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24 Amazing Travel Brochure Examples & Ideas to Copy

Updated on 

September 4, 2024

Published on 

August 1, 2024

A top-notch travel brochure can make a significant impact on your life by inspiring wanderlust and providing essential information for your next adventure. Utilizing travel brochure templates, like those found on Piktochart , can streamline the process and help you create a visually appealing and informative travel brochure.

Before diving into creating your own travel brochures, it's a great idea to explore 24 of the best examples of travel brochures for inspiration on crafting an effective and captivating design.

What is a Travel Brochure?

A travel brochure is a promotional material that advertises a destination, sightseeing attraction, or tour activity, aiming to inspire tourists to plan a trip and educate them about sights to see and things to do after they've arrived at their place of interest. Travel brochures are particularly useful in promoting destinations or tourist attractions to potential visitors, providing information about local attractions, activities, and accommodations, and offering travel tips and advice to tourists. They can also showcase the unique features and benefits of a specific destination or attraction, encouraging tourists to book a trip or visit a particular place.

24 Travel Brochure Examples

Here are the top 24 Travel Brochure examples:

1. Travel Trifold Brochure

The Travel Trifold Brochure example presents a sleek and contemporary design that is visually engaging and simple to navigate. The layout is thoughtfully organized, allowing readers to quickly find essential information about their desired destination.

2. Modern Blue Vacation Packages Trifold Brochure

The Modern Blue Vacation Packages Trifold Brochure example exhibits a clean and contemporary design that is visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about various vacation packages.

3. Simple Blue Creative Travel Brochure

The Simple Blue Creative Travel Brochure example highlights a clean and modern design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about their desired travel destinations.

4. Modern Olive Green Trip Promotion Brochure

The Modern Olive Green Trip Promotion Brochure example presents a clean and contemporary design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about their desired travel destinations.

5. Creative Brown World City Tour Brochure

The Creative Brown World City Tour Brochure example features a clean and modern design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about various world city tours.

6. Green & White Travel Trifold Brochure

The Green & White Travel Trifold Brochure example presents a clean and modern design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about their desired travel destinations.

7. Luxury Blue Real Estate Trifold Brochure

The Luxury Blue Real Estate Trifold Brochure example presents a clean and modern design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about luxurious real estate properties.

8. Modern & Elegant Blue Travel Agency Brochure

The Modern & Elegant Blue Travel Agency Brochure example presents a clean and sophisticated design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about various travel destinations and services offered by the agency.

9. Creative Blue Gray Travel Adventure Brochure

The Creative Blue Gray Travel Adventure Brochure example presents a clean and modern design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about various travel adventures.

10. Modern Green & Blue Vacation Trifold Brochure

The Modern Green & Blue Vacation Trifold Brochure example presents a clean and contemporary design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about various vacation destinations.

11. Modern Green Travel Agent Trifold Brochure

The Modern Green Travel Agent Trifold Brochure example presents a clean and contemporary design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about various travel destinations and services offered by the agency.

12. Black and Green Travel Photo Trifold Brochure

The Black and Green Travel Photo Trifold Brochure example presents a clean and modern design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about their desired travel destinations, accompanied by stunning travel photos.

13. Bold Blue Pastel Vacation Brochure

The Bold Blue Pastel Vacation Brochure example presents a clean and modern design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about their desired vacation destinations.

14. Orange and Brown Aesthetic Travel Brochure

The Orange and Brown Aesthetic Travel Brochure example presents a clean and modern design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about their desired travel destinations.

15. Modern Brown Travel Trifold Brochure

The Modern Brown Travel Trifold Brochure example presents a clean and contemporary design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about their desired travel destinations in a compact trifold format.

16. Blue City Tour Trifold Brochure

The Blue City Tour Trifold Brochure example presents a clean and modern design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about the exciting Blue City tour in a compact trifold format.

17. Lovely Light Blue & White Travel Brochure

The Lovely Light Blue & White Travel Brochure example presents a clean and modern design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about their desired travel destinations.

18. Navy Blue & Beige Nature Travel Brochure

The Navy Blue & Beige Nature Travel Brochure example presents a clean and modern design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about their desired nature travel destinations.

19. Modern Blue & Yellow Travel Brochure

The Modern Blue & Yellow Travel Brochure example presents a clean and contemporary design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about their desired travel destinations.

20. Minimalist City Tour Trifold Brochure in Green & Orange

The Minimalist City Tour Trifold Brochure in Green & Orange presents a clean and modern design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about various city tours in a compact trifold format.

21. Creative Brown Travel Agent Trifold Brochure

The Creative Brown Travel Agent Trifold Brochure example presents a clean and modern design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about various travel destinations and services offered by the agency.

22. Travel Trifold Brochure Design

The Travel Trifold Brochure Design example presents a clean and modern design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about their desired travel destinations in a compact trifold format.

23. Brown & Beige City Tour Travel Brochure

The Brown & Beige City Tour Travel Brochure example presents a clean and modern design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about various city tours in the elegant brown and beige color scheme.

24. Modern Japan Travel Brochure

The Modern Japan Travel Brochure example presents a clean and contemporary design that is both visually appealing and easy to read. The layout is thoughtfully organized, allowing readers to quickly find essential information about various travel destinations and experiences in Japan.

How to Create a Good Travel Brochure

• Choose bright and compelling imagery: Select high-quality, professional photos that showcase the destination's unique features and attractions, capturing the essence of the location and evoking a sense of wanderlust.
• Use a color scheme that complements your imagery and text: Pick a color palette that enhances the visual appeal of your brochure, ensuring that it is both eye-catching and easy to read.
• Write descriptive copy: Craft engaging and informative content that highlights the benefits and unique selling points of the destination, sharing local tips, travel hacks, and reviews from other travelers.
• Organize information effectively: Include essential elements such as destination information, detailed maps, accommodation options, transportation information, activities and excursions, dining options, travel tips, and contact information. Arrange these elements in a logical and easy-to-navigate layout.
• Keep it concise and get feedback: Ensure your travel brochure is concise and to the point, focusing on the most relevant and enticing information. After creating your brochure, seek feedback from others to refine and polish your design, ensuring it is both professional and captivating.

What to Avoid When Creating a Travel Brochure

• Avoid using low-quality or unprofessional images: Poor quality images can give a negative impression of the destination and may deter potential travelers. Instead, invest in high-quality, professional photos that accurately represent the destination and evoke a sense of wanderlust.
• Don't overload the brochure with too much text: Excessive text can overwhelm the reader and make it difficult to find essential information. Focus on concise, engaging content that highlights the unique selling points of the destination, and use visuals to break up large blocks of text.
• Ignore the importance of a visually appealing color scheme at your peril: A poorly chosen color scheme can clash with the imagery and text, making the brochure difficult to read and less visually appealing. Choose a color palette that enhances the visual appeal of your brochure and complements the imagery and text.
• Don't neglect to include essential information: Failing to provide important details such as contact information, geographical details, and maps can make it difficult for readers to plan their trip. Ensure your travel brochure includes all the necessary information to help potential travelers make informed decisions.
• Avoid generic or stock images: Using generic or stock images that don't accurately represent the destination can mislead potential travelers and create a false impression of the location. Instead, use authentic and captivating images that showcase the unique features and attractions of the destination.

Create with Piktochart!

If you need help generating a travel brochure, look no further than Piktochart , an online platform trusted by millions of users. Piktochart simplifies the process of creating infographics, presentations, posters, and other visual content, turning complex data into clear visuals with ease. With its AI-powered infographic maker, you can generate professional designs in seconds, tailored to your brand's voice. To start creating your travel brochure with Piktochart, simply sign up and explore the wide range of templates and tools available.

Piktochart Team

The latest industry news, interviews, technologies, and resources.

September 6, 2024

Travel Brochure Templates

Free Travel Brochure Template Design

Double Gate Fold Holiday Promotion Brochure Template

Trifold Photography Brochure Design Sample

Travel Brochure Design Sample

Z-Fold Travel Brochure Design Template

Interactive Travel Brochure Template

Beautiful Life Brochure Template

Adventure Trip Brochure Template

City Vacation Brochure Template

Travel Brochure Design Template

Blue Sea Tourism Brochure Template

Illustrated Tourist Brochure Template

Exotic Holiday Brochure Template

Informative Travel Brochure Template

Informative Travel Brochure Price List Template

Pattern Themed Travel Brochure Template

Exotic Travel Brochure Template

Alpine Travel Tri Fold Brochure Template

Pastel Travel Trifold Brochure Template

Travel Trifold Brochure Template

Year round, people are venturing to new places, seeing new sites, and meeting new people in foreign places. As a travel agency, there’s no better way to promote an adventure of a lifetime to a customer than through a travel brochure. Sure, you could tell them about these magical new places, but nothing quite resonates with people like visuals and written information.

With that in mind, Flipsnack’s designers have worked long and hard to bring you the perfect travel brochure templates. There are many travel brochure examples out there, so we worked hard to bring you the best of the best. Our free travel brochure templates are designed with the customer in mind. Every travel brochure template is perfectly laid out to bring everything the customer might need to the table. They’re packed with visuals and plenty of space for any information you might need to add. Each one of them brings a new and fresh travel brochure design that’s sure to get your customers itching to go on an adventure. All of this in a tiny, brochure-sized package.

There are loads of vacation destinations around the world, so you’ll no doubt have a need for editing our premade templates . Flipsnack thought about that, too. All of the free travel brochure templates that we offer are 100% customizable. If you see an image or color that you’d like to replace, our brochure maker makes it as simple as a few clicks. Flipsnack’s brochure maker was designed with people from all skill levels in mind. So, next time you want to send someone to a far off holiday dreamland, consider using one of our many travel brochure templates to help you get the job done. Use one, and you’ll have one of the best travel brochure examples out there. Go and check them out, and watch your customer’s eyes light up with excitement. Enjoy!

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How to make a travel brochure in 6 simple steps (with examples)

September 10, 2024

If you think travel brochures are a thing of the past, you’re wrong. A survey by Bentley University showed that 79% of visitors pick up a travel brochure while on vacation. And 73% of them would consider changing their travel plans because of a brochure.

The short of it? Brochures still pack a big punch for companies in the travel and leisure industry . And while there’s no denying that print has its downsides (costly typos, environmental concerns, difficult-to-track metrics), the payoff is clearly worth it.

So, I’m breaking down how to make a travel brochure that will make your audience grab their passports and jump on a plane.

Less review rounds, better designs

Get quick and clear feedback right on top of your designs with Filestage.

Step one – Define your target audience

Everybody loves a vacation, but chances are your tourist brochure is trying to target a specific audience. Different travel destinations attract different travelers.

I mean, you’ll create a very different brochure for a group of twenty-somethings hitting Ibiza for a week of clubbing than for a family of four heading to Florida for their summer break.

The first step when creating travel brochures is to understand who you’re speaking to. Here’s how to do that:

• Identify your ideal customer – What are their interests? Travel preferences? Pain points? Are they luxury travelers or budget backpackers? 
• Define your destination – How does your location align with your target audience’s desires? What is your destination’s unique selling point? 
• Find your message – How can you make a travel brochure that resonates with your ideal customer? Are they interested in “family fun” or “historical landmarks”? 

This brochure by Contiki is a top example. It knows its target market is young backpackers who want high thrills for low prices. 

The design, imagery, and travel destinations all reflect Contiki’s ideal audience.

Source: travelbrochures.com

Step two – Do your research

This may seem like a no-brainer, but most tourist brochures fail because they just don’t provide the right information.

Avoid this pitfall by doing deep research into your destination (from the perspective of your target audience.

Your research should include:

• The history, customs, and culture of the location
• Top attractions (including price and recommended tour operators)
• Transportation
• Dining out options
• Practical information about the local time zones, language, and currency

A thorough competitor analysis can help you with this step. Take time to review travel brochure examples for similar destinations, identifying any gaps in your content and best practices to follow. 

This Singapore travel brochure is a masterclass in doing proper research. There’s essential information about the culture as well as practical information about when to visit.

And if you flip it over, you’ll see it includes everything travelers need to know about the country, including a map, itinerary, and pricing information. 

Source: Behance

Step three – Create a concept

Now you know who you’re marketing your travel brochure to and what they want to see, it’s time to create your concept.

Your brochure should tell your audience a story and make them want to book a trip. Here are some ways you can achieve this:

• Set a clear goal and purpose for your brochure – Do you want to generate bookings? Inspire audiences to book a trip? Provide high-value information?
• Create a central theme to capture the essence of your travel destination – Is it about discovering an ancient culture? Reconnecting in nature? Making memories with the kids?
• Define a design that best tells your story and resonates with your readers – Is there a clear hierarchy of visual elements? Do you have high-quality photos to sell your destination?
• Incorporate interactive elements – Would embedded images or QR codes add more value for your reader? Or would they prefer a more traditional approach?

These brochure design ideas will show you what’s possible. 

If you’re not a designer, try using a template. Brochure design software like Adobe or Canva have a host of free templates, created by designers. That way, you can be confident in the layout and design of your travel brochure. All you have to do is customize it with your company’s branding.  

For more tips, check out our guide on how to make a brochure .

I love this travel brochure template from Venngage because it’s cohesive and it tells a story: the American Southwest is the ideal travel spot for adventure seekers who love nature.

Everything from the layout to the color palette to the choice of images works together. Chefs kiss

Source: Venngage

Step four – Apply color psychology

Color tells a story. That’s why it’s so important to get your color palette right. For instance, if you’re selling a tropical paradise, you’ll most likely use bright blues and yellows. A nature destination will probably have a lot of greens and browns.

You get it, the idea is to choose a color story that reflects the atmosphere of the place you’re selling. Browse these travel ads for ideas on what color palettes work.

Here are some other points to consider:

• Keep your color scheme consistent throughout the brochure
• Use accent colors to make key information easier to read
• Create a color palette that evokes emotion
• Be aware of the cultural connotations associated with certain colors 

This free template from Adobe Express uses just the right amount of color. It cleverly chooses a dusky orange and white palette that complements the colors of the tiger. Sometimes simplicity has the biggest impact.

Source: Adobe Express

Step five – Make the copy “poppy”

Images are usually the bread and butter of a great travel brochure. But that doesn’t mean you should ignore the copy. 

Clear and persuasive copy will grab your audience and give them access to the information they need. Need inspiration? Read my list of the best slogans of all time (all from the travel industry).

Here are some “poppy copy” tips:

• Your headline sets the tone and tells readers what your brochure is about – so get it right
• Don’t overdo it on the adjectives or fluffy language – your readers don’t want to work that hard to get the key information
• Only include essential details and cut the rest
• Break copy up into small sections with relevant headings
• Be consistent with your tone of voice
• Make CTAs clear 

Less is more. And the copy in this Swiss travel brochure proves it. 

Step six – Build a proper review process

A proper creative review process makes it easy for you to share designs across different teams and gather feedback in a centralized platform. The same is true whether you’re making a product catalog , ad campaign, or – in this case – a travel brochure.

To do this effectively, you need online proofing software . 

Tools like Filestage streamline the interview review process so you can:

• Share assets across multiple teams and departments
• Gather in-context feedback directly on assets (in one place)
• Make sure your travel brochure is reviewed by the right team members
• Reduce the time wasted sharing feedback via email

This is how simple your content review workflow can be with Filestage:

• Set up your workflow – our team will help you build a custom review workflow and turn it into a template for future projects
• Create custom reviewer groups – decide which teams or departments need to review assets and when
• Upload your assets – upload your travel assets (or use our Google integration to auto-import files) 
• Automate the process – set up send automatic deadline reminders to keep projects on track
• Easily visualize changes – our AI auto-compare tool flags changes so you can see what’s new after each review round
• Maintain a clear audit – centralize all feedback and asset versions for easy bookkeeping

How to make a travel brochure: 6 best practices to follow

Follow these best practices to create a travel brochure that wins the hearts (and wallets) of your audience.

• Be consistent with your messaging, design choices, and copy – everything should reflect your brand and be tailored to your ideal reader
• Experiment with different layouts, headlines, and copywriting techniques – then test to see what works
• Don’t forget the fold – make sure the most information is visible when you fold the brochure
• Use white space to improve the readability and visual appeal – strike the right balance between text and images 
• Prioritize cultural sensitivity – research local customs and traditions to avoid offensive messaging
• Think about sustainability – opt for sustainable materials to lower your environmental impact

Travel brochure FAQs

What is a travel brochure.

A travel brochure is a printed or digital guide designed to promote a destination or attraction. It typically includes high-quality images of the destination and all the necessary details travelers need to plan their trip.

What should a travel brochure include?

The content of your travel brochure will depend on the destination or attraction you’re promoting and the audience you’re talking to.

That said, here are the core elements every good travel brochure should include:

• High quality imagery of the destination’s top attractions
• Details about the location, things to do, accommodation, and restaurant recommendations
• Interesting information about the local culture and traditions
• Practical details for planning a great trip like maps, itineraries, and booking information for tour operators
• Your brand logo and contact details
• A clear (and persuasive) call to action

In terms of style, incorporating a captivating title section, a cohesive color scheme, and clear sections will enhance readability.

What software do I need to make a travel brochure?

These tools will help you to make a travel brochure that grabs your audience’s attention:

• Design software – Design tools like Adobe Express, Canva, and Visme are perfect for beginners. More advanced designers may want to opt for Adobe InDesign.
• Online proofing software – A proofing tool like Filestage is ideal for reviewing your travel brochure and leaving feedback directly on artwork
• Interactive tools – Tools like FlipHTML5 can turn a simple PDF into an interactive digital travel brochure with sound, video, and zoom functionality

What is the standard travel brochure size?

If you’re using a travel brochure template, the most common size is 11” x 8.5” (these are the dimensions of printed letter paper). That said, you can customize your travel brochure to suit your audience and content. 

Travel brochures aren’t just a throw-back to the good ol’ days. Over half of travelers find them trustworthy and printed brochures have an average distribution reach of 3.5 readers per brochure (Source: Bentley University).

The value is undeniable. But there are some challenges when making travel brochures. Namely, typos or content changes can be costly to fix. This is why implementing a review workflow is a must. 

Online proofing software allows you to build a structured approval process for travel brochures and other promotional materials. That way, you can easily review assets between multiple teams and leave precise feedback on artwork.

Start a free seven-day Filestage trial to see how you can review travel assets with your team faster.

Nicki Wylie

15 brochure design ideas to spark your creativity

When it comes to creating a brochure, design is everything. Whether you're aiming to promote a new product, showcase your services, or draw attention to your upcoming events, a well-designed brochure can capture your audience's attention and leave a lasting impression. 

Katie Garrett

15 travel brochure examples to inspire your next design 

We might be living in the digital age, but travel brochures are still an important marketing tactic for travel agencies and other travel-based businesses. A well-crafted brochure – filled with beautiful imagery, enticing descriptions, and useful details – can help to influence consumer decisions, feeding their wanderlust and inspiring them to book their next vacation, STAT.

How to make a brochure that stands out in 7 simple steps 

The humble brochure has been used for centuries. And despite the rising popularity of digital marketing, brochures are still one of the best types of marketing collateral to tell your brand’s story and connect with potential customers. When done right, that is …

Valerie O'Connor

The 10 best brochure design software for your marketing team

Brochure design software helps marketers and designers create eye-catching and informative brochures that resonate with the target audience and turn prospects into clients. In this article we show you how to create a brochure using the best brochure design software.

Muriel Skusa

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• How it Works

Travel brochure examples to get inspired in 2023

Brochure Design

One of the best ideas to tempt people into beautiful travel destinations is to captivate them with attractive travel brochures. Travel brochures can amp up the business of any travel company irrespective of their size. In spite of trending content on platforms such as Instagram, they are not dead!

Brochures (both physical and digital) are an excellent addition to your travel content to attract more visitors.  In this blog, we have included plenty of travel and holiday brochure examples to inspire you to create that perfect design. 

Also, people confuse a brochure with a pamphlet, but these two are not the same. There are several differences between a pamphlet and a brochure.  

What are travel brochures?

A travel brochure is marketing material (printed or digital) to promote a trip itinerary, tourist spot, holiday destination, resort, or any other travel-related business. You should keep both printed and digital brochures handy since some clients prefer visiting your office to get more details while others prefer getting every information from the comfort of their homes.

Why do you need a holiday brochure for your business?

A holiday brochure can help your business in the following ways:

• To educate the existing customers more about the trip and destination (itinerary, food, places to explore) 
• To create more awareness around your small business by incorporating your company logo and colors into the brochure.
• To provide an immersive experience to your target audience that gives them a taste of the real-world travel experience with engaging features like flip effects, pop-up images, videos, GIFs, and outbound links (in the case of digital brochures)
• To help you share the content on your digital travel brochure (if you have any) directly through links or QR codes. You can embed these links or QR codes on your business’s social handles or website.

How to make a travel brochure?

Creating a travel brochure from scratch can be quite a task if you do not have a strategy in place. We have outlined the perfect strategy for you to create a travel brochure in eight simple steps. 

1. Research Travel Brochure examples of popular fellow competitor businesses

What designs and formats are other businesses in your niche using for their brochures? Which highlight features add to the uniqueness of the brochures? What are some of the elements lacking? Research and analyze the best travel brochures to understand what things you should add to your brochure and which elements should be skipped.

2. Brainstorm a USP of your travel brochure

Once you get a fair idea of the travel brochures in your industry, you need to strategize how your brochure can stand out from all of them. Identify anything you can do better – copy, design, presentation of content, etc. For instance, this travel brochure has listed the best places to visit in the location, which can easily help attract the attention of the target audience since it is a valuable piece of information for them.

Picture credit

3. Figure out the size, format, and paper quality 

How pocket-friendly or grand do you want your brochure to be? While the A4 size can give an elegant look, it can be a little inconvenient for your client to carry it around. The best idea is to make it big enough to fit all the important information but not so big that it becomes impractical to carry it around.  The industry standard for a travel brochure’s size is ideally 4” x 9”.

Another crucial aspect of a brochure is its paper quality. The physical feel of the paper contributes to the user experience, so using high-quality printing paper is a must. Using glossy paper might be a great idea.

4. Choose a font 

The font in your brochure should align with the tone of your brand and the brochure design. The font should stand out enough to be easily spotted, harmonizing with the overall design. Go with the font that hits that sweet spot. The font style, size, and every other nuance will work together to decide the visual tone of your brochure. 

Some of the best font choices for travel brochures are Playfair Display, Avenir Next, Freight Sans Pro, Poppins, Helvetica Neue, Proxima Nova, etc. The font sizes for travel brochures should ideally be 14 for the content body and 16 for the headings (but it will also depend on the font style).

Tips for choosing the font for your travel brochure:

• Limit your brochure font usage to two or three fonts in total. Adding any more font style than this will create visual confusion. 
• Maintain uniformity in font usage. Use the same fonts for headlines throughout your brochure and the same font for the rest of the text. Introduce a third font style only if you need to highlight anything specifically.
• Pair fonts complementary to each other to create a compelling aesthetic together. Some of the perfect complementary font pairs can be Alegreya Sans SC and Source Sans Pro, Libre Franklin and Libre Baskerville, etc.

5. Include images

It’s a no-brainer that images are the most important aspect of any travel brochure. Make sure your brochure’s written content is enhanced with high-quality images that capture the essence of the destination. The images should blend with the overall aesthetics of the brochure. For instance, this brochure has incorporated high-definition images to attract the audience’s attention. Since it is visually attractive, it will tempt people to read about the packages and go ahead with their tour plan.

Here is a guide to help you design the best poster or cover for your brochure.

Tips for choosing photos for your travel brochure:

• Make your target audience feel the emotions of the destination through pictures, be it of sandy beaches or the grand mountains.
• If you don’t have the budget to hire a professional photographer, make sure the images you download from the internet are as accurate as possible.
• Include a variety of sights in your brochure. Some might be more interested in the natural beauty of the destination, while some are in the itinerary. The pictures of luxurious interiors might appeal to some, while the cuisine they will be served might entice others.

For instance, the brochure features images of luxurious interiors, making it stand out.

• Don’t just include pictures of the destination, but also of people on their solo trips, families, or friends enjoying themselves. Your target audience will be more engaged if they are able to visualise the kind of they will spend on the trip. For instance, this brochure shows images of people enjoying different activities during the trip.

6. Pick a color scheme 

The color scheme you choose for your travel brochure will hugely influence the vibes, mood, and feel of your brochure. It will create the initial impression on your target customers, so you need to think it through. The color scheme needs to be coherent with the destination concept. For instance, using bright blue, green, and yellow shades for tropical destinations can be a good idea, whereas subtle, calm, and pastel colors for museums or cafes.

In this travel brochure, for instance, the predominant colors are blue and green, since this is a beach location.

Tips for selecting the color scheme for your travel brochure:

• If the travel destination is peaceful, like a beach or mountains, and your target audience is looking for a relaxed vibe, use comforting colors like light blues to create a calming effect.
• The color scheme of your brochure should blend in with the color scheme in your photographs. Together, they should complement each other.
• Experiment and play around with colors through online tools like Colorhunt , Canva Colour Wheel , or Canva Color Palette Generator to get that perfect customized shade rather than the monotonous ones. 

For instance, for a playful yet calm vibe, use shades like blue, green, pink, white, etc. Whereas, for a rugged and adventurous vibe, make use of yellow, red, orange, black, etc. 

7. Write a descriptive copy 

Your travel brochure’s written content/copy should be descriptive enough to paint a clear picture of the destination and the experience. The copy should both educate your audience as well as inspire emotion. Research your target audience and tailor your content accordingly. Are they adventure seekers, history buffs, or pop culture fans? Write the content emphasizing what connects with your target audience.

Tips for writing a killer copy for a travel brochure:

• Share local tips about the destination, like the best sightseeing spots, sunsets, local cuisines, and must-visit cafes and shops. Insider tips will make your travel brochure content more unique and interesting for the readers. It can be an important differentiator point from your competitors. 
• Highlight the USPs of traveling to that destination with your agency. What additional experiences or benefits will you give your tourists that your competitors won’t? It can be anything from a compelling discount to exclusive entertainment.
• Share the real testimonials and reviews from your clients in your brochure copy. It will help you earn the trust of your potential customers. Using snappy, positive quotes in your copy can create a better impression.
• Incorporate user-generated content (UGC) in your brochure to bring in more authenticity. Also, clients connect better to content from other clients, which is a win-win.
• Keep your headlines and initial lines super catchy and attention-grabbing. It will determine whether your readers will read your copy at all. The tone of the content should be super engaging. For instance, instead of “ Enjoy the Beautiful Mountains of Switzerland ” go for “ Escape in the breathtaking Mountains of Switzerland “.
• Your target audience should find your copy valuable and relevant. It should provide them with almost all the necessary information and more so that they don’t need to research any further. Give details of all the facilities, amenities, food, views, etc.
• Create a sense of F.O.M.O among your target audience with your brochure copy. For instance, exclusive discounts for early birds, missing out on the views during a particular season, or limited spots for the trip. 
• Have a compelling CTA in your travel brochure that inspires your brochure reader to take action (book the trip). It should be persuasive and clear enough. For instance, “ Book Now! Experience a relaxing escape from the city hustle ‘.
• You can add a QR code for physical brochures. They are interactive and help the audience get more information without cluttering the brochure.

8. Decide the layout

Now that you have everything ready for your travel brochure – the content, images, color palette, etc., it’s time to bring everything together seamlessly. Select a neat layout with a flow that does not interrupt the reader’s attention. Scattering too many images or too much text randomly on your brochure is a recipe for disaster. Prepare a rough draft beforehand on how you want the entire thing to look and develop. For instance, your brochure can have a bi-fold or a tri-fold layout.

But what if, even after pre-planning all these steps, you do not achieve the brochure design you had in mind? Maybe, the text got cut on the edges, or the color palette looks entirely different. Here is a guide on how to fix these design mistakes.

Do you want help designing that “perfect travel brochure” for your business? Get a dedicated designer and unlimited graphic designs for just $399 per month from Design Shifu.

What to include in a travel brochure? 

These are the key components that any travel brochure should contain:

• A section on what to do at the destination, basically the trip itinerary, which should include day trips, tours, and activities that are popular with visitors to this destination
• Food and lodging details
• Information on the ideal time to visit and what clothing is recommended for each season
• A map connecting a nearby city or hometown to the travel destination
• All your brand’s contact details like phone number, email ID, website, etc
• Your branding, including logo and fonts

If you still haven’t decided on the perfect logo for your brand, here are some tips for designing a modern minimalist logo . You can also check out our guide on 21 creative photography logo ideas & design tips .

What makes a good travel brochure?

Here are some bonus tips on how to make your travel brochure more attractive: 

• Choose fonts that are edgy yet minimalistic. Do not be too loud with your font choice, but keep it bold enough to appeal. 
• Keep enough white space in between texts.
• Create custom-made shades for your brochure that are unique and attention-grabbing.
• Experiment with different layouts for different purposes. 
• Use attractive downloadable templates on different paid or free sites to create your brochure if you cannot afford to hire a professional designer.

9 Travel Brochure Examples with different color palettes to fuel your creative inspiration

For so many people, planning a trip is half the fun! A creatively designed and well-written travel brochure can add to the excitement of the customers. Here are 9 travel brochure examples of different color palettes to help you hit your creative inspiration:

1. Blue and white

This brochure has a classic blue and white palette, which is perfectly complementing the beachy location theme.

2. Pink and white 

This travel guide has a pink and white color palette which looks great with the colorful picture on the brochure.

3. Bright yellow 

This travel brochure uses a single solid color palette which looks stunning. The bright yellow color accurately reflects the theme of a summer trip.

4. Solid brown 

This brochure has a dreamy look. The solid brown color palette of the brochure looks aesthetic with the pictures. The “starry theme” is further accentuating the look.

Picture Credit

5. Dual pink shade

A subtle, pastel pink shade has been combined with Fuschia pink in this brochure to capture the beautiful charm of the location. The pictures, colors, fonts- everything complements each other and makes the brochure look elegant. 

6. Purple and white 

A neat combination of this brochure’s purple and white color palette gives it a crisp and sharp look. The text is well formatted in small pointers. The images add to the aesthetics of the brochure. 

7. Orange and white 

This brochure uses a bright, monochrome orange paired with a lightly textured screen-printed look. It gives a contemporary and retro vibe to the brochure.

8. Green and white 

This brochure has a green and white color palette which gives it a professional look. If you need to design a travel brochure that should cover a lot of information, this is the brochure to take inspiration from. The brochure has tons of text but is still well-readable and looks neat.

9. Solid red

The solid red color palette of this brochure highlights the pictures on the brochure and makes them stand out. All the details about the packages have been condensed with small fonts without ruining the aesthetics.

9 Holiday Brochures Examples with different themes 

Here are some exciting holiday brochures examples to look at: 

1. Nostalgic theme 

The brochure has been crafted with desaturated peach paper, and the black and white photos add to the nostalgic vibe. Even the vintage grotesque font is used, which further accentuates the vibe.

2. Ocean theme

Stunning photos of beaches and sunsets are the focal points of the brochure, which accurately represents the destination. The brochure’s blue color palette and greenery highlight the destination’s natural elements.

Image credit

3. Classic theme

This brochure depicts a classic theme with its understated white and dark gray color palette. The modern serif font further adds to the classy feel of the brochure.

4. White beaches theme

The pictures of this location’s stunning white beaches are used to create the backdrop of the brochure. The minimal text has been used to let the photos speak for themselves.

5. Local theme

The visual theme of this travel brochure is based on the culture of the destination. The picture on the brochure signifies the local dance culture of the place.

6. Vintage theme 

This brochure has an ancient feel to it. The pictures of the postcards and the vintage theme paper of the brochure add to the vintage vibe.

7. Eco-friendly theme

The green and white color palettes of this brochure create an eco-friendly theme that highlights the location.

8. Desert theme

The desert-friendly color palette and font of the brochure strike that perfect combination of old-school and rustic. This authentically replicates the feel of the location. The font color scheme and the background are beautifully blended to create cohesiveness.

9. Multicolor theme

This travel brochure uses bright photos, loud text, and blocks of colors to create a pop of vibrant splash. The brochure’s peppy, lively, colorful theme captures the essence of the destination well.

5 Best digital travel brochure examples to take creative inspiration from 

Some of the best digital travel brochure examples that can fuel your creativity:

1. Nelson The Great Design Studio

This brochure created byFlyer by Nelson The Great Design Studio has bold, HD prints that bring alive the playful, fun vibe of the place. The font choice is also quite peppy.

2. National Geographic Lindblad Expeditions Family Expeditions 

The travel brochure has a simple cover of a girl enjoying her holiday destination. It beautifully captures the beauty of the place. The copy describes fresh daily sights, wildlife, undersea wonders, and activities for every age and fitness level.

3. Venngage

The stunning images of this travel brochure capture the beauty of the actual destination, which is bound to lure visitors. The text gives the most details about how to explore beautiful landscapes.

4. Micato Safaris

The cover of this brochure speaks for itself due to the visual aspect. You can see the leopards evoking adventure and your imagination.  The text is minimal because the pictures are loud in itself.

5. Beachbound

This digital travel brochure leaves a lasting impression in your mind of tranquility, with a place where you can spend quality time with your partner. The aesthetics are complementing the imagery along with the text to pass on a clear message here.

Are you ready to create one for yourself?

After browsing through all these travel brochure examples, you might have a fair idea of how to design a high-quality travel brochure that stands out and captures the attention of your potential clients. All these holiday brochure examples are perfect for inspiring your creative imagination.

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Highlight destinations using free travel brochure examples

Given the current situation, it may be overly courageous to talk about travel, let alone travel brochure examples. But most likely, if you stumbled around here, you are also a wanderer. And although the internet’s deep seas are filled with memes instead of corals, traveling still remains a craving for your clients, friends, or anyone just wanting a change of scenery. 

However, harsh the situation, people are not trees. We like to walk, travel, not plant ourselves facing the sun. If you own a travel agency, for instance, there are still things for you to do. Going online, you are navigating through uncharted territory. Vast and full of possibilities, the online medium can feel like a promise. A promise that your business can and will endure, that it has the foundation as solid as a medieval castle’s!

We talked in the past about some retail marketing strategies that can help you boost your sales and business online. Be sure to check that out and see precisely how.

We like to explore, expand our horizons, taste that cocktail on that beach, and climb that mountain and smile at the clouds. 

You want to show the world that there is still beauty out there waiting to be met. That’s why we have compiled a list of free travel brochure examples that can be that visual guide you’re looking for. Paired with our free online brochure maker , you are only a few steps away from realizing that striking product.

But, first things first.

What are brochures?

Think of brochures as microscopic representations of an idea. That’s right, of an idea! This isn’t some philosophical bending of traveling. This is the legitimate trial by fire of any successful brochure. 

When we think about travel brochure examples, or about any other type of digital brochure for that matter, what do we see? There is more to the whole picture than a couple of images. We might as well search Google Maps for that. A brochure is a representation of both the destination and the feeling you get when reaching it. We’ll talk more about this in the next section. 

Generally speaking, a brochure is a piece of paper document used for presenting or informing about something. They can hold various purposes, but generally speaking, their aim is precisely that. To inform about, or to present a product or a service. Sounds a bit stale? That’s because that’s only a fragment of the whole story. There are a myriad of other aspects you need to consider before launching your brochure at sea. But why bother with all of this?

Why are brochures important?

Brochures can serve as brief, guided tours towards a product or service. If we are to talk about travel brochures, they can prove to be handy tools for promoting and highlighting various regions, historical landmarks, city tours, etc. 

They are important because, through them, your client gets an indirect channel to you. Maybe you haven’t met your client yet, but nevertheless, you stirred he’s curiosity. He knows about your product or service and is now on the lookout. 

Brochures can inform people about propositions, proposals, solutions, advice, or, in your case, ideas. Everyone enjoying a well-made travel brochure enjoys the concept behind it. They like that mountainside not because of that magnificent rock withstanding the test of time, but because of the freedom that comes with it. The freedom of being at the peak of that mountain. 

So, why are brochures important? They are important because they can produce emotion and are especially important because they provide an answer. But to achieve this, your brochure must go through some steps.

How to create your travel brochure

Before we jump to our travel brochure examples, there is one last thing worth considering. That is, how exactly do you create your brochure. What are the most important aspects to consider, and how do you combine these aspects to achieve maximum effectiveness with minimum effort? 

Three words:

Oh, and the one to rule them all, templates. We’ll get to them a bit later. Like with every other aspect surrounding your business, brochures are part of your brand. And although brochure building isn’t as hard as brand building , it’s still important to keep the aspects mentioned above in mind. Let’s take a closer look at them.

Pictures are the bread and butter of any good brochure. All of the following travel brochure examples we will highlight will have this in common, great photos. 

Although somewhat intuitive, you would be surprised how many take this step for granted. Knowing that your audience wants to travel to certain places is not enough. Other agencies offer the same thing. You want to stand out and great photographs do precisely that. They make you stand out from the crowd.

Going cheap on photographs is not an option. There is no shortcut here. If your pictures look cheap, so will your entire brochure. Get creative with your photos, hire a photographer if you must. Whatever you do, just don’t overlook this aspect. Why sell a canoe when you could sell a boat? That’s the difference between an average photo and a great one. That’s what makes brochures great. People envision specific scenarios and it’s your job to bring those dream locations to life.

The other secret ingredient to an incredible brochure is text.

This includes elements such as the Title, Descriptions, a call to action, and maybe some testimonials if you are feeling particularly confident. 

All written information is there to support the message behind your pictures. An eye-catching headline will further reinforce the idea that this place is, indeed, a must-see. 

Text can be your best friend, but he can also be a foe. Don’t overuse it! Strong emphasis on ‘don’t.’ The viewer is not looking at your brochure mainly to read, but to dream. You are not promoting a library. You are facilitating en escape. Always try to adapt your message. Let yourself be inspired by your own pictures. After all, you’re selling a story, so you might as well believe it.

Now let’s go beyond photographs and written text. Literally, beyond! What’s there left to talk about? 

For a design to be appealing, it must have cohesion. Colors are the glue that holds everything together. They may not be the most vocal element in terms of conscious volume. But unconsciously, they can be decisive. 

Colors have a psychological quality of enforcing moods and emotions. Blue works great if you want your location to inspire calmness and tranquility. Green can evoke the sentiment of growth, abundance, or even our bond with nature. 

Choose your color palette so that it matches your pictures and message. Summer holidays may benefit from more vibrant colors. Whereas winter sceneries will find their best friend in colder colors.

Right, now that we’ve taken a brief look at what goes behind the scenes of creating a travel brochure, let’s take a look at some examples.

Travel brochure examples

Below we compiled a list of travel brochure examples that we are confident will compliment your needs and business.

They are all professionally designed by our team of expert designers, so if you are looking for inspiration or ideas, have at it. Our free travel brochures are here to save the day! Feel free to edit them as you please, as they are fully customizable.

And in case you were wondering if you should print them or use them strictly online, from our experience, it’s best practice to fully take advantage of both strategies. Just make sure you enable the Download and Print buttons, and you are good to go.

Beach travel trifold brochure template

Although summer is nearing its close, let’s start our list with a beautiful Deep Sea travel brochure .

You may already feel nostalgic after those warm, summer nights or afternoon swims into the ocean. As you can see, this travel brochure covers basically every aspect mentioned earlier in the article. 

The photos are carefully chosen to evoke the sea’s serenity, offering various landscapes for all types of enthusiasts. With an emphasis on blue and green, this brochure manages to infuse the viewer with calm and longing. And that’s precisely what it should do! Show its viewer that his dream location does exist and that he’s close enough to reach it. ‘Close’ is the keyword here. If you manage to turn dreams and closeness into desire, then your job is done. 

This isn’t some Inception-like strategy of planting an idea. Although it’s fairly similar. It’s just a basic strategy that works wonders. At the heart of every travel destination lies a need to change the scenery. Build upon that need! Change the text, add a catchy headline, and don’t forget to call your viewers to action. Their minds are already in that stunning location. Now let’s take care of their bodies.

City vacation stunning travel & tourism brochure template

For our city vacation travel brochure example , we chose to go with Firenze as the main actor in our presentation.

Not surprising, if you want to target cities as destinations, then Italy can prove to be a well of abundance.

A center for art and culture, Firenze is one of the world’s most significant wagons of civilization. Architecture, painting , sculpture, Firenze has it all. 

As you can see, this travel brochure has something of a more different design. With Flipsnack’s double-page feature, you get to expand your photos upon two pages. Significant effects can be achieved by utilizing this feature. Take The Duomo as an example. If your message benefits significantly from a broader exposure of your pictures, then hesitate no longer. Use the double page feature to tell the whole story.

Diving further into this travel brochure example, you’ll find something more. You’ll find a play between the urban opulence of fine art and taste and the rural area’s tranquil scenery. 

Once again, if your location allows you to tell the whole story, you should do it. You will have a final product appealing for more tourists, while also creating something more spectacular.

Informative travel brochure price list template

As its name aptly suggests, an informative travel brochure has the purpose not so much to evoke emotion, but mainly to offer objective, quick information. 

This information can vary depending on location, but generally speaking, we’re talking about prices, discounts, services, packages, and so on.

This is not to say that pictures don’t still play an essential role. They do, and they always will. That’s a fact! When it comes to informative travel brochures, you want to make sure that your information is presented as crisp and straightforward as possible. 

As in the example above, you get a sense of the cost that some of those trips involve. You get to know some preliminary prices while also getting a clue about the premises’ services. We love this travel brochure example’s design, as it covers both the informative and aesthetic aspects. It tells a story, but not in so much detail. Start using it and you will see it’s an elegant option, suited for various destinations.

Alpine travel trifold brochure template

We talked about the sea, now what about those stunning peaks that smile from above? Our alpine travel brochure example takes care of them too.

Unlike mountains, your brochure doesn’t need some massive, tectonic plate movement to form. Thank Flipsnack for that! Choosing one of our brochure templates , you only need a couple of minutes to spare, and your travel brochure is done. 

The mountainside is appealing not only to hikers but to average travel enthusiasts as well. Be sure to incorporate this option into your offering to not miss out on potential customers.

Exotic travel brochure template

Lemurs, flamingos, floating rocks and fantastic jungles, this category is for those who want a complete shift from their everyday lives.

For our exotic travel brochure example , we’ve gone with New Zealand as an exciting option. We’re using the word interesting only out of modesty. New Zealand is great and it pretty much has it all.

Exotic landscapes? Checked.

Incredible wildlife just waiting to be snuggled? Checked.

We applaud New Zealand for its natural beauty as well as for incredible urban flair. And as you probably noticed, we pointed all of these significant aspects in our brochure’s design . So be sure to check it out.

Oh, and as a bonus feature:

For all of the Lord of the Rings aficionados, New Zealand is where most of those movies were shot. That, right there, is a real Hobbit house. Yeah, I think New Zealand checks every ‘awesome’ box.

To sum things up

Brochures can have a magical effect upon the eyes especially if distributed as interactive flipbooks ! Our above travel brochure examples are just some out of many free, ready-to-use templates that we provide. We also offer fashion brochures for all of you interested in couture beauty, real estate brochures , health and fitness , and many more !

They are far-reaching. We’ve devoted a lot of time and effort in carefully crafting our templates for you to spare as much time as possible, while also having a unique professional design at your fingertips.

All of us at Flipsnack hope that traveling will recover soon. Until then, we can only dream and envision what an ideal holiday would look like. Help us imagine using our designs and mixing them up with your own, unique travel ideas and locations. Our templates are ready. What do you say?

the covid pandemic has done great harm to the tourism business. Now we have to put a lot of effort

Hi Melissa! Indeed, a lot of effort is now needed in a wide array of businesses. Combining this effort with creativity and originality is our safety net for the period to come.

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6 Beautiful Travel Brochure Examples for Students

If you compare the first brochure ever made to the brochures of today, the differences may surprise you. The earliest brochures were black and white with no photos. The purpose was purely informational. Today, visual elements and overall design play a much bigger role, especially when you’re creating a brochure as part of an educational goal.

In this blog post, we’ll give you travel brochure examples for students. Keep reading to empower yourself to create something others can use as inspiration when exploring new destinations. 

Before You Start: 3 Elements Your Brochure Needs

Planning is an important first step for travel and the same is true for creating brochures. Here’s a look at what every good brochure needs.

1. Research the Destination

It’s important to do your homework before you travel. There are many ways to do this, and what you choose will depend on how close you are to the destination and what you may already know about it.

If you’re close enough to the destination to visit yourself, take the time to travel there. This will give you firsthand experience and insight that can add a unique perspective to your brochure design.

When traveling to the destination doesn’t make sense, start your research online instead. You can use official government websites, tourism blogs, or even social media to get a sense of what’s special about the location.

Ask Family and Friends

You can also get tips from people who live in or have traveled to the destination. Understanding what the must-see or must-do attractions are will give you the right information to include on brochure panels.

2. Get Images

Next, you’ll need images for your design. There are two options you can choose from to get the best possible results.

Pick Up Your Camera

If you’re able to visit the destination yourself, brush up on photography tips before you go, so you can take your own pictures .

This way, your brochure will be differentiated from any others and grab people’s attention.

Purchase Stock Images

Don’t have access to images of your own? Buy images from a stock image site to use in your project. Just make sure you understand the license terms and limitations before you decide to use an image.

3. Select a Template

At this point, you’ll have everything you need to start putting your brochure together. Choosing a brochure template is the best way to ensure you can create a visually appealing asset, even if you don’t have any design experience.

Look for something that’s easy to add your information to and edit with an online design . In just a few clicks with an online editor , you can put a brochure together that you can print and share to show what you learned.

Not sure where to start with your brochure design? You don’t have to come up with something or struggle to put it together on your own.

Instead, use these ideas to help you get the ball rolling on your own creation. 

1. Handmade Brochure

Handmade brochures are nice for projects you want to feel extra special. Start with a simple, blank page with multiple sections.

Then you can write or draw on the details you want to include to give the final product a personal touch.

2. Digital Brochure

Digital brochures are handy for showcasing your work because they’re easy to update and share on social media.

You can customize them with interactive links, videos, and other multimedia content that would be difficult (or impossible) to include in a print brochure.

3. City Brochures

Describe why people would want to visit a city and what they can do there. You might include some historical facts about the area, as well as some interesting places or activities you think tourists might enjoy experiencing.

This may include talking about areas such as shopping districts, dining options , recreation areas, and more, depending on what kinds of things are available throughout the different seasons.

4. State Brochures

Use state brochures to promote tourism in a state , and teach others about its culture and history . If you’re creating a brochure about your own state, it can also help you learn more about where you’re from.

You’ll want to think about what makes a particular area truly special, and list any key facts visitors should know about—like the climate they should pack for.

5. Country Brochures

What would you say about a country if you had to sum it up in just a few words? The answer to that question will help you come up with the concept for a country brochure.

There’s only room for the highlights here, so be selective about the points and the imagery you choose to include.

6. Landmark Brochures

Landmarks may be easy to identify but we often don’t know much more about them. They’re just an icon we can picture in our minds.

Use a brochure as an opportunity to expand someone’s knowledge and turn the landmark into not just a sight worth seeing, but a destination to travel to.

Now, it’s your turn to create your own brochure design. Use these travel brochure examples for students to create an asset that will help you learn about different cultures and places in our world.

License this cover image via Ardea-studio .

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Travel Brochure Designs

Since then, traveling is always a joy for most people. Places are now accessible, whether you go to the beach, mountain top, and different wonder of the world. Because of the demand, travel agencies have taken advantage of pushing in the increase of competition in the industry. One way to compete from the rest of the agencies globally is through a brochure. A tourist  brochure  is the best way to promote your travel offer. It has everything in it, from the destinations, the hotel, to the restaurant. So, check out some travel brochure examples below for your guide.

25+ Travel Brochure Designs & Examples

1. travel bifold brochure template example.

• Illustrator

Size: A4, US

2. Travel Trifold Brochure Template Example

Size: A3, US

3. Vacation Rental Management Bi-Fold Brochure Example

4. Vacation Rental Management Tri-Fold Brochure Example

5. Vacation Rental Bi-Fold Brochure Example

6. Vacation Rental Tri-Fold Brochure Example

7. Summer Vacation Rental Bi-Fold Brochure Example

8. Summer Vacation Rental Tri-Fold Brochure Example

9. Vacation Rental Sale Bi-Fold Brochure Example

10. Vacation Rental Sale Tri-Fold Brochure Example

11. Travel & Tour Tri-Fold Brochure Example

Size: US, A4

12. Travel & Tour Bi-Fold Brochure Example

13. Free Sample Travel Brochure Example

Free Download

14. Free Travel and Tour Brochure Example

15. Holiday Travel Brochure

16. Trifold Travel Brochure

17. Tourism Travel Brochure

18. Vintage Travel Brochure

19. Professional Travel Business Brochure

20. Travel Agency Business Brochure

21. Retro Travel Brochure

22. Travel Package Brochure

23. Travel Vacation Brochure

24. Free Travel Brochure

25. Travel Guide Brochure

What Is a Travel Brochure?

A travel brochure is a creative document that serves as a  marketing strategy  for travel agencies. It also includes a  list  of travel destinations, travel activities, tourist guides, and shops.  

The Rise of Travel Agency Industry

Many people want to travel to unwind, relax, and just escape from the clamor of the city. Because there are planes, buses, and private vehicles, it is now easy to move around different towns. Whether in the islands of Korea or Thailand, it is far easier to travel with an agency that will secure your trip to be a success. According to a  report   analysis  by Statista,  travel agencies project to grow up to $17.3 million in revenue  in the coming years. This  assessment  goes to show that there is a continuing rise in the population of agencies. Which also increases the competition. Therefore, developing advertisements is substantial. 

How To Make a Travel Brochure

Making a DIY tour brochure is fun and exciting. But remember that it can be complicated when you do not have enough details to add to it. Since it follows a format, you are probably doubtful about your creative  plans . But do not worry. We list the steps below for you to follow when making a  business brochure . 

1. Know Your Target Audience

In making a  marketing brochure , you always have to start by knowing your target marketing. Since an advertisement is useful when it fits well with the people’s interests, you have to focus on that aspect. Research about them and identify if you want teenagers, adults, or family destinations. With this, you or a graphic design will know what content and design elements are suitable for your brochure. 

2. Add Your Travel Packages

In this section, know that this is your chance to get your clients’ interest. This is also a way where you can gain your profit. You have to list all your travel packages, including round trip promos, a three-night stay in a Villa, and free breakfast on the first two nights of stay. Adjust the cost to fit well with the  budget  standards of your target audience. Traveling should never be a burden on people. Their amenities and activities should be worth the money they will pay for. When you prioritize this, you will gain your clients’ trust. 

3. Use Appropriate Images

Photos are an essential part of a travel brochure. It acts as a preview of the place that the potential customer would see. Travel brochure also serves as a travel  agenda  that will guide the tourist throughout the travel. So, be catchy and relevant enough to add high-quality photos of modern cities, museums, and picturesque travel places. You’ll drive more interest when you consider this. 

4. Include Maps and Directions

Apart from images, maps and directions also play an essential role in any travel brochure. The maps and directions are necessary for the tourist. It will help them create a mental picture of where travel destinations and activities take place. Using a  trifold brochure  will secure the placement of maps and directions.

5. Unleash Your Creativity

Aside from the content, creativity helps you in gaining more attention. With your brochure, be creative enough to put colors and design elements in it. Place attractive design at the front cover to ensure that your target will flip through the pages. So, when they are  travel planning , your agency could be an easy option.

What is the purpose of tour brochures?

Travel brochures serve as an advertisement for particular travel destinations that is useful for tourists.

What makes a significant brochure?

A good brochure must be informative. It should be useful for travelers with comprehensive content and quality images.

What is the appropriate end of a brochure?

It must end with a call to action. Try to put photos that will drive attention.

Traveling is more fun when people do not have to worry about their itinerary and travel budget . Good thing, there are travel agencies that will help you with that. If you are among those that cater to provide convenience to travelers, make sure to advertise what you can offer. Follow the guide above to create a travel brochure that will be useful for people’s future travels.

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