the creator “kill two birds with one stone,” but they make the post resonate more deeply with their audience. This approach makes the content more authentic and actually helps your brand.

6. Get the rights to repurpose influencer content across multiple channels.

Because most food and beverage influencers are strong photographers and videographers, you may want to repurpose high-performing content on your page or in a paid campaign. By including content rights in your contracts, you can legally repurpose creator content as much as possible, lowering your production costs.

See Also: 21 Strategies for Food Influencer Marketing 

Top food influencers to follow right now

Top food influencers on instagram, the modern proper.

View this post on Instagram A post shared by The Modern Proper (@themodernproper)

Holly Erickson and Natalie Mortimer form the dynamic duo that is The Modern Proper . These cooking and hospitality influencers are among the most versatile recipe creators on Instagram. Fans can choose from a host of recipes, including pasta dishes, soups, salads, gluten-free options, meat-specific entrees, vegetarian meals, desserts, and more.

View this post on Instagram A post shared by Jo Yee (@candidsbyjo)

Jo Yee says that her photography blog is a “sturdy home for literary and visual tales of my travels and global food adventures both abroad and in London.” She is one of the most-followed travel and foodie influencers on Instagram . Also a professional photographer, Jo excites audiences with exotic lifestyle shots and meals from her London home.

Dennis Prescott

View this post on Instagram A post shared by Dennis Prescott (@dennistheprescott)

Dennis Prescott is not just a Netflix restaurant show host , he is also an avid influencer. Originally from Canada, Dennis migrated to Nashville, Tennessee, to become a professional musician. To the relief of foodies everywhere, his music career never took off. Instead, Dennis became an accomplished chef , photographer, and world traveler. 

Michaela Vais

View this post on Instagram A post shared by Michaela Vais | Vegan Food ♡ (@elavegan)

Michaela Vais creates delicious vegan recipes and shares them with fans. She launched her influencer career in 2015 when she made her food photography public on social media. Since then, her cooking and photo-shooting hobbies have merged into a full-time business. In addition to Instagram, Michaela maintains a popular food blog with printable recipes and photos.

TransAtlanticFoodies

View this post on Instagram A post shared by TransAtlanticFoodies (@transatlanticfoodies)

Sonia and Vishnu live on opposite sides of the world, but they connect through international cuisine. Sometimes together, other times apart, the Transatlantic Foodies travel, eat, and share. In addition to their Instagram page, Sonia and Vishnu maintain the TransatlanticFoodies London Guide on Google Maps.

Dan “Grossy” Pelosi

View this post on Instagram A post shared by DAN PELOSI (@grossypelosi)

Dan Pelosi is an IG favorite for all things comfort food. His recipes are approachable and tasty. But best of all, they are meant to be shared with the ones you love. Give him a follow to see what he cooks up next!

View this post on Instagram A post shared by Betul Tunc (@turkuazkitchen)

With 10.1 million followers, Betul is known for her creative flair and focus on Anatolian flavors. Her warm personality and culinary skills have made her a favorite among food enthusiasts everywhere.

Top food influencers on TikTok

Dylan hollis.

@bdylanhollis Cowboy Pie #baking #vintage #cooking #wyoming ♬ original sound – B. Dylan Hollis

Dylan Hollis is TikTok’s top comedian chef. He entertains his fans with recipes from the early 20th century (particularly British recipes from the World War II era). While cooking, you’re likely to see hilarious, flamboyant commentaries with a final taste test at the end.

Food Freaks

@officialfoodfreaks Yummy Onion wrapped Dutchman burgers🤯🧅🍔 Would you try?? (via. @Daron The Chef 🔥🔥) 🚨Find the recipe on his page🤗 #burgers #onions #foodiesoftiktok #foodfreaks #burgerlovers ♬ original sound – Food Freaks

Food Freaks has some of the most unique recipe inspo in TikTok. Check them out for wild twists on old-time favorites and plenty of new-age creations that you never knew you needed. 

Poppy Cooks

@poppycooks Potato ASMR: Aligot 🥔🤤 #asmr #potatotiktok #aligot ♬ original sound – Poppy O’Toole

Want to learn from a true pro? Poppy is a Michelin star chef, but her TikTok recipes are as approachable as they are delicious. Her warm, inviting vibe makes her a must-follow for foodies and aspiring chefs alike. 

TriDereka Hall

@myblackgirlroots Protein Chickpea Cookie Dough 🌱🍪💪🏽 Did you know that you can transform chickpeas into a delicious high protein cookie dough???? I have officially found my new favorite dessert!😍😍 You can make your own at home and even use it to make cookies for the whole family! They are gluten free and if you replace the almond butter with sun butter, they’ll be nut free too.🙌🏽 Ingredients⬇️ * 1½ cup chickpeas, drained can or box * 1/4 cup almond butter (or sun butter for nut free alternative) * ¼ cup @Complement unflavored protein powder (Discount code: MYBGR10) * 2 Tbsp coconut milk * 1/4 cup agave (or maple syrup) * 3 Tbsp coconut flour * 1/4 tsp Ceylon cinnamon * 1/2 tsp vanilla extract * ¼ cup mini chocolate chips (or as many as you want!😁) Directions⬇️ Cookie Dough: To made the cookie dough, all you do is combine all of the ingredients (except the chocolate chips) into a food processor. Process and blend until full combined. Add in chocolate chips and enjoy! Refrigerate leftovers. If you want to see how to bake this cookie dough to make cookies, click the link in my bio for my YouTube video of the full tutorial !🙌🏽 Like this video and share with another vegan mom for a delicious high protein dessert to share! 🤩🍪✨ #complementpartner #empoweredbycomplement #veganmom #veganfamily #vegancookiedough #veganprotein #plantprotein #proteinpowder #veganlife #veganrecipes #blackvegan #blackandvegan ♬ original sound – TriDereka Hall

TriDerika is known for creating vegan and plant-based recipes that kids will love. Check her out for healthy recipes and some adorable cameos from her adorable baby daughter.

Cooking Bomb

@cookingbomb Crystal jelly noodles, eat spicy or sweet? #jelly #chinesefood #cookingbombsauce #cookingbomb ♬ original sound – Cookingbomb袁倩祎

Vivian Aronson specializes in Chinese cuisine. Her fun and informative videos are a great introduction to anyone looking to experiment with Chinese flavors. Plus, her quirky videos and quality editing make her an extremely addictive follow.

Thomas Straker

@thomas_straker #10 Burnt spring onion & chipotle butter | All time top 10 #allthingsbutter #butter ♬ original sound – summer songs<333

Do you like butter? You better if you want to try Thomas’ recipes. The self-proclaimed “CEO of butter” isn’t going to serve up the healthiest options, but they certainly are delicious—and usually pretty simple to recreate.   

Top food influencers on YouTube

Smokin’ & grillin’ with ab.

AB is a self-taught chef passionate about BBQ and homestyle cooking. On his channel, you’ll find plenty of delicious recipes, helpful tips, and a good dose of humor. From slow-smoked brisket and ribs to classic comfort food, AB is here to make your mouth water and simplify the cooking process for you. 

Internet Shaquille

Shaquille is a great teacher and has plenty of recipes that will make your tastebuds sing. Watch one of his “masterclasses” to learn a special skill or follow him as he samples unique foods from around the world. 

Kimmy’s Kreations

Kimmy is a mom who loves to cook, bake, and craft for her kids, friends, and family. She’s not a certified chef or baker—she just likes coming into the kitchen and getting busy!

Here’s one for all you foodie historians out there. Every Tuesday, you can tune into Tasting History with Max Miller, where you’ll learn how to make different historic dishes while exploring the story behind it. 

Joshua Weissman

Josh makes entertaining, exciting, and inspirational videos about food and cooking. He’s obsessive about bread and enjoys eating things with a large quantity of butter in them. His goal is to get you excited about food and hopefully inspire you to cook something for yourself.

Emmymade loves learning about the world through food and invites her followers to come along for the ride. Give her a follow for wacky twists on old favorites and new recipes you can make at home to please the whole family. 

Top food bloggers

No Bread was started by Nicole Cogan as a guide for the best gluten-free dishes from around the world. Check her out for delicious recipes and some of her favorite health and wellness tips and tricks.

Cookie and Kate

Kate cooks fresh vegetarian recipes, and her dog, Cookie, catches all the crumbs. Check her blog out for all kinds of nutritious and delicious recipes you can make at home. 

Budget Bytes

Budget Bytes proves that good food doesn’t have to be complicated or expensive. The blog has been teaching home chefs how to do more with less since 2009 with simple recipes and step-by-step photo instructions.

Chef’s Pencil

Chef’s Pencil is an international food magazine launched in 2009 by Chef Paul Hegeman. In it you’ll find information about pretty much any cuisine in the world, from classic French and Italian to trendy Asian and West African foods.  

David Lebovitz

With a lifetime’s worth of experience, David Lebovitz’s blog is the ultimate culinary destination. Be sure to visit for recipe inspiration, cookbook recommendations, and more.

My Name is Yeh

Molly Yeh’s blog is a diary about food, farm life, and adventures. As a classically trained chef at Juilliard, Molly knows a thing or two about creating the perfect plate. 

See Also: Top Food Micro Influencers of 2023

Key takeaway: Leverage food influencers to serve up the freshest campaigns.

Food and beverage influencers are artists and professional creatives. Once you’ve identified your campaign objectives , lean upon your influencers to build a strategy that will enthrall your audience. Make sure that the details of your campaign are clear, and then watch your food creator promote your brand with effectiveness and authenticity.

Learn more about influencer marketing: Influencer Marketing 101

Frequently Asked Questions

Gordon Ramsey is the most popular food influencer. The world-renowned chef has more than 75 million followers combined on Instagram, YouTube, and TikTok. 

A food influencer is a content creator, often on social media, who specializes in sharing culinary experiences, recipes, and food-related content. Food influencers often have a significant following and influence in the food and culinary industry, partnering with brands, restaurants, and food-related businesses to promote products and services. Their content can range from casual and relatable to expertly curated, catering to diverse tastes within the professional and enthusiast food community.

Food influencer content encompasses a wide range of media to engage and inform audiences about culinary experiences. It includes, but is not limited to:

• Food photography
• Recipe tutorials
• Restaurant reviews
• Cooking tips
• Food challenges
• Product reviews

Any visual platform works great for food influencers. The most popular ones are:

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Written by Quinn Schwartz

Quinn studied journalism at the University of Kentucky and now lives in Portland, Oregon. He’s particularly interested in storytelling in digital marketing and cost-effective creator strategies for smaller brands. When he’s not writing, you can find him at a concert, dog park, or debating whether or not to go on a run.

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